Disposable Wound Management Products Market Overview, 2023-28

Wound management refers to the process of caring for and treating various types of wounds, including acute injuries, chronic wounds, and surgical wounds, with the goal of promoting healing, preventing complications, and improving the patient's overall well-being. The understanding of wound healing processes has grown significantly, leading to the development of more effective wound management techniques and products. This includes the use of bioactive dressings, growth factors, and regenerative medicine approaches. Technological advancements have led to the creation of advanced wound care products, such as negative pressure wound therapy devices; wound imaging systems, and telemedicine solutions for remote wound monitoring. The increase in chronic conditions like diabetes, obesity, and cardiovascular disease has driven the demand for wound care products and services. These conditions are often associated with chronic wounds, such as diabetic foot ulcers and venous leg ulcers. As the global population ages, the prevalence of age-related conditions like pressure ulcers and surgical wounds also increases. This demographic shift has created a larger patient pool in need of wound care. There is a growing focus on patient-centered care, which emphasizes involving patients in their own wound management, considering their preferences and lifestyles when developing treatment plans. Environmental sustainability has become a concern in healthcare, leading to the development of eco-friendly wound care products and packaging materials. The COVID-19 pandemic accelerated the adoption of telemedicine and remote monitoring technologies in wound management, allowing for more convenient and safe patient care. Regulatory agencies have implemented changes to streamline the approval process for wound care products, making it easier for innovative solutions to enter the market.

According to the research report, “Global Wound Care Management Market Overview, 2023-28” the market is anticipated to cross USD 30 Billion by 2028, increasing from USD 22.98 Billion in 2022. The market is expected to grow with 5.56% CAGR by 2023-28. The increasing incidences of chronic wounds, ulcers, and diabetic ulcers, the rising volume of surgical procedures worldwide, and the increasing product advancements are the major factors propelling the market's growth. Diabetes is a major wound-causing disease, along with other chronic diseases. The incidence of chronic wounds, especially foot ulcers, is increasing among the diabetic population. As per the International Diabetes Federation (IDF) report 2021, there were around 537.0 million people with diabetes worldwide. The same report suggested that the number of people with diabetes is increasing drastically every year, contributing to the high incidence of diabetic ulcers. With rising cases of ulcers, the demand for wound care management is expected to rise, thus contributing to the market's growth over the forecast period. The increasing geriatric population is also propelling the demand for wound care management. For instance, as per Germany Federal Statistical Office 2021 report, there were about 83.0 million people in Germany, of which 16.2 million people were above 67 years of age. This number is projected to reach 21.4 million by 2040. Since the elderly population is more prone to chronic diseases like diabetes and diabetic foot ulcers, the increasing geriatric population is anticipated to surge the market's growth. With an increasing number of older people across major countries, the need for wound management related to diabetes and other chronic conditions is expected to increase. Thus, considerable market growth is expected over the forecast period. There is a growing emphasis on patient-centered care in healthcare. This approach involves engaging patients in their own healthcare decisions and treatment plans. Wound management is no exception, and involving patients in their wound care can lead to better adherence to treatment regimens and improved outcomes.

Based on the regions, North America is expected to witness significant growth over the forecast period. The growth is due to the rising number of chronic diseases and associated wounds and ulcers. The rising cases of chronic wounds and the necessity to properly manage the pain and comorbidities associated with wounds and ulcers are expected to propel the growth of the market over the forecast period. For instance, according to the International Diabetes Federation Diabetes Atlas Tenth Edition, in 2021, around 32.2 million people in the United States had diabetes, which are projected to grow to 36.3 million by 2045. The rising number of diabetic cases in the region is expected to increase the number of diabetic ulcer cases and contribute to the market's growth in the region. Key product launches, high concentration of market players or manufacturers, acquisitions and partnerships among major players, and increasing cases of chronic wounds in the United States are some of the factors driving the growth of the US wound care management market. The need for proper wound care management in the rural regions of the United States is expected to add to the market's growth over the forecast period. Similarly, a large portion of the US population is affected by chronic diseases, which are the most common causes of chronic wounds. Therefore, the rising number of people affected by chronic wounds, ulcers, and diabetic ulcers is expected to boost the growth of the US wound care management market over the forecast period.

