The Europe Home And Laundry Care Market would witness market growth of 5.7% CAGR during the forecast period (2023-2030). In the year 2020, the Europe market's volume surged to 5,518.6 kilo tonnes, showcasing a growth of 8.1% (2019-2022).
The trend toward urbanization has led to a proliferation of smaller living spaces, including apartments and condos. In these compact environments, efficient cleaning solutions are essential. The demand for home and laundry care items that excel in smaller spaces has surged in response to this demographic shift. As economies prosper and disposable incomes rise, consumers have greater purchasing power for non-essential goods and premium products. This economic empowerment has translated into an increased appetite for specialized and premium home and laundry care products, driving demand in these segments.
Moreover, the market has responded to the surging demand with a wave of innovation and diversification. Manufacturers have developed advanced formulations that clean effectively and address specific cleaning challenges. From stain removal to fabric care, these formulations cater to the diverse needs of consumers, further fueling demand. Environmental consciousness has become a prevailing consumer value. The market has responded by introducing eco-friendly and sustainable products, which has broadened the appeal of these products among environmentally conscious consumers.
German development cooperation promotes socially equitable, climate-friendly, and resilient urban development – especially in rapidly growing small and medium-sized cities. The single-person household is already the most common form of household in Germany. According to the Federal Statistical Office, in 2019, one-person homes accounted for about 42% (17.6 million) of all households. Federal Institute for Research on Building, Urban Affairs and Spatial Development (BBSR) calculations show that the proportion will increase to about 44% in 2040. In the city-states (Berlin, Hamburg, and Bremen), more than every second household (52%) will be inhabited by people living alone. Therefore, the Europe region presents a lucrative prospect for the market in the coming years.
The Germany market dominated the Europe Home And Laundry Care Market, by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $16,372.4 Million by 2030. The UK market is exhibiting a CAGR of 4.8% during (2023 - 2030). Additionally, The France market would experience a CAGR of 6.4% during (2023 - 2030).
Based on Distribution Channel, the market is segmented into Offline, and Online. Based on Type, the market is segmented into Laundry Care, Household Cleaners, Dishwashing Detergents, and Polishes, Room Scents & Insecticides. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Procter & Gamble Company, BASF SE, Unilever PLC, Bayer AG, Kenra Professional (Henkel AG & Co. KGaA), 3M Company, DuPont de Nemours, Inc., Reckitt Benckiser Group PLC, The Colgate-Palmolive Company and Kao Corporation.
The trend toward urbanization has led to a proliferation of smaller living spaces, including apartments and condos. In these compact environments, efficient cleaning solutions are essential. The demand for home and laundry care items that excel in smaller spaces has surged in response to this demographic shift. As economies prosper and disposable incomes rise, consumers have greater purchasing power for non-essential goods and premium products. This economic empowerment has translated into an increased appetite for specialized and premium home and laundry care products, driving demand in these segments.
Moreover, the market has responded to the surging demand with a wave of innovation and diversification. Manufacturers have developed advanced formulations that clean effectively and address specific cleaning challenges. From stain removal to fabric care, these formulations cater to the diverse needs of consumers, further fueling demand. Environmental consciousness has become a prevailing consumer value. The market has responded by introducing eco-friendly and sustainable products, which has broadened the appeal of these products among environmentally conscious consumers.
German development cooperation promotes socially equitable, climate-friendly, and resilient urban development – especially in rapidly growing small and medium-sized cities. The single-person household is already the most common form of household in Germany. According to the Federal Statistical Office, in 2019, one-person homes accounted for about 42% (17.6 million) of all households. Federal Institute for Research on Building, Urban Affairs and Spatial Development (BBSR) calculations show that the proportion will increase to about 44% in 2040. In the city-states (Berlin, Hamburg, and Bremen), more than every second household (52%) will be inhabited by people living alone. Therefore, the Europe region presents a lucrative prospect for the market in the coming years.
The Germany market dominated the Europe Home And Laundry Care Market, by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $16,372.4 Million by 2030. The UK market is exhibiting a CAGR of 4.8% during (2023 - 2030). Additionally, The France market would experience a CAGR of 6.4% during (2023 - 2030).
Based on Distribution Channel, the market is segmented into Offline, and Online. Based on Type, the market is segmented into Laundry Care, Household Cleaners, Dishwashing Detergents, and Polishes, Room Scents & Insecticides. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Procter & Gamble Company, BASF SE, Unilever PLC, Bayer AG, Kenra Professional (Henkel AG & Co. KGaA), 3M Company, DuPont de Nemours, Inc., Reckitt Benckiser Group PLC, The Colgate-Palmolive Company and Kao Corporation.
Scope of the Study
Market Segments Covered in the Report:
By Distribution Channel (Volume, Kilo Tonnes, USD Million, 2019-2030)- Offline
- Online
- Laundry Care
- Household Cleaners
- Dishwashing Detergents
- Polishes, Room Scents & Insecticides
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Key Market Players
List of Companies Profiled in the Report:
- The Procter & Gamble Company
- BASF SE
- Unilever PLC
- Bayer AG
- Kenra Professional (Henkel AG & Co. KGaA)
- 3M Company
- DuPont de Nemours, Inc.
- Reckitt Benckiser Group PLC
- The Colgate-Palmolive Company
- Kao Corporation
Unique Offerings
- Exhaustive coverage
- The highest number of Market tables and figures
- Subscription-based model available
- Guaranteed best price
- Assured post sales research support with 10% customization free
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market At a Glance
Chapter 3. Market Overview
Chapter 4. Europe Home And Laundry Care Market, by Distribution Channel
Chapter 5. Europe Home And Laundry Care Market, by Type
Chapter 6. Europe Home And Laundry Care Market, by Country
Chapter 7. Company Profiles
Companies Mentioned
- The Procter & Gamble Company
- BASF SE
- Unilever PLC
- Bayer AG
- Kenra Professional (Henkel AG & Co. KGaA)
- 3M Company
- DuPont de Nemours, Inc.
- Reckitt Benckiser Group PLC
- The Colgate-Palmolive Company
- Kao Corporation
Methodology
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