Consumer Electronics Sector Scorecard, Q3 2023 Update - Thematic Intelligence

Sony leads the thematic screen of the analyst's consumer electronics sector scorecard due to Apple's ongoing tensions with China. In September 2023, reports surfaced that Beijing had ordered central government agency officials not to bring iPhones into the office or use them for work, following which Apple's share price fell. Apple's products generate significant revenue for China, so it is unlikely that the company will succumb to the fate of other US tech giants like Google, Meta, and Twitter, which have seen products restricted or outright banned in China. However, this move signifies a smaller step in China's long-term strategy to decrease its dependence on US tech.

Apple's iPhone 15 will only support USB type-C charging cables. This change is due to the EU's universal charger legislation, aimed at reducing e-waste and making life easier for consumers. Apple has historically turned over billions from selling charging cables separately, so the move could impact its top line. In an attempt to further reduce e-waste, the EU is planning legislation stipulating that all portable devices must come equipped with user-replaceable batteries by 2027, which could impact the profitability of mobile handset manufacturers across the consumer electronics sector scorecard.

Scope

This sector scorecard provides a top-down, comprehensive outlook for the key players in the consumer electronics sector over the next two years, based on the key themes set to transform their industry landscape.

Reasons to Buy

• Companies that invest in the right themes become success stories. Those that miss the important themes in their industry end up as failures.
• The analyst's thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.
• The analyst has developed a unique thematic methodology for ranking all major companies in all major sectors based on their relative strength in the big themes that are impacting their industries.
• Our thematic engine tags over 145 million data items across five alternative data sets-patents, jobs, deals, filings, and news-to themes. The vast datasets within our thematic engine help our analysts to produce sector scorecards that identify the companies best placed to succeed in a future filled with multiple disruptive threats.