While advanced wound care technologies have seen significant growth and innovation, the traditional wound care management market is also experiencing growth in global wound care management market. Traditional wound care methods are often more cost-effective compared to advanced wound care technologies. This makes them an attractive option for healthcare systems with limited budgets, especially in resource-constrained settings or in regions with limited access to advanced wound care products. Traditional wound care methods, such as sterile dressings, gauze, and basic wound cleaning techniques, are readily available and can be used in various healthcare settings, including hospitals, clinics, long-term care facilities, and home care settings. This accessibility ensures that even in remote or underserved areas, patients can receive basic wound care. Also, traditional wound care techniques often serve as the foundation of wound management. They are frequently used in the initial stages of wound care to clean and protect wounds before more advanced interventions are required. Basic wound care skills are essential for healthcare providers, and these methods are taught in medical and nursing education programs. Traditional wound care methods can complement advanced wound care technologies. For instance, they are often used in conjunction with advanced dressings or negative pressure wound therapy to manage exudate, reduce infection risk, and support the overall wound healing process. Traditional wound care products and techniques have a long history of regulatory approval and clinical acceptance. This familiarity and trust in traditional wound care methods contribute to their continued use and growth.

Based on the application, the acute wound care management market is experiencing growth for several reasons, driven by factors related to demographics, healthcare practices, technological advancements, and an increased emphasis on patient outcomes. As the global population continues to grow and age, there is an increased likelihood of acute wounds occurring due to accidents, surgeries, and trauma. An aging population is more susceptible to falls and injuries, leading to a higher demand for acute wound care management. The increasing number of surgical procedures, both elective and emergency surgeries, leads to a higher incidence of surgical wounds. Proper wound care is crucial in preventing complications, such as surgical site infections, and ensuring optimal healing. Infection prevention and control have become paramount in healthcare, especially in acute care settings. The acute wound care market has responded by offering antimicrobial dressings and infection prevention strategies to reduce the risk of wound infections. Many acute wounds occur in individuals with underlying chronic health conditions, such as diabetes and vascular diseases. These conditions can impair the body's natural wound healing processes, making proper acute wound care essential. The adoption of telemedicine and remote monitoring technologies, accelerated by the COVID-19 pandemic, allows healthcare providers to assess and provide guidance on acute wounds remotely. This trend enhances convenience and patient safety. More acute wound care management is being performed in outpatient settings, including physician offices and ambulatory surgery centers. This shift toward outpatient care is increasing the demand for acute wound care products and services.

Furthermore, home care for wound management is experiencing growth for several compelling reasons, driven by healthcare trends, patient preferences, and advancements in telemedicine and home healthcare services. As the global population continues to age, there is a higher prevalence of chronic health conditions and age-related wounds, such as pressure ulcers and diabetic foot ulcers. Many elderly individuals prefer to receive care in the comfort of their own homes, which has led to an increased demand for home-based wound management. There is a growing emphasis on patient-centered care, which involves engaging patients in their healthcare decisions and allowing them to participate actively in their own care. Home care for wound management aligns with this approach by providing patients with greater control and involvement in their treatment. Telemedicine technologies allow healthcare professionals to remotely assess and monitor wounds, provide guidance on care, and answer patient questions. Telemedicine has become increasingly accessible, making it easier for patients to receive expert advice without leaving their homes. In addition to that, in healthcare facilities, patients are exposed to a higher risk of healthcare-associated infections. Home care minimizes this risk, which is particularly important when managing open wounds or surgical incisions. The home environment can be optimized for wound healing, reducing the risk of environmental factors that may hinder recovery. Temperature control, cleanliness, and reduced exposure to pathogens can promote better wound healing. Home care for wound management allows patients to maintain their dignity and independence. They can receive care without the institutional feeling of a hospital or long-term care facility.

Market Drivers

• Rising Incidence of Lifestyle-Related Conditions: The prevalence of lifestyle-related conditions, such as obesity and cardiovascular diseases, is increasing globally. These conditions are often associated with poor wound healing, as they can impair the body's natural healing processes. Consequently, there is a growing need for advanced wound care solutions to manage wounds in patients with these conditions.
• Emerging Markets and Healthcare Infrastructure Development: Emerging economies are witnessing significant investments in healthcare infrastructure and facilities. This includes the expansion of healthcare services in rural areas and the development of wound care clinics. As access to healthcare improves in these regions, the demand for wound management products and services is expected to rise, presenting growth opportunities for the market.

