Wedding Service Market Report 2026

The wedding service market size has grown rapidly in recent years. It will grow from $240.32 billion in 2025 to $265.46 billion in 2026 at a compound annual growth rate (CAGR) of 10.5%. The growth in the historic period can be attributed to rising wedding spending patterns, increasing event management industry growth, expansion of destination wedding popularity, growing preference for professional planning, rising demand for organized wedding experiences.

The wedding service market size is expected to see rapid growth in the next few years. It will grow to $403.65 billion in 2030 at a compound annual growth rate (CAGR) of 11%. The growth in the forecast period can be attributed to increasing focus on customized celebrations, rising luxury and themed wedding preferences, growth in digital wedding planning platforms, increasing professional event service utilization, expanding hospitality and venue sector support. Major trends in the forecast period include growing demand for professional wedding planning support, increasing preference for personalized wedding experiences, rising interest in destination and theme based weddings, growing dependence on organized event coordination services, increasing shift toward premium and structured wedding solutions.

The rising number of marriages is expected to drive the growth of the wedding services market going forward. Marriage is a legally and socially recognized union, typically between a man and a woman, regulated by laws, norms, customs, beliefs, and attitudes that establish the rights and responsibilities of partners and confer status on their children. Wedding services help support and enhance marriages by offering professional expertise, minimizing stress, ensuring seamless coordination, and enabling a personalized and memorable wedding experience. For instance, in July 2025, according to the Australian Bureau of Statistics, an Australian-based government administration, in 2024, 120,844 marriages were registered, representing a 2% increase compared with 2023. Therefore, the rising number of marriages is driving the wedding services market.

Major companies operating in the wedding service market are developing innovative solutions, such as all-in-one planning platform, to meet larger customer bases, increase sales, and increase revenue. An all-in-one planning platform is a centralized software solution that combines various planning functionalities into a single, unified interface. For instance, in January 2023, David's Bridal Inc., a US-based provider of wedding dresses and accessories, launched Pearl. It's a free, comprehensive wedding planning platform and national vendor marketplace that helps couples seamlessly plan their weddings and connect with thousands of local vendors across the US. Couples can create a personalized wedding website with all the information their guests need, such as the wedding date and location, RSVP information, and gift registry links. It allows for browsing through a directory of thousands of local vendors, including photographers, caterers, florists, and DJs.

In February 2023, The Knot Inc., a US-based wedding coordinator, acquired Zankyou Ventures SL for an undisclosed sum. With the acquisition, The Knot will continue to develop and broaden its products for engaged couples and wedding planners worldwide. Zankyou Ventures SL is a Spain-based company that provides wedding planning services.

Major companies operating in the wedding service market report are BBJ Linen, David Stark Design, Couture Events, Easton Events, Geller Events, Bridal Bliss, Amorology LLC, LISA VORCE CO, Alison Events, KT Merry, Holly-Kate and Company, Wedding Spot, J.Lemons Events, Genius Eventi S.r.l, Bash Please, Bluebird Productions, Calder Clark, Michelle Rago Destinations, A Savvy Event, Calluna Events, Emily Clarke Events, Stefanie Cove and Co., BAQAA Glamour Weddings and Events, Marcy Blum Associates Inc, Downey Street Events, Firefly Events, Zest Events.

Asia-Pacific was the largest region in the wedding service market in 2025. The regions covered in the wedding service market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the wedding service market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The wedding services market includes revenues earned by entities by providing services such as floral arrangements, venue rental, and officiant services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 1-3 business days.