Understanding the dynamics and drivers of the industry YOU work in is key to understanding how and why key decisions are made within your organisation.
In turn, this enables you to appreciate your potential impact on the overall success of the organisation. With this in mind, the host have developed this online course which delivers a complete insider’s guide to the pharmaceutical industry; its history and background, the process of discovery, clinical trials, taking the drug to market; the challenges and opportunities facing the industry now and in the future.
If you are new to the industry, or are in a support role or otherwise would like to broaden your understanding of the environment in which you work, then this 6-module course is essential for your development.
Certificate of Excellence
Participants are invited to undertake a final assessment in the form of an online multiple-choice paper. A pass rate of 80% and above is required to ensure that a high level of competency has been achieved within the subject area, where upon you will receive a ‘Certificate of Excellence’.
Course Content
MODULE 1 - Introduction to the Prescription Pharmaceutical Industry
MODULE 2 - Drug Discovery and Development - Part 1
MODULE 3 - Drug Discovery and Development - Part 2
MODULE 4 - Commercial Functions - Part 1: Business Development and Pricing
- Business Development
- Pricing
MODULE 5 - Commercial Functions - Part 2: Marketing, Sales and Distribution
MODULE 6 - Current and Future Trends
Course Provider
Mr John Ansell,
Speaker ,
Falconbury LtdJohn Ansell is a biochemistry graduate with a Masters Degree in Business Studies. John began his 20-year career in international marketing and business development in Holland with Organon, working for Schering AG and Fisons in the UK, and again in Holland, with Solvay.
Finally, from 1985 to 1989 he worked at Glaxo Holdings, on Zantac. Subsequently, as an independent industry consultant based in Thame, Oxford, UK, John has worked for more than 100 clients on commercial strategic projects. He is a frequent speaker, and has also acted as a chairman at over 30 industry conferences. John is the author of over 40 articles and reports on strategic industry issues.
Who Should Attend
Anyone working within the industry who is new to it or who would like to broaden their understanding of the pharmaceutical industry and who works in any of the following functions:
