Endpoint Security Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2021-2031

The Global Endpoint Security Market is projected to grow from USD 16.25 Billion in 2025 to USD 29.76 Billion by 2031, registering a CAGR of 10.61%. Endpoint security is defined as the practice of safeguarding end-user devices such as desktops, laptops, servers, and mobile units from exploitation by malicious actors. The market is primarily driven by the permanent shift toward remote work models and the expansion of Bring Your Own Device policies, which have significantly widened the organizational attack surface. Additionally, the relentless escalation in the volume of security incidents compels organizations to fortify their network perimeters. According to ISACA, in 2024, 55 percent of survey respondents reported an increasing number of attacks, underscoring the critical need for comprehensive protective measures across all digital entry points.

One significant challenge impeding market expansion is the operational complexity associated with managing these diverse security environments. This difficulty is exacerbated by a persistent global shortage of skilled cybersecurity professionals, which limits the ability of many organizations to effectively deploy and monitor these systems. Resource-constrained enterprises often struggle to allocate sufficient personnel to manage alerts and updates, creating a bottleneck that can delay the adoption of essential endpoint protection technologies.

Market Drivers

The escalating frequency and sophistication of cyber threats serve as a primary catalyst for the adoption of advanced endpoint security solutions. Adversaries increasingly utilize encryption and automated tools to bypass traditional perimeter defenses, necessitating the deployment of platforms capable of real-time threat detection and response. This surge in complex attack vectors forces enterprises to move beyond basic antivirus software toward integrated endpoint detection and response systems. According to SonicWall, March 2024, in the '2024 Annual Cyber Threat Report', encrypted threats surged by 117 percent globally, highlighting the shift toward stealthier infiltration methods that require robust decryption and inspection capabilities at the device level.

The rising financial impact of enterprise data breaches further accelerates market growth as organizations prioritize risk mitigation to protect their bottom line. A successful compromise of an endpoint can lead to substantial operational downtime, regulatory fines, and reputational damage, making the cost of prevention significantly lower than the cost of remediation. According to IBM, July 2024, in the 'Cost of a Data Breach Report 2024', the global average cost of a data breach reached USD 4.88 million, incentivizing businesses to allocate larger budgets for comprehensive security suites. Consequently, corporate decision-makers are integrating endpoint protection into their core financial risk strategies to buffer against these losses, especially as Verizon's May 2024 'Data Breach Investigations Report' noted that the human element contributed to 68 percent of breaches.

Market Challenges

The persistent global shortage of skilled cybersecurity professionals constitutes a primary barrier to the growth of the Global Endpoint Security Market. As endpoint environments become increasingly intricate, organizations require specialized talent to configure, monitor, and maintain advanced security platforms. However, the scarcity of qualified experts creates a severe operational bottleneck, leaving many enterprises unable to utilize sophisticated protection tools to their full potential. When security teams cannot effectively manage the high volume of alerts and maintenance requirements generated by these systems, organizations are often forced to halt or scale back their security investments to avoid overwhelming their existing staff.

According to ISC2, in 2025, 59 percent of cybersecurity professionals identified critical or significant skills shortages within their teams. This lack of available expertise directly restricts market expansion, as resource-constrained buyers frequently defer procurement cycles or limit the scope of their deployments. Consequently, endpoint security vendors face a contracted addressable market where potential customers are hesitant to acquire technologies they cannot adequately operate, thereby slowing the overall revenue trajectory of the industry.

Market Trends

The Integration of Generative AI for Automated Threat Hunting and Analysis is reshaping defense strategies against complex threats. Vendors are embedding large language models into endpoint platforms to automate labor-intensive tasks like script analysis and query generation. This capability empowers less experienced analysts to perform advanced threat hunting, effectively mitigating the global skills gap. By deciphering malicious commands and generating natural language remediation guides, these tools drastically reduce incident response times. According to Splunk, April 2024, in the 'State of Security 2024' report, 91 percent of security teams reported using generative AI specifically for cybersecurity operations, illustrating the rapid pivot toward AI-assisted defense.

The Consolidation of Disparate Security Agents into Unified Platforms represents a structural transition as enterprises retire fragmented point solutions. Organizations are replacing standalone tools with single-agent architectures that offer holistic visibility and reduced overhead. This trend is fueled by the need to eliminate coverage gaps caused by non-interoperable software and to streamline vendor management. By centralizing telemetry within a unified interface, security teams can correlate data across diverse vectors more effectively. According to Fortra, January 2024, in the '2024 State of Cybersecurity Survey', 45 percent of respondents have already begun consolidating vendors, highlighting a definitive market preference for integrated security ecosystems.

Key Players Profiled in the Endpoint Security Market

• Microsoft Corporation
• Palo Alto Networks, Inc.
• SentinelOne, Inc.
• CrowdStrike Holdings, Inc.
• Trend Micro Incorporated
• Broadcom Inc.
• Fortinet, Inc.
• Sophos Group PLC
• Cisco Systems, Inc.
• Trellix

Report Scope

In this report, the Global Endpoint Security Market has been segmented into the following categories:

Endpoint Security Market, by Solution:

• Endpoint Protection Platform
• Endpoint Detection
• Response

Endpoint Security Market, by Deployment Mode:

• On-Premise
• Cloud

Endpoint Security Market, by Organization Size:

• Large Enterprises
• SMEs

Endpoint Security Market, by End User:

• IT & Telecom
• BFSI
• Industrial
• Education
• Retail
• Healthcare
• Manufacturing
• Others

Endpoint Security Market, by Region:

• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Endpoint Security Market.

Available Customization

The analyst offers customization according to your specific needs. The following customization options are available for the report:

• Detailed analysis and profiling of additional market players (up to five).

This product will be delivered within 1-3 business days.