North America Food Preservatives Market Outlook, 2028

Preservatives are considered as pivotal elements that are required to maintain the shelf life of different food products. They prevent any kind of alteration in the taste or appearance of food and beverages. The North America food & beverage preservatives market is a strictly regulated market. Varied regulatory bodies such as the North American Food Safety Authority (EFSA) and the North American Commission, Parliament, and Council are responsible for the safety assessment, authorization, control, and labeling of preservatives and other food additives. North America has always been an attractive and huge market for processed food industries due to large consumption of packaged and ready-to-eat foods. It is also among the biggest exporters of meat and meat products. These food products need incorporation of food preservatives which are responsible for their longer shelf-life. As a result with high demand for meat exports and processed food, the demand for food preservatives in the region is high. Moreover, North America has a well-established food & beverage industry with the presence of leading players such as PepsiCo (US), McCain Foods Limited (Canada), Tyson Foods (US), among others. To cater these players, there is also a well-established market ecosystem for food preservatives. As a result, most of the leading players in the food preservatives industry such as Cargill, Incorporated (US), Kemin Industries Inc. (US), ADM (US), and International Flavors & Fragrances Inc. (US) are headquartered in the region, further enhancing the dominating position of North America in the food preservatives market. Manufacturers are using Food Preservatives to extend the duration of food product shelf life in response to the growing demand for convenience and processed foods. Also, North America is a significant fruit importer, which raises the demand for preservatives. The demand for natural preservatives has been spurred by awareness of many hazards connected to chemical preservatives. North American rules are very regulated regarding commercializing food goods and ingredients. The introduction of newer preservatives with minimum or no negative impact on human well-being has been made possible by these rules, providing producers with attractive expansion opportunities.

According to the research report, North America Food Preservatives Market Outlook, 2028 the market was valued at over USD 1000 Million in 2022. The rising demand for convenience and processed foods is propelling manufacturers to use food preservatives to enhance the shelf life of food products. Moreover, North America is a major exporter of fruits, thus increasing the demand for preservatives. Awareness related to several risks associated with chemical preservatives has driven the market for natural preservatives. North America has highly regulated policies with respect to the commercialization of food products and ingredients. Such regulations have offered lucrative growth opportunities for manufacturers to introduce novel preservatives with minimal or no side effects on human health. As a part of their strategy, the companies are spending significant amounts on developing techniques to produce preservatives using more natural ingredients than synthetic inputs. For instance, in 2021, Corbion NV was granted a European patent for its fruit ferment, which contains natural organic acid and other flavour components and has wide application in different food industries, like a bakery. This patent is extended to the United States. North American consumers are becoming increasingly health-conscious and demanding products with pure labels. The clean label refers to food and beverage products whose constituents are simple, recognizable, and natural. This consumer preference for transparency and naturalness has prompted a move away from synthetic preservatives and a rise in interest in natural alternatives. The North American market has responded to this demand by providing natural and clean-label preservatives like rosemary extract, tocopherols, and vinegar. North America's dominance in the food preservatives market is also supported by its export potential. The region exports a substantial quantity of processed food products to other regions of the globe. In order to satisfy export requirements, it is frequently necessary to preserve the quality and safety of these products during transport and storage. This fuels the regional demand for food preservatives.

Based on countries, the United States is dominating the North American market with more than 70% of market share in 2022.

The market in the United States is fuelled by an expansion in the number of product applications, well-established bakery shops, rising processed meat consumption, and consumer demand for food items with longer shelf lives. The rapid expansion of the beverage industry and huge demand for antimicrobial agents are driving market growth in the U.S. Especially in the United States, the food and beverage industry is highly developed and competitive. Numerous multinational food corporations and a thriving network of small and medium-sized businesses reside in this region. To assure product safety, quality, and shelf life, there is a significant demand for food preservatives due to the size and diversity of the industry. Consumption of packaged, refrigerated, and ready-to-eat foods has been driven by busy lifestyles, urbanization, and the demand for convenient meal options. Food preservatives play a crucial role in preserving the freshness, flavour, and safety of processed food products, thereby satisfying the demand for extended shelf life and greater convenience. Food safety regulations and standards in North America are rigorous. To ensure product safety and safeguard consumer health, regulatory agencies such as the U.S. Food and Drug Administration (FDA) and the Canadian Food Inspection Agency (CFIA) establish stringent guidelines for the use of food preservatives. Compliance with these regulations requires the use of approved preservatives and adherence to labeling requirements, thereby driving the demand for safe and efficient preservative solutions.

Based on type, natural type is expected to grow with more than 4% CAGR by 2023-28 in North America Food Preservatives Market.