Market Challenges

• Regulatory Hurdles: The wound management industry is subject to strict regulatory oversight, with varying regulations across different regions. Navigating the regulatory landscape can be challenging for companies looking to introduce new wound care products or therapies. Ensuring compliance with these regulations while bringing innovative solutions to market is a complex and costly process.
• Limited Clinical Evidence: Some advanced wound care treatments, particularly those involving emerging technologies like stem cell therapy or nanotechnology, may have limited long-term clinical data to support their effectiveness. Establishing robust clinical evidence and gaining acceptance among healthcare professionals can be a challenge for these novel approaches.

Market Trends

• Patient-Centered Care: There is a growing emphasis on patient-centered care in wound management. This trend involves engaging patients in their own wound care process, providing education and tools for self-monitoring, and considering patients' preferences and lifestyles when developing treatment plans. Patient involvement can lead to better adherence to treatment regimens and improved outcomes.
• Environmental Sustainability: Sustainability is becoming an important trend in wound management. Healthcare providers and manufacturers are increasingly considering the environmental impact of wound care products, such as dressings and packaging materials. There is a shift towards using eco-friendly materials and reducing waste in the production and disposal of wound care products.

Covid-19 Impacts

The outbreak of the COVID-19 virus had a negative impact on the market. Few market players reported a decline in their revenues in 2020 due to the pandemic. Also, in the first half of the year, the governments of major

countries reallocated their healthcare resources in clinics including beds, nurses, and essential personnel to treat COVID-19 patients. This led to the exemption of wound management from the essential procedures list. Several market players witnessed a major decline in the revenues generated during 2020. For instance, Smith & Nephew PLC experienced a drop of 5.1% in its revenue from its advanced wound management segment. However, the market is witnessing normalcy due to the reduction in lockdown restrictions and increased clinic visits. Also, many players witnessed growth in their revenue in 2021 due to the recovery of the market from the pandemic and increased demand for wound treatment products.

Competitive Landscape

The global wound care market is fragmented with many large and medium-sized players accounting for majority of market revenue. Major players are deploying various strategies, entering into mergers & acquisitions, strategic agreements & contracts, developing, testing, and introducing more effective wound care services. Some of the major companies in global wound management market include Smith & Nephew plc, B. Braun Melsungen AG, Johnson and Johnson (Ethicon), Baxter International Inc., 3M, Medtronic Inc, Becton, Dickinson and Company, Medline Industries .

Key Developments

• In October 2022, 3M V.A.C. Therapy negative pressure wound therapy (NPWT) achieved a significant clinical evidence milestone, with over 2,000 published, peer-reviewed medical journal studies. This achievement positions the 3M V.A.C. Therapy as the only NPWT solution with such a high number of published studies, validating its effectiveness in wound care management.
• In March 2022, Cardinal Health, a health care company, launched surgical incise drape, which helps in reducing the risk of surgical site contamination with organisms, typically associated with surgical site infections (SSIs) and improves patient care by reducing the risk of microbial contamination.
• In September 2022, Evonik, a leading specialty chemicals company, signed a distribution agreement with Coopmed, a medical technology consulting and sales company. The agreement centers on the distribution of Epicite, biosynthetic cellulose wound dressing, for the German market. Epicite is exclusively designed for chronic wound management, making it a valuable addition to the advanced wound care market.
• In November 2022, Medtronic launched the Medtronic Extended infusion set for insulin pumps for catering to wound care management including insulin delivery, and diabetes management.
• In June 2022, Medline Industries launched enhanced Optifoam Gentle EX foam dressing to help in the prevention of pressure injury. This is a part of Medline’s Skin Health Solution Program which is a holistic approach to wound and skin care.
• In April 2022, Ethicon declared the launch of ENSEAL X1 Straight Jaw Tissue Sealer. It is an advanced bipolar energy device for conducting surgical procedures in wound management..

Considered in this report

• Geography: Global
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Global Wound Care Management market with its value and forecast along with its segments
• Region-wise Wound Care Management market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Regions covered in the report:

• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

By Product Type:

• Advanced Wound Care Product
• Surgical Wound Care Product
• Traditional Wound care Product

By Wound Type:

• Surgical& Traumatic Wounds
• Diabetic Foot ulcers
• Pressure ulcers
• Venous leg Ulcers
• Burns & other Wounds

By End User:

• Hospitals and Clinics
• Long-term Patient care
• Home Care Settings
• Other End Users

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Wound Care Management industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.