India Frozen Paratha Market Analysis
India Frozen Paratha Market will reach US$ 248.59 Million by 2032, up from US$ 50.67 Million in 2023, with a CAGR of 19.33% between 2024 and 2032.
Frozen Paratha Outlooks
According to the World Bank, India's economy is among the fastest growing in the world and is expected to continue on its current path, with goals to achieve high center profits reputation by 2047, the year of Indian independence's centennial. Factors owing to the current market boom include the rise of the running-elegance population, the millennial generation, changes in nutritional options, technological advancements in the bloodless chain business, and retail reforms. People choose frozen food for a variety of reasons, such as its long shelf life and convenience of preparation.
Pre-cooked, frozen, and geared up to be heated and served, frozen parathas are a famous and useful Indian flatbread. They are organized with a dough such as water, entire wheat flour, and from time to time oil or ghee (clarified butter). After rolling out the dough into thin discs, they're speedy cooked till they may be gently browned and cooked thru on a griddle or tawa with a small quantity of oil or ghee. To preserve freshness, they're frozen proper away after cooking.
Driving Forces for Frozen Paratha Market in India
Changing Lifestyles- India's evolving lifestyles, marked by more hectic schedules and urbanization, have been a major factor in the market expansion for frozen parathas. Frozen parathas provide a simple and short alternative for making ready conventional Indian food, specifically for folks that are time-restrained and like to devour in cities.
Consumers are deciding on geared up-to-cook dinner dishes with little guidance time due to the fashion in dual-earnings homes and longer workweeks. Because frozen parathas keep the actual flavor and texture of home made parathas, they're a super suitable for these lifestyles since they do not require rolling or preparing dough.
Rising disposable income- Increasing disposable earnings in India has drastically boosted the demand for frozen parathas. As extra households enjoy rising earning, there may be a extra willingness to spend on convenience ingredients that provide great, taste, and time financial savings. Frozen parathas cater to this demand by using supplying a convenient solution for preparing conventional Indian food with out the attempt of creating dough from scratch.
With better disposable incomes, customers are also greater willing to purchase top class editions of frozen parathas that provide introduced comfort or more healthy options. This has spurred product innovation in the marketplace, with producers introducing diverse flavors, stuffing options, and healthier formulations to enchantment to a extra prosperous customer base.
Product Innovation-The frozen paratha business in India is expanding owing in large part to product innovation. To adapt to shifting consumer preferences and lifestyles, manufacturers are constantly launching new product variations and enhancing their current offerings.
The variety of flavors and filling options is one important area of innovation. To cater to a variety of tastes, companies are providing a wide range of options, including mixed veggies, paneer (cottage cheese), potatoes, and even non-traditional flavors. Customers can enjoy the convenience of frozen parathas while experimenting with different flavors thanks to this variant.
Innovations that prioritize health are also becoming more popular. To answer consumer concerns about nutrition and health, manufacturers are coming up with parathas that have lower fat content, whole wheat flour, and no preservatives. These more wholesome selections draw customers who are concerned about their health and are looking for quick yet filling dinner options.
Maharastra Frozen Paratha Market
With its unique regional subtleties, the frozen paratha market in Maharashtra, the second most populated and third-largest state in India, mirrors national trends. The varied urban and semi-urban population centers of Maharashtra, including Mumbai, Pune, Nagpur, and Nashik, where hectic lifestyles and rising disposable incomes fuel demand for accessible food options, are beneficial to the state's frozen paratha business.
Growing urbanization and the growing inclination for ready-to-cook foods as a result of time restrictions are important drivers of the market's expansion. In response, producers are offering a wide range of flavors and filling options according to regional preferences, such as classic Maharashtrian flavours like hot masala or parathas stuffed with coconut.
Furthermore, frozen parathas are easily accessible owing to the state's strong retail infrastructure, which consists of supermarkets, hypermarkets, and internet platforms. The state's frozen paratha market has a bright future because of its accessibility, continuous product innovation, and the significance of parathas in Maharashtra cuisine.