Health-conscious consumers are seeking products with clean labels and natural ingredients. This has prompted food manufacturers to shift from synthetic preservatives to natural alternatives, such as rosemary extract, tocopherols, and citric acid. The demand for natural preservatives is on the rise, driven by consumers' preference for clean-label products. Natural preservatives derived from plant extracts, herbs, and essential oils offer effective antimicrobial properties while meeting consumer demands for healthier alternatives. Health-consciousness is on the rise in North America, with consumers becoming more vigilant about the ingredients they consume. Many are opting for clean-label products with transparent and easily recognizable ingredients. Natural preservatives, derived from plants, herbs, and other natural sources, align perfectly with this clean-label trend, as they are perceived as safer and healthier options compared to synthetic additives. As environmental concerns grow, consumers are seeking products that are environmentally friendly and sustainably sourced. Natural preservatives fit this criterion, as they are generally biodegradable and have a lower environmental impact compared to some synthetic preservatives, which may persist in the environment. Artificial additives, including synthetic preservatives, have been subject to some scrutiny due to concerns about their potential health effects. As a result, an increasing number of consumers are actively avoiding products that contain artificial additives. Natural preservatives offer a viable alternative, providing food manufacturers with an opportunity to cater to this growing market segment.

Based on the function, Antimicrobials segment is dominating the market with more than 80% market share in 2022.

Many natural preservatives possess inherent antimicrobial properties, helping to inhibit the growth of bacteria, yeast, and mold in food products. This ensures food safety and extends the shelf life of perishable items. Government regulatory agencies in North America, such as the U.S. Food and Drug Administration (FDA) and Health Canada, support the use of certain natural preservatives, provided they meet safety standards. The recognition and approval of these natural ingredients offer food manufacturers the confidence to explore and adopt them in their product formulations. As consumers demand safer and longer-lasting food products, antimicrobial preservatives have garnered significant attention for their ability to inhibit the growth of harmful microorganisms and extend the shelf life of various food items. One of the primary reasons for the widespread adoption of antimicrobial preservatives in North America is their crucial role in ensuring food safety. Antimicrobials help inhibit the growth of bacteria, yeast, mold, and other harmful pathogens in food products. This preservation method reduces the risk of foodborne illnesses, maintaining consumer confidence in the safety of processed and packaged foods. Antimicrobial preservatives are highly effective in extending the shelf life of perishable food items. By controlling microbial growth and spoilage, these preservatives help food manufacturers maintain product quality and freshness over an extended period. This benefit aligns with consumer demands for convenient, longer-lasting food options. With growing awareness of foodborne illnesses and microbial contamination, consumers are becoming more cautious about the safety of the food they consume. Antimicrobial preservatives provide a visible and tangible solution to address these concerns, leading to their widespread acceptance and dominance in the market.

Based on the application, beverages are growing with prominent CAGR of more than 5% by 2023-28 in North America food preservatives market.
The booming beverage industry is majorly uplifting the consumption of ingredients including preservatives which is most likely to foster market growth. The use of preservatives in the beverage industry is to avoid the change in taste, the colour of the drinks, and bitter aftertaste. As soft drinks are high in the water activity and some of them are rich in vitamins and minerals, they are an attractive environment for microbes. The usually low pH of the soft drinks, carbonation, sugar content in some of them, and the addition of preservatives help to inhibit the growth of microbes and bacteria. The type of chemical preservatives that can be used in beverages depends on the chemical and physical properties of both the antimicrobial preservatives and the beverage type. The North America food preservatives market for the beverages industry is a critical aspect of ensuring product quality, safety, and shelf life in this dynamic and highly competitive sector. Beverages encompass a wide range of products, including soft drinks, juices, energy drinks, functional beverages, and alcoholic beverages. Preservatives play a vital role in maintaining the freshness and taste of these products while extending their shelf life and preventing spoilage. In the beverages industry, the demand for extended shelf life is crucial to meet distribution and retail requirements. Preservatives help inhibit the growth of microorganisms, such as bacteria, yeast, and molds, which can lead to spoilage and product degradation. This is particularly important for beverages that may have a longer distribution chain or require ambient storage conditions. Food and beverage manufacturers must comply with regulatory standards set by agencies such as the U.S. Food and Drug Administration (FDA) and Health Canada when using preservatives in their products. Compliance ensures the safety and suitability of preservatives for use in beverages.

Market Drivers

Surge in Demand for Clean Label Food Products: Because consumers are now more concerned about their health, they favour products with clean labels over those with artificial substances. Before purchasing things, consumers usually inspect the labels to see what's in them. Consumers around the world have high expectations for food items, particularly meat and poultry, to have clean label food ingredients. Customers' growing concerns are driving them further down the value chain, back to the raw materials, and upping their desire for natural food preservatives. Businesses that concentrate on developing natural food preservatives are becoming more well-known in the market.

