The fruit puree market size is expected to see strong growth in the next few years. It will grow to $7.19 billion in 2030 at a compound annual growth rate (CAGR) of 7%. The growth in the forecast period can be attributed to increasing demand for clean-label food products, rising use of fruit purees in plant-based formulations, expansion of health-focused food segments, growing investments in advanced fruit processing, increasing adoption of sustainable packaging solutions. Major trends in the forecast period include increasing demand for natural fruit-based ingredients, rising use of fruit purees in functional foods, expansion of organic fruit puree production, enhanced focus on nutrient retention processing, growing adoption of aseptic packaging.
The growing demand for functional food and beverages is expected to propel the growth of the fruit puree market going forward. Functional foods and beverages are dietary products that provide additional nutritional or energy benefits beyond basic nutrition. Functional offerings, such as probiotic foods and drinks, are often combined with natural ingredients like fruit purees made from berries, apples, bananas, and other fruits to enhance health benefits and nutritional value. For instance, in February 2024, according to Monster Beverage Corporation, a US-based beverage company specializing in energy drinks, net sales in the company’s Monster Energy Drinks segment rose to $1.6 billion in the fourth quarter of 2023, compared with $1.39 billion in the same quarter of 2022. Therefore, the rising demand for functional food and beverages is driving the growth of the fruit puree market.
Major companies operating in the fruit puree market are launching products with customized packaging solutions, such as fruit purée pouches, to maintain their competitive position. Fruit purée pouches are flexible, sealed packaging formats, typically made from plastic or foil materials, designed for storing and dispensing fruit purées. For example, in July 2023, Bristol Syrup Co., a UK-based supplier of fruit-based products, launched a new range of fruit purées specifically designed for pubs and bars. This range includes seven fruit flavors with 90-100% fresh fruit content and is made using natural ingredients. The purées are packaged in recyclable 600-ml pourable pouches with resealable screw-cap lids, helping ensure consistent fruit quality, simplify staff handling, reduce costs, and minimize waste. Once opened, the pouches remain fresh for up to seven days when refrigerated. The product lineup features flavors such as passionfruit, mango, raspberry, and lemon and lime juice.
In July 2023, Döhler Group, a Germany-based producer, marketer, and supplier of technology-driven natural ingredients, acquired SVZ International B.V. for an undisclosed amount. Through this acquisition, Döhler strengthened its portfolio of natural red fruit and vegetable ingredients and expanded its global market presence, particularly in the United States and Japan. SVZ International B.V. is a Netherlands-based producer of liquid fruit and vegetable ingredients serving the global food and beverage industry.
Major companies operating in the fruit puree market are Symrise AG, Welch Foods Inc., Boiron Freres SAS, Tree Top Industries Inc., SunOpta Inc., Archer Daniels Midland Company, Capricorn Food Products India Ltd., Grünewald GmbH, Westfalia Fruit, FruitSmart Inc., Aseptic Fruit Purees, Milne Fruit Products Inc., SVZ International B.V., ABC Fruits, Sicoly Cooperative, iTi Tropicals Inc., Uren Food Group Limited, China Kunyu Industrial Co. Ltd., Dennick Fruitsource LLC, David Berryman Ltd., Agrana Beteiligungs-AG, Doehler Group SE, Del Monte Pacific Limited.
Asia-Pacific was the largest region in the fruit puree market in 2025. The regions covered in the fruit puree market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the fruit puree market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.
The fruit puree market consists of sales of blueberry puree, mango puree, and raspberry puree. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Fruit Puree Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses fruit puree market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for fruit puree? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The fruit puree market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Fruit Type: Apple Puree; Banana Puree; Plum Puree; Strawberry Puree; Other Fruit Types2) By Category: Organic; Conventional
3) By Application: Beverages; Bakery; Baby Food; Other Applications
Subsegments:
1) By Apple Puree: Organic Apple Puree; Conventional Apple Puree2) By Banana Puree: Organic Banana Puree; Conventional Banana Puree
3) By Plum Puree: Organic Plum Puree; Conventional Plum Puree
4) By Strawberry Puree: Organic Strawberry Puree; Conventional Strawberry Puree
5) By Other Fruit Types: Mango Puree; Peach Puree; Pear Puree; Mixed Fruit Puree
Companies Mentioned: Symrise AG; Welch Foods Inc.; Boiron Freres SAS; Tree Top Industries Inc.; SunOpta Inc.; Archer Daniels Midland Company; Capricorn Food Products India Ltd.; Grünewald GmbH; Westfalia Fruit; FruitSmart Inc.; Aseptic Fruit Purees; Milne Fruit Products Inc.; SVZ International B.V.; ABC Fruits; Sicoly Cooperative; iTi Tropicals Inc.; Uren Food Group Limited; China Kunyu Industrial Co. Ltd.; Dennick Fruitsource LLC; David Berryman Ltd.; Agrana Beteiligungs-AG; Doehler Group SE; Del Monte Pacific Limited
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Italy; Spain; Canada
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Fruit Puree market report include:- Symrise AG
- Welch Foods Inc.
- Boiron Freres SAS
- Tree Top Industries Inc.
- SunOpta Inc.
- Archer Daniels Midland Company
- Capricorn Food Products India Ltd.
- Grünewald GmbH
- Westfalia Fruit
- FruitSmart Inc.
- Aseptic Fruit Purees
- Milne Fruit Products Inc.
- SVZ International B.V.
- ABC Fruits
- Sicoly Cooperative
- iTi Tropicals Inc.
- Uren Food Group Limited
- China Kunyu Industrial Co. Ltd.
- Dennick Fruitsource LLC
- David Berryman Ltd.
- Agrana Beteiligungs-AG
- Doehler Group SE
- Del Monte Pacific Limited
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 5.48 Billion |
| Forecasted Market Value ( USD | $ 7.19 Billion |
| Compound Annual Growth Rate | 7.0% |
| Regions Covered | Global |
| No. of Companies Mentioned | 24 |


