Fragrance Packaging Market Forecasts from 2023 to 2028

The global fragrance packaging market is evaluated at US$6.827 billion for the year 2021 growing at a CAGR of 7.62% reaching the market size of US$11.416 billion by the year 2028.

The expansion in the market value for fragrance packaging is being driven by a change in consumer lifestyle and an increase in the importance of personal style and grooming. The market will rise due to the rising demand from fragrance makers for visually attractive design and packaging solutions. Other drivers that will support the growth rate of the fragrance packaging market include the development and expansion of the e-commerce industry in developing nations, growing urbanization, and rising personal disposable income.

The widely expanding use of fragrances is fueling the overall market. For instance, according to data published by the Bureau of Economic Analysis, the personal consumption expenditure of cosmetics, perfumes, and bath products has significantly risen from 67, 687 million dollars to 74, 548 million dollars in the second quarter of 2023.

The industry has been creating chic packaging solutions that leave a lasting impression on consumers by the surging demand for luxury goods driven by increased disposable incomes. Fragrance firms have been pushed to concentrate on their packaging due to the growing importance of advertising.

Increasing Product Development By Major Manufacturers

To grab consumers' attention, manufacturers are working on various product development and creative strategies. Fragrances are occasionally packed in eye-catching and appealing boxes to increase customer brand recognition. The use of the best-grade packaging materials, which are used in the packaging of luxury fragrances, enhances the bottle's look and feel. For instance, DuPont Packaging & Industrial Polymers debuted a cutting-edge and engaging game for customizing perfume bottles at Cosmoprof Asia called "Design Your Perfume Bottle." Bottles and caps may be chosen in this game in a range of shapes, transparencies, ornamental effects, and colors.

Experimental Perfume Club (EPC) debuted Rhubarbe Orientale in April 2022. This unique ephemeral smell is only offered by EPC. The brand's founder and head perfumer, Emmanuelle Mogelin, has created a brand-new interpretation of springtime fragrance. The market is anticipated to expand throughout the projected period as a consequence of the quick development of various new perfumes and aromas.

As per the Gerresheimer Annual Report published in 2022, the revenue generated by primary glass packaging by the company has increased from 690.6 million euros in 2021 to 870.60 million euros in 2022. This growth will positively impact the fragrance packaging market, especially for premium fragrances.

The United States in North America is an Expected Dominant Market

Fragrance packaging involved the usage of various materials such as glass, metal, paperboard, or plastic for packaging perfume, deodorant, or other fragrance products. The booming urbanization and fashion trends in the USA have made fragrance products an integral part of the daily lives of the people which is majorly propelling the market growth. For instance, as per its 2022 annual report Inter Parfums Inc. reported a 19.8%% increase in its fragrance sales in the USA with revenue reaching up to US$420.9 million.

Moreover, as per the Fragrance Foundation, the female and millennial population are steering from using signature fragrances to smaller vials having different scent flavours owing to which small fragrance demand usually in 5ml and 10m ml is expected to show positive growth in the United States. Moreover, stringent guidelines laid down by the FDA such as the Fair Packaging and Labelling Act (FPLA) and the Federal, Food, Drug, and Cosmetic Act (FD&C) are acting as an additional driving factor. Well-established presence of packaging solution providers such as Big Sky Packaging, and strategic collaboration to further packaging solution sales in the USA are further pacing the future market growth. For instance, in February 2021, US-based beauty supplier WWP Beauty formed a collaboration with Scentivent Technologies to launch “Double-Ended Stick” and “Roll-On” packaging solutions that make fragrance products to be applied easily on the neck.

Key Developments

• In July 2021it acquired SGB Packaging Group, Inc., a New Jersey-based firm, expanding its presence in the quickly expanding cosmetics, skincare, fragrance, and personal care sectors. The expansion of TricorBraun's worldwide supply network is another benefit of the transaction.
• Gerresheimer AG statedin May 2022that it plans to increase its production capacity by building a brand-new, cutting-edge factory in India to produce glass and plastic containers.
• Additionally, the purchase of Pennsylvania-based Anchor Hocking Glass Company by Stoelzle Glass Group, which would enable the business to increase its presence in the North American market, was announcedin March 2021.
• Aptar plans to introduce ID SCENTin March 2023, a fully customized and e-commerce-enabled product composed entirely of paper, to broaden its line of scent sample options. ID SCENT blends specialized knowledge in paper-based scent encapsulation together with exclusive production techniques and resources, further enhancing Aptar's marketable products.
• At Luxe Pack Monacoin October 2022, Albea revealed three new ecologically friendly packaging options that use bio-based materials to reduce their environmental effect. These ground-breaking options represent an important milestone in the premium packaging sector's sustainability. In July 2023, the Polo Earth vegan fragrance from the Ralph Lauren Fragrances line of the L'Oréal Group was packed in a refillable container with a wood top and 20% post-consumer recycled glass.
• In January 2023, LVMH, and LVMH Beauty started working together to speed up the adoption of sustainable packaging across all of LVMH's perfume and cosmetic goods. By working together, the business would be able to include circular and bio-based plastics into several product applications without sacrificing package quality or functionality.
• In May 2023, KRAIBURG TPE provided its THERMOLAST® K FC/AD/PP range of compounds for cosmetic and perfume packaging applications. The company is a leading global provider of thermoplastic elastomer products and custom-engineered TPE solutions.

Segmentation:

By material type

• Metal
• Glass
• Paperboard
• Plastic

By Capacity

• Below 100 ml
• 100 to 500 ml
• Above 500 ml

By Packaging Type

• Primary
• Roll-Ons
• Bottles
• Others
• Secondary
• Hinges Boxes
• Two Piece Boxes
• Others

By Geography

• North America
• United States
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Others
• Europe
• United Kingdom
• Germany
• France
• Spain
• Others
• Middle East and Africa
• Saudi Arabia
• UAE
• Israel
• Others
• Asia Pacific
• Japan
• China
• India
• South Korea
• Indonesia
• Thailand
• Others