Baobab Ingredient Market Report 2026

The baobab ingredient market size has grown strongly in recent years. It will grow from $5.87 billion in 2025 to $6.27 billion in 2026 at a compound annual growth rate (CAGR) of 6.7%. The growth in the historic period can be attributed to traditional consumption in african regions, growing awareness of superfoods, expansion of natural ingredient trade, increased use in health food products, development of baobab processing capabilities.

The baobab ingredient market size is expected to see strong growth in the next few years. It will grow to $8.44 billion in 2030 at a compound annual growth rate (CAGR) of 7.7%. The growth in the forecast period can be attributed to increasing demand for plant-based nutrition, rising interest in antioxidant-rich ingredients, expansion of sustainable ingredient sourcing, growing use in beauty and personal care products, increasing innovation in functional food formulations. Major trends in the forecast period include increasing use of baobab in functional foods, rising demand for natural superfood ingredients, growing application in nutraceutical products, expansion of clean-label cosmetic formulations, enhanced focus on ethical sourcing.

The increasing consumer preference for functional foods and beverages is expected to drive the growth of the baobab ingredient market in the coming years. Functional foods and drinks are products that offer health benefits beyond basic nutrition. Baobab ingredients, including baobab fruit pulp and powder, are rich in antioxidants, vitamin C, calcium, iron, magnesium, potassium, and dietary fiber, making them valuable components in the production of functional foods and beverages. These ingredients are widely used in commercial applications such as single-strength beverages, smoothies, and yogurts. For example, in February 2024, according to Monster Beverage Corporation, a US-based energy drink manufacturer, net sales in the company’s Monster Energy Drinks segment rose to $1.6 billion in the fourth quarter of 2023, compared with $1.39 billion in the same period of 2022. Therefore, the growing consumer inclination toward functional foods and drinks is fueling the expansion of the baobab ingredient market.

Companies operating in the baobab ingredient market are increasingly focusing on the introduction of natural oils, such as soft baobab oil, to enhance their revenue potential. Soft baobab oil is a natural botanical emollient used in skin and hair care products and is refined from the non-edible seeds of the baobab fruit. For instance, in November 2023, Evonik Industries AG, a Germany-based chemical company, launched ECOHANCE Soft Baobab oil, a sustainable product derived from non-edible baobab seeds sourced from Ghana’s Sahel region. This launch forms part of Evonik’s ECOHANCE initiative, which is designed to deliver circular and sustainable solutions for the cosmetics industry. ECOHANCE Soft Baobab oil is suitable for a broad range of natural cosmetic applications, including hand creams, hair conditioners, and body butters.

In July 2024, Kilifi Plantations Limited, a Kenya-based privately operated farm, entered into a partnership with Kenyan Originals to strengthen the production of high-quality organic agricultural products. This collaboration aims to promote sustainable farming practices, support local farmer communities, and broaden the market reach of baobab-based products while maintaining high quality standards and contributing to community development. Kenyan Originals is a Kenya-based company that produces craft beverages using natural ingredients.

Major companies operating in the baobab ingredient market are Nexira SAS, Woodland Foods Ltd., Eco-Products Inc., Halka B Organics, BI Nutraceuticals Inc., Alaffia, NP Nutra, Afriplex Pty Ltd., Organic Africa, Atacora Essential Inc., Baobab Foods LLC, Baobab Fruit Company Senegal, Baobab Superfruit, Baobab Trading Company, B'Ayoba (Pvt) Ltd., Ecuadorian Rainforest LLC, Farafena, Indigo Herbs Ltd., Mighty Baobab Ltd., PhytoTrade Africa, TheHealthyTree Company, Aduna Limited, Holland & Barrett Retail Limited, Sharon Bolel Chemical Marketing, Essential Natural Oils.

North America was the largest region in the baobab ingredient market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the baobab ingredient market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the baobab ingredient market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The baobab ingredients market consists of sales of baobab ingredients, such as seeds, kernels, leaves, funicles, roots, and shells. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 1-3 business days.