The Consumer Electronics Dashboard visualizes the most important metrics informing the strategic decision-making of companies connected to the leading consumer electronics devices in the home.
Consumer Insights Dashboards present survey-based consumer research that tracks movement of foundational market metrics, such as product or service adoption, household spending intentions, churn, and key tracking metrics on leading industry players.
Dashboards are updated regularly and available as part of an annual subscription.
Table of Contents
Executive Summary
Adoption of Consumer Electronics Devices
- Total Average Number of Connected Devices Per US Internet Household
- Total Average Number of Connected CE Devices by Technology Adoption Segment
- Historical Trends in Adoption of Consumer Electronics Products
CE Device Purchases & Intentions to Purchase
- Computing & Home Networking Devices Purchased in the Last 6 Months
- Home Video Devices Purchased in the Last 6 Months
- Audio Devices Purchased in the Last 6 Months
- Portable Devices Purchased in the Last 6 Months
- Consumer Electronics Device Purchases and High Intention to Buy
- Computer & Home Networking Devices Purchase Intention
- Home Video & Gaming Devices Purchase Intention
- Audio Devices Purchase Intention
- Portable Devices Purchase Intention
Competitor Moves: Brand Share in Select Categories
- Top Brands of Desktop PC Purchased or Received
- Top Brands of Laptop Purchased or Received
- Top Brands of Smart TV Purchased or Received
- Top Brands of Streaming Media Player Purchased or Received
- Top Brands of Gaming Console Purchased or Received
- Top Brands of Soundbar Purchased or Received
- Top Brands of Wireless Earbuds Purchased or Received
- Top Brands of Smartphone Purchased or Received
- Top Brands of Tablet Purchased or Received
- Top Brands of Smart Watch Purchased or Received
Appendix
