Macadamia Market Report 2025

The macadamia market size has grown rapidly in recent years. It will grow from $1.38 billion in 2024 to $1.54 billion in 2025 at a compound annual growth rate (CAGR) of 11.3%. The growth in the historic period can be attributed to growing consumer awareness, rising health consciousness, globalization of trade, culinary trends and applications, and expansion of macadamia cultivation.

The macadamia market size is expected to see rapid growth in the next few years. It will grow to $2.28 billion in 2029 at a compound annual growth rate (CAGR) of 10.3%. The growth in the forecast period can be attributed to increased disposable income, expansion of retail channels, shift towards plant-based diets, innovative product development, sustainable and ethical practices, and diversification of applications. Major trends in the forecast period include the emergence of new macadamia product varieties, integration into healthy and premium snack categories, focus on macadamia oil and culinary applications, product innovation in macadamia-based foods, premiumization, and positioning as a superfood.

The rising consumption of nuts and dried fruits is anticipated to drive the growth of the macadamia market in the future. Nuts and dried fruits include a range of edible plant-based products, such as seeds and dehydrated fruits, which provide a concentrated source of nutrients, flavors, and textures. These products are often enjoyed as healthy snacks or incorporated into various culinary dishes. Macadamia nuts and dried fruits offer multiple health benefits, including essential nutrients that promote heart health, support weight management, and enhance overall well-being. For example, in May 2023, the International Nut and Dried Fruit Council Foundation, a Spain-based non-profit organization, reported that global dried fruit production reached approximately 3.1 million metric tons in the 2021/22 season, with a slight increase in the 2022/23 season, surpassing 3.1 million metric tons. Similarly, global tree nut production was about 5.3 million metric tons in the 2022/23 season. Thus, the growing consumption of nuts and dried fruits is expected to boost the macadamia market in the future.

The increasing expenditures on research and development (R&D) are expected to drive the growth of the macadamia market in the future. R&D expenditure refers to the financial resources that organizations allocate for activities focused on innovation, product development, and process enhancement. The growing macadamia market fuels the upward trend in R&D spending, as companies invest in technological improvements, sustainable methods, and product diversification to satisfy rising consumer demands and maintain competitiveness in a dynamic market. For example, in January 2024, the National Science Foundation, a U.S.-based government agency, reported that U.S. research and development spending increased by $72 billion in 2021, reaching a total of $789 billion. Projections for 2022 indicate an additional rise, bringing the total to $886 billion. Therefore, the increasing R&D expenditures are driving the macadamia market forward.

The macadamia market is witnessing a significant trend towards innovation in organic-based products, with major companies strategically focusing on introducing novel offerings to maintain their market positions. A case in point is PlantBaby, a US-based food and beverage company, which, in February 2023, launched Mac Nut Kiki Milk. Representing the first all-organic and clean-label macadamia nut milk in the market, Mac Nut Kiki Milk comes in shelf-stable 32-oz. cartons, made entirely with organic whole foods and superfoods. Distinguished by containing more macadamia nuts per serving compared to competitors, Mac Nut Kiki Milk is not only wholly organic but also free from common allergens such as soy and gluten, seed oils, gums, refined sugars, and artificial and natural flavors - aligning with the broader ethos of all PlantBaby products.

Leading companies in the macadamia market are prioritizing product launches, including oil processing plants, to enhance their offerings and cater to the increasing consumer demand for healthy and versatile food products. Oil processing plants are facilities designed to extract oil from various seeds and nuts using methods like cold pressing or refining, allowing for the production of high-quality edible oils for both culinary and industrial applications. For example, in June 2024, Kakuzi PLC, a Kenya-based agriculture firm, unveiled a macadamia oil processing plant. This facility is specifically dedicated to extracting oil from macadamia nuts, typically utilizing cold-pressing techniques to preserve the oil's flavor and nutrients. In addition to producing macadamia oil and gluten-free macadamia flour, this plant may also generate other products, such as glutamate, further enhancing the value of the nut.

In April 2023, Hawaiian Host Group (HHG), a consumer goods company based in the United States, completed the acquisition of Mac Farms Pty Ltd. for $26 million. This strategic acquisition is aimed at broadening HHG's business scope while mitigating potential risks within its raw material supply chain. Mac Farms Pty Ltd., an Australian-based private agricultural firm, specializes in the cultivation of macadamia nuts.

Major companies operating in the macadamia market include Camellia PLC, C. Brewer and Company Ltd., Golden Macadamias, Castle & Cooke, Buderim Ginger, Mauna Loa Macadamia Nut Corporation, Marquis Macadamias Ltd., Hawaiian Host Group, Kenya Nut Company, Marquis Group, MacFarms, Hamakua Macadamia Nut Company, MWT Foods, T.M. Ward Coffee Company, Superior Nut Company, Buderim Group Limited, Nambucca Macnuts Pty Ltd., Ivory Macadamias Pty Ltd., Eastern Produce Kenya Ltd., Wondaree Macadamia Nuts, North Shore Macadamia Nut Company, Dr. Paul's Kona Coffee Company, Royal Macadamia Pty Ltd., Makua Coffee Company, Royal Macadamia (Pty) Ltd, Royal Iolani.

North America was the largest region in the macadamia market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the macadamia market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the macadamia market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

Macadamia refers to a variety of tree nut known for its creamy texture and mild, buttery flavor, packed with vitamins, minerals, and beneficial plant compounds. These nuts are associated with numerous health benefits, including improved digestion, heart health, weight management, and blood sugar regulation. Additionally, macadamia nuts are high in monounsaturated fats, which help lower bad cholesterol levels and enhance overall heart health.

Macadamia nuts are available in two primary types such as organic and conventional. Organic macadamia nuts are cultivated and processed without the use of synthetic fertilizers, pesticides, GMOs, or artificial chemicals. These nuts are offered in diverse forms, such as raw, processed, and as oil, and are distributed through various channels, including direct and indirect sales. These nuts cater to a wide array of consumers, including residential, commercial, industrial, as well as industries in food, cosmetics, and personal care.

The macadamia market research report is one of a series of new reports that provides macadamia market statistics, including macadamia industry global market size, regional shares, competitors with a macadamia market share, detailed macadamia market segments, market trends and opportunities, and any further data you may need to thrive in the macadamia industry. This macadamia market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The macadamia market consists of sales of macadamia tetraphylla and macadamia integrifoIia. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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