Increased Demand for Convenience Products Drives Market Growth: An opportunity comes for foods with a prolonged shelf life due to the rising demand for convenience goods and the increased attention paid to organic food, which has enhanced the desire for organic Food Preservatives. Demand for organic and chemical-free foods has risen substantially as people become healthier. Manufacturers use more natural preservatives due to concerns about environmental sustainability, which accelerates growth. Globalization, an increasing workforce, increased internet and e-commerce use, and an increasing working population drive demand for organic food products. The constant consumption of synthetic foods damages people's health, raising their awareness of the dangers of these foods, causing them to switch to organic products, and growing the demand for natural Food Preservatives.

Market Challenges

Health Risks Associated with Natural Food Preservatives: Preservatives have become an important part of manufacturing organizations’ stocks to keep food fresh, taste well, and last longer. The market for preservatives is being driven by rising demand for easy or ready-made foods. However, various health risks associated with such diets are expected to stifle overall improvement. Synthetic preservatives like sodium propionate, potassium, and calcium propionate have been linked to cardiac problems, lung problems, immune system abnormalities, and cancer. Furthermore, cancer rates have been increasing globally. Owing to the adoption of the western lifestyle, improper dietary habits, dairy, processed foods, food additives, non-vegetarian diets, chemical pollution, constipation, and lack of exercise surge the cases of cancer as the use of preservatives increases in processed food. According to the World Health Organization, about 10 million deaths occurred from cancer and therefore the use of preservatives reduces among the manufacturers which in turn restrain the market growth. Moreover, The Centers for Disease Control and Prevention (CDC) estimate that foodborne illnesses cause 48 million illnesses, 128,000 hospital admissions, and 3,000 fatalities annually in the United States, which restricts the food preservative ingredients usage and thus limits the market revenue.

Taste and flavour changes for dry foods: Food that has been parched does not have the same flavour as food that has been equipped renewed. Wetness can create mold on food if it is left in the food during the drying process or permissible during packing. Fruits, vegetables, and meats that have been overly dried can be enormously hard, to the point of not moderating. Also, simulated preservatives may similarly turn into anti-oxidants, which create food more acidic and also decrease dampness flat of foods.

Market Trends

Exploring Many New Ways To Improve Food Preservation: The food industry, which is in a constant state of evolution, is investigating numerous new methods for preserving food that preserve its aroma, flavor, and texture. Food preservatives are an essential ingredient in the food industry, as they prevent food spoilage and foodborne infection and increase the shelf life of food products. Several new trends have emerged in the food preservatives market due to the shift in consumer preferences toward natural, clean-label, and organic products.

Development Of New And Innovative Food Preservation Technologies: In the food preservatives market, the development of new and innovative food preservation technologies is a significant trend. The food industry is adopting advanced preservation technologies such as High Hydrostatic Pressure (HHP), Pulsed Electric fields (PEF), and Cold Plasma to better preserve food products. Without modifying the quality of the food products, these technologies preserve their nutritional value and sensory properties. These innovative technologies may revolutionize the food preservatives market.

Key Players

There are numerous international competitors in the extremely competitive and fragmented market for food preservatives. The most active businesses on a global scale are Kerry Group plc,Cargill, Incorporated, Kemin Industries , Celanese Corporation, Royal DSM N.V., The Archer-Daniels-Midland Company, Ajinomoto Co., Inc., Corbion N.V., Eastman Chemical Company, Givaudan S.A., BASF SE, International Flavors & Fragrances (IFF), Brenntag SE, Camlin Fine Sciences, DöhlerGroup, Tate & Lyle, Lycored Ltd., Lallemand Inc. Albemarle Corporation and Chr. Hansen A/S. These firms have concentrated on product improvements, expansions, and collaborations to strengthen their market positions. These firms profit from increased consumption of these preservatives in foods and beverages generally and hold a strong position in the quickly expanding natural preservatives and clean label areas. The strategy of creating new products and forming partnerships with regional businesses aids in expanding the company's presence abroad and enabling the launching of new items in response to shifting consumer tastes.

Considered in this report

• Geography: North America
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• North America Food Preservatives with its value and forecast along with its segments
• Country-wise Food Preservatives market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report:

• United States
• Canada
• Mexico

By Type

• Synthetic
• Natural

By Function

• Antimicrobials
• Antioxidants
• Other Functions

By Application

• Meat, Poultry, and Seafood Products
• Beverages
• Confectionery
• Bakery Products
• Snacks
• Dairy and Frozen Products
• Other Applications

The approach of the report:

This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations and organisations related to the Food Preservatives industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.