India Frozen Paratha Company Analysis
The top key players in the Indian frozen paratha market are ID Fresh, Haldiram, Sumeru, Goeld, Aashirvad, Tasty Fresh, Buffet, Asal Foods (Milky Mist Dairy), Godrej, WahUstad, Keventer, Miraj Group, Vadilal, Brillar, Kawaan, and Swaad.
India Frozen Paratha Company News
January 2023 - With the introduction of frozen naans and parathas in five varieties - Tandoori Naan, Garlic & Coriander Naan, Malabar Paratha, Aloo Paratha, and Paneer Paratha - Aashirvaad has ventured into the frozen food market.
September 2021 - Godrej Yummiez has introduced delicious frozen whole-wheat Lachha and Tawa paratha, with a nine-month shelf life.
Type - Market breakup in 5 viewpoints:
- Malabar Paratha
- Lacha Paratha
- Paneer Paratha
- Aloo Paratha
- Others
Distribution Channel - Market breakup in 2 viewpoints:
- Offline
- Online
Region - Market breakup in 4 viewpoints:
- North & Central region
- Southern region
- Western region
- Eastern region
All the key players have been covered from 3 Viewpoints:
- Overview
- Recent Development & Strategies
- Monthly all India sales (June 2022-May 2023)
- Major City Sales (June 2022-May 2023)
- Yearly Volume Analysis by Distribution Channel (June 2022-May 2023)
Key Players Analysis:
- ID Fresh
- Haldiram
- Sumeru
- Goeld
- Aashirvad
- Tasty Fresh
- Buffet
- Asal Foods (Milky Mist Dairy)
- Godrej
- WahUstad
- Keventer
- Miraj Group
- Vadilal
- Brillar
- Kawaan
- Swaad
Table of Contents
Companies Mentioned
- ID Fresh
- Haldiram
- Sumeru
- Goeld
- Aashirvad
- Tasty Fresh
- Buffet
- Asal Foods (Milky Mist Dairy)
- Godrej
- WahUstad
- Keventer
- Miraj Group
- Vadilal
- Brillar
- Kawaan
- Swaad
Methodology
In this report, for analyzing the future trends for the studied market during the forecast period, the publisher has incorporated rigorous statistical and econometric methods, further scrutinized by secondary, primary sources and by in-house experts, supported through their extensive data intelligence repository. The market is studied holistically from both demand and supply-side perspectives. This is carried out to analyze both end-user and producer behavior patterns, in the review period, which affects price, demand and consumption trends. As the study demands to analyze the long-term nature of the market, the identification of factors influencing the market is based on the fundamentality of the study market.
Through secondary and primary researches, which largely include interviews with industry participants, reliable statistics, and regional intelligence, are identified and are transformed to quantitative data through data extraction, and further applied for inferential purposes. The publisher's in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of their recommendations and advice.
Primary Research
The primary purpose of this phase is to extract qualitative information regarding the market from the key industry leaders. The primary research efforts include reaching out to participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions. The publisher also established professional corporate relations with various companies that allow us greater flexibility for reaching out to industry participants and commentators for interviews and discussions, fulfilling the following functions:
- Validates and improves the data quality and strengthens research proceeds
- Further develop the analyst team’s market understanding and expertise
- Supplies authentic information about market size, share, growth, and forecast
The researcher's primary research interview and discussion panels are typically composed of the most experienced industry members. These participants include, however, are not limited to:
- Chief executives and VPs of leading corporations specific to the industry
- Product and sales managers or country heads; channel partners and top level distributors; banking, investment, and valuation experts
- Key opinion leaders (KOLs)
Secondary Research
The publisher refers to a broad array of industry sources for their secondary research, which typically includes, however, is not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Patent and regulatory databases for understanding of technical & legal developments
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic new articles, webcasts, and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecasts
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 130 |
| Published | July 2024 |
| Forecast Period | 2023 - 2032 |
| Estimated Market Value ( USD | $ 50.67 Million |
| Forecasted Market Value ( USD | $ 248.59 Million |
| Compound Annual Growth Rate | 19.3% |
| Regions Covered | India |
| No. of Companies Mentioned | 16 |
