In Impact Redefined: Transforming Partnerships, Social Moments, and Personal Connections to Drive Change, social entrepreneur and advisor Nick Lynch delivers an insightful exploration of how to use a variety of social opportunities to your advantage. Easy-to-understand, this book is for folks who desire positive change and are looking for strategies to create long-lasting impact via partnerships, real-life opportunities, and social media. You’ll discover the importance of self-branding, nurturing healthy collaborations and connections, championing empathy, and multiplying impact through relationships.
In the book, you’ll find: - Methods for developing social moments to foster connection and build community - Tips for building and maintaining successful partnerships and collaborations with influencers and other people - Ways to nurture human connections to form a wider network that benefits your social organization
A can’t-miss roadmap to maximizing your impact on your community and the wider world around you, Impact Redefined is an essential resource for social entrepreneurs, nonprofit leaders, and other philanthropically minded professionals.
Table of Contents
Acknowledgments xi
About the Author xiii
Introduction 1
The Power of a Wish 1
When Personal and Professional Collide 4
The Emergence of Three Key Elements 6
Element 1: Social 8
Element 2: Partnerships 17
Element 3: Human 20
Navigating the Future 25
Part I Social 27
Chapter 1 Storytelling and Socializing 31
Impactful Storytelling 33
The Medium Is the Message 38
Creating Social Moments 40
Chapter 2 Community and Connection 55
The Seed of Connection: Storytelling 55
The Three Ts of Impact: Time, Talent, and Treasure 57
Part II Partnerships 63
The Three Pillars of Partnerships 63
Cultivating Authenticity in Partnerships 66
Chapter 3 How Should Partnerships Look? 69
Corporate Partners 70
Influencer Partners 71
Synergistic Cause-Based Partners 74
Building Sustainable, Mutually Beneficial, and Impactful Partnerships 74
Chapter 4 Whom Should You Partner Up With? 81
Speaking the Partnership Language 81
Partner Discernment 83
Chapter 5 Partnering with Influencers 87
How Do Influencers Help? 88
Different Kinds of Influencers 89
Choosing the Right Influencer 91
Chapter 6 How to Grow Partnerships 95
The Three Ts of Partnership 96
Help Others So They Want to Help You 100
It’s About Using Each Party’s Strengths 101
Pitching Your Partnership 102
Prioritize the Right People 103
Cultivate - Don’t Compete 105
Know When to Step Away 106
Part III Human 109
Chapter 7 Creating and Nurturing Connections 111
How Can I Create Connections? 113
Being Authentic Means Being Vulnerable 119
Nurture Your Connections 120
Chapter 8 Championing Empathy 123
The Power of Empathy 123
Understanding Empathy 125
Becoming a More Empathetic Person 131
Welcoming More Empathy in Your Office 133
Ask the Right Questions 138
Create a Culture of Understanding and Appreciation 139
Chapter 9 Using Social Moments, Partnerships, and Human Elements Collectively 143
Leveraging Social Moments for Partnership Building 145
Developing Empathy-Focused Partnerships 155
Empathy as the Inspiration for Social Moments 158
Hypothetical Scenarios 161
Chapter 10 Final Thoughts 181
The Imperative of Integration 181
The Changing Landscape of Social Impact 182
Index 185