The frozen pizza market size is expected to see strong growth in the next few years. It will grow to $27.72 billion in 2030 at a compound annual growth rate (CAGR) of 5.2%. The growth in the forecast period can be attributed to increasing demand for plant-based and specialty pizzas, rising online grocery sales, expansion of premium frozen food segments, growing investment in automated pizza manufacturing, increasing focus on sustainable packaging materials. Major trends in the forecast period include increasing demand for premium and gourmet frozen pizzas, rising focus on clean-label ingredients, expansion of advanced freezing and packaging methods, growing customization of crust and topping options, enhanced shelf-life management practices.
The increasing popularity of online shopping is expected to propel the growth of the frozen pizza market in the future. Online shopping refers to the purchase of goods or services through the internet using e-commerce platforms or online retailers. This channel enables consumers to buy frozen pizza conveniently from their homes and have it delivered directly to their doorstep. It also offers access to a broader selection of frozen pizza brands and flavors compared to what is typically available in physical grocery stores. For instance, in May 2024, according to the United States Census Bureau, a US-based government agency, e-commerce sales in the first quarter of 2024 rose by 8.5% compared to the first quarter of 2023, while total retail sales increased by 2.8% during the same period. Therefore, the growing popularity of online shopping is driving the frozen pizza market.
Major companies operating in the frozen pizza market are focusing on innovative offerings such as restaurant-quality frozen pizzas to deliver authentic, high-quality Italian-style dining experiences to consumers at home. Restaurant-quality frozen pizzas are premium pre-cooked products that are flash-frozen to retain flavor and texture, providing a convenient way to enjoy gourmet pizza without extensive preparation. For example, in September 2024, PORTA, a Canada-based manufacturer specializing in authentic Italian artisanal ready-to-cook frozen meals, introduced PORTA Roman-Style Pizzas. These pizzas feature hand-stretched dough made with high-quality ingredients sourced from Italy, resulting in a light, airy texture with a crispy finish after baking. This launch is significant as it allows consumers to experience restaurant-quality Italian cuisine at home, combining authenticity with convenience.
In January 2025, MBC Companies, a US-based provider of frozen breakfast products, acquired Nardone Brothers Baking Co. for an undisclosed amount. Through this acquisition, MBC aims to expand its frozen food portfolio beyond breakfast to include lunch, dinner, and late-night meal options by leveraging Nardone Brothers’ expertise in frozen pizza. This move is intended to enhance production capacity, drive innovation, and create cross-selling opportunities across foodservice and private-label channels. Nardone Brothers Baking Co. is a US-based manufacturer specializing in frozen pizza products.
Major companies operating in the frozen pizza market are Nestlé S.A., General Mills Inc., Conagra Brands Inc., Dr Oetker GmbH, Amy’s Kitchen Inc., Schwan’s Consumer Brands Inc., California Pizza Kitchen Inc., Freiberger Lebensmittel GmbH, One Planet Pizza, Daiya Foods Inc., Bellisio Foods Inc., Milton’s Craft Bakers, Jack’s Pizza, Newman’s Own, ITC Limited, BRF S.A., Ajinomoto Co Inc., Maple Leaf Foods Inc., Ristorante Italia, Screamin’ Sicilian Pizza Company.
North America was the largest region in the frozen pizza market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the frozen pizza market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the frozen pizza market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.
The frozen pizza market consists of sales of cheese pizza, pepperoni pizza, Hawaiian pizza, and tomato sauce. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Frozen Pizza Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses frozen pizza market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for frozen pizza? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The frozen pizza market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Product: Regular Frozen Pizza; Premium Frozen Pizza; Gourmet Frozen Pizza2) By Crust Type: Pan; Thin Crust; Stuffed Crust; Other Crust Types
3) By Topping: Cheese; Meat; Fruits and Vegetables; Other Toppings
4) By Distribution Channels: Hypermarkets; Supermarkets; Convenience Stores; Specialty Stores; Non-Store Based
Subsegments:
1) By Regular Frozen Pizza: Cheese Pizza; Pepperoni Pizza; Sausage Pizza; Vegetable Pizza2) By Premium Frozen Pizza: Specialty Toppings; Gluten-Free Options; Extra Cheese Varieties
3) By Gourmet Frozen Pizza: Unique Flavor Combinations; Ethnic Varieties; Handcrafted or Chef-Inspired Recipes
Companies Mentioned: Nestlé S.a.; General Mills Inc.; Conagra Brands Inc.; Dr Oetker GmbH; Amy’s Kitchen Inc.; Schwan’s Consumer Brands Inc.; California Pizza Kitchen Inc.; Freiberger Lebensmittel GmbH; One Planet Pizza; Daiya Foods Inc.; Bellisio Foods Inc.; Milton’s Craft Bakers; Jack’s Pizza; Newman’s Own; ITC Limited; BRF S.a.; Ajinomoto Co Inc.; Maple Leaf Foods Inc.; Ristorante Italia; Screamin’ Sicilian Pizza Company
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Italy; Spain; Canada
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Frozen Pizza market report include:- Nestlé S.A.
- General Mills Inc.
- Conagra Brands Inc.
- Dr Oetker GmbH
- Amy’s Kitchen Inc.
- Schwan’s Consumer Brands Inc.
- California Pizza Kitchen Inc.
- Freiberger Lebensmittel GmbH
- One Planet Pizza
- Daiya Foods Inc.
- Bellisio Foods Inc.
- Milton’s Craft Bakers
- Jack’s Pizza
- Newman’s Own
- ITC Limited
- BRF S.A.
- Ajinomoto Co Inc.
- Maple Leaf Foods Inc.
- Ristorante Italia
- Screamin’ Sicilian Pizza Company
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 22.67 Billion |
| Forecasted Market Value ( USD | $ 27.72 Billion |
| Compound Annual Growth Rate | 5.2% |
| Regions Covered | Global |
| No. of Companies Mentioned | 21 |


