Automotive Sun Visor Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2021-2031

The Global Automotive Sun Visor Market is projected to expand from USD 5.15 Billion in 2025 to USD 6.79 Billion by 2031, reflecting a CAGR of 4.72%. Sun visors serve as essential interior safety components located above the windshield, designed to shield occupants from glare and improve driver visibility. The growth of this market is primarily propelled by the steady rise in global vehicle production and increasing consumer expectations for enhanced cabin comfort. This demand for core interior parts is directly linked to industrial output levels. Data from the International Organization of Motor Vehicle Manufacturers indicates that global motor vehicle production hit 92.5 million units in 2024, highlighting the substantial and continuous need for sun visors in both passenger and commercial vehicle sectors worldwide.

However, the market faces significant hurdles due to the volatility of raw material costs, particularly for inputs like vinyl, fabric, and polypropylene. In a cost-sensitive industry, manufacturers frequently find it difficult to sustain competitive pricing while managing these fluctuating expenses. This financial unpredictability hinders the incorporation of added features into mass-market vehicles and may temporarily slow the broader adoption of advanced visor solutions.

Market Drivers

The growth of the electric and luxury vehicle sectors is significantly reshaping product demands within the sun visor industry. In these high-value markets, manufacturers are increasingly prioritizing interior components that facilitate weight reduction to optimize driving range, as well as premium features like integrated lighting and high-quality textiles. This trend compels suppliers to move beyond standard vinyl assemblies toward lighter, multifunctional designs that fit modern cabin aesthetics. According to the International Energy Agency's 'Global EV Outlook 2024', global electric car sales reached nearly 14 million units in 2023. This increase creates a dedicated revenue opportunity for suppliers who can provide advanced, lightweight visor systems tailored to the efficiency and design needs of electrified platforms.

Concurrently, the upward trend in global vehicle sales volumes serves as a major driver for standard component procurement. As supply chains normalize, major automotive markets are seeing a rebound in consumer registrations, requiring increased output from tier-one interior suppliers to match assembly line needs. This recovery in volume is especially noticeable in established markets where fleet renewal is gaining speed. The European Automobile Manufacturers’ Association reported in February 2024 that the new EU car market grew by 12.1 percent in January compared to the previous year. Additionally, strong export numbers from production hubs support this demand; the China Association of Automobile Manufacturers noted that annual vehicle exports from China rose to 4.91 million units in the preceding year, ensuring continued demand for interior safety components across global supply networks.

Market Challenges

The instability of raw material prices, specifically for key inputs such as polypropylene and vinyl, poses a direct threat to the financial health and growth of the sun visor industry. When the costs of these petrochemical derivatives swing unpredictably, manufacturers experience immediate strain on their profit margins. To maintain competitiveness, companies are often forced to absorb these variable costs, which depletes the capital needed for innovation. As a result, the development and mass production of advanced sun visors featuring integrated lighting or smart technologies are frequently postponed to ensure basic operational survival.

This uncertain cost landscape generates hesitation regarding supply chain planning and inventory management, effectively stalling long-term strategic growth. Data from the Plastics Industry Association in 2024 highlighted this market instability, showing a notable 3.1 percent decline in the resin price index in September driven by shifting supply dynamics. Such erratic valuation of the primary material used in sun visors hinders manufacturers from securing the stable, long-term pricing contracts necessary for automotive OEMs. Consequently, the market faces difficulties in shifting toward higher-value product lines, often restricting revenue potential to lower-margin, standard component categories.

Market Trends

The incorporation of Electrochromic Auto-Dimming Glass Technology is evolving sun visors from static, opaque barriers into intelligent, transparent visual aids. Unlike traditional versions that physically block the driver's view to eliminate sunlight, these systems employ variable light-transmission capabilities to darken specific areas affected by glare while preserving full road visibility. This innovation utilizes existing supply chains for dimmable optics, enabling manufacturers to adapt proven mirror technologies into larger visor formats for enhanced safety. The potential scale of this technology is highlighted by significant production volumes of similar components; Gentex Corporation’s 2023 Annual Report indicates shipments of nearly 31.8 million interior auto-dimming mirrors, demonstrating the industrial capacity required to bring this glare-management technology to mass-market virtual visor systems.

At the same time, the shift toward Recycled and Bio-Based Sustainable Materials is fundamentally altering component sourcing, moving beyond mere weight reduction to focus on full lifecycle circularity. Suppliers are increasingly substituting petrochemical-derived vinyl and polypropylene with alternatives made from agricultural byproducts and post-consumer waste to adhere to strict environmental standards. This transition fosters the development of high-performance interior trims that mimic the feel of premium textiles without the associated environmental impact. For instance, Forvia’s '2023 Sustainability Report' highlights their new Ecorium trimming material, which contains over 70 percent natural and recycled content, illustrating the industry's move toward sustainable solutions that significantly lower CO2 emissions while maintaining durability in automotive interiors.

Key Players Profiled in the Automotive Sun Visor Market

• Irvin Automotive Products, Inc.
• KASAI KOGYO CO., LTD.
• Atlas Holdings
• FOMPAK
• Hayashi Telempu Corporation
• Benecke-Kaliko AG
• Grupo Antolin
• GUMOTEX
• BRACE
• Grios s.r.o.

Report Scope

In this report, the Global Automotive Sun Visor Market has been segmented into the following categories:

Automotive Sun Visor Market, by Type:

• Conventional Type
• LCD Sun Visor

Automotive Sun Visor Market, by Material Type:

• Fabric
• Vinyl

Automotive Sun Visor Market, by Vehicle Type:

• Passenger Vehicle
• Commercial Vehicle
• Electric Vehicle

Automotive Sun Visor Market, by Demand Category:

• OEM
• Aftermarket

Automotive Sun Visor Market, by Region:

• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Automotive Sun Visor Market.

Available Customization

The analyst offers customization according to your specific needs. The following customization options are available for the report:

• Detailed analysis and profiling of additional market players (up to five).

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