The Country Profile report on the meat sector in the Netherlands provides insights on high growth markets to target, category level distribution data, and companies market shares.
The Netherlands meat sector is led by the chilled raw packaged meat - whole cuts category in value terms and fresh meat (counter) in volume terms during 2022. The ambient meat category is forecast to register the fastest value and volume growth during 2022-2027. Hypermarkets & supermarkets is the leading channel for the distribution of meat in the country. Rigid plastics is the most commonly used pack material in the Dutch meat sector. Unilever, Victus Participations, and Zwanenberg Food Group B.V. are the top three companies in the Dutch meat sector.
The Netherlands meat sector is led by the chilled raw packaged meat - whole cuts category in value terms and fresh meat (counter) in volume terms during 2022. The ambient meat category is forecast to register the fastest value and volume growth during 2022-2027. Hypermarkets & supermarkets is the leading channel for the distribution of meat in the country. Rigid plastics is the most commonly used pack material in the Dutch meat sector. Unilever, Victus Participations, and Zwanenberg Food Group B.V. are the top three companies in the Dutch meat sector.
What else is contained?
- Sector data: Overall sector value and volume data with growth analysis for 2017-27
- Category coverage: Value and growth analysis of ambient meat, chilled raw packaged meat processed, chilled raw packaged meat whole cuts, cooked meats counter, cooked meats packaged, fresh meat ( and frozen meat) with inputs on individual segment share within each category and the change in their market share forecast for 2022-27
- Leading players: Market share of companies (in value and volume terms) in 2022
- Distribution data: Provides analysis on the leading distribution channels, both at a sector and category level in 2022. The consumer sector reports cover the following 11 distribution channels: cash & carries and warehouse clubs, convenience stores, department stores, “dollar stores”, variety stores & general merchandise retailers, e-retailers, hypermarkets & supermarkets, food & drinks specialists, and other general retailers.
- Health & Wellness Analysis: Provides analysis on the value of health wellness claims by category in the Singaporean meat sector for the 2017 22 period The analysis includes the key health
wellness attributes and consumer benefits driving the sales of meat market in Singapore in 2022
- Packaging: The report provides percentage share (in 2022 and growth analysis (for 2017 2027) of various pack materials, pack types, closure types, and primary outer types used in the Singapore meat sector. The analysis is at both the sector and category level and is based on the volume sales (by pack kg) of meat in the country
Scope
- Per capita consumption of meat was higher in the Netherlands than the global level, but lower than the regional level in 2022
- Hypermarkets & supermarkets was the leading distribution channel in the Dutch meat sector, with a value share of 63% in 2022
- Private labels accounted for a value share of 47.2% in the overall Dutch meat sector in 2022
- Chilled raw packaged meat whole cuts was the largest category with value sales of EUR2.7 billion ($2.8 billion) in 2022.
- In the Netherlands, consumption of meat market is higher among males than females.
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Table of Contents
- Report Scope
- Executive Summary
- Part 1: Market Environment
- Value and Volume Share of the Netherlands in the Global and Western Europe Markets
- Growth Analysis of the Netherlands Compared to Other Leading Countries in the Western Europe Market
- PCC and PCE of the Netherlands Compared to the Global and Western Europe Markets
- Part 2: Sector Deep Dive
- the Netherlands meat Sector Snapshot
- Market Size Analysis
- Cross-Category Comparison - Value Growth Analysis and Category Winners and Losers
- Cross-Category Comparison - Volume Growth Analysis and Category Winners and Losers
- Part 3: Category Deep Dive
- Per Capita Consumption Analysis by Category
- Market Size Analysis - Category: Ambient meat
- Segment-Level Analysis (in Value Terms) - Ambient meat
- Segment-Level Analysis (in Volume Terms) - Ambient meat
- Market Size Analysis - Category: Chilled raw packaged meat - processed
- Segment-Level Analysis (in Value Terms) - Chilled raw packaged meat - processed
- Segment-Level Analysis (in Volume Terms) - Chilled raw packaged meat - processed
- Market Size Analysis - Category: Chilled raw packaged meat - whole cuts
- Segment-Level Analysis (in Value Terms) - Chilled raw packaged meat - whole cuts
- Segment-Level Analysis (in Volume Terms) - Chilled raw packaged meat - whole cuts
- Market Size Analysis - Category: Cooked meats - counter
- Market Size Analysis - Category: Cooked meats - packaged
- Segment-Level Analysis (in Value Terms) - Cooked meats - packaged
- Segment-Level Analysis (in Volume Terms) - Cooked meats - packaged
- Market Size Analysis - Category: Fresh meat (counter)
- Segment-Level Analysis (in Value Terms) - Fresh meat (counter)
- Segment-Level Analysis (in Volume Terms) - Fresh meat (counter)
- Market Size Analysis - Category: Frozen meat
- Segment-Level Analysis (in Value Terms) - Frozen meat
- Segment-Level Analysis (in Volume Terms) - Frozen meat
- Part 4: Distribution Analysis
- Channel Share Analysis
- Part 5: Competitive Environment
- Leading Companies - Value and Volume Shares
- Brand Share Analysis of Top Five Companies
- Brand Share Analysis of Top Five Companies by Category
- Private Label Share Analysis by Category
- Growth of Private Labels Compared to Branded Products
- Degree of Consolidation/Fragmentation by Category
- Part 6: Health & Wellness Analysis
- Health & wellness analysis by category
- Health & wellness analysis by product attributes
- Health & wellness analysis by consumer benefits
- Cross category comparison- products with H&W Vs. non-H&W claims
- Part 7: Packaging Analysis
- Pack Material Growth Analysis
- Pack Type Growth Analysis
- Closure Type Growth Analysis
- Primary Outer Type Growth Analysis
- Part 8: City Deep Dive
- Market Size Analysis of Top Nine Cities
- Market Size Analysis of Top Nine Cities by Category
- Part 9: Consumergraphics
- Demographic Analysis
- Part 10: Macroeconomic Analysis
- GDP Growth and Inflation
- Population Growth
- Labor Market Trend
- Economic Summary, Labor Market Trends, and Demographic Trends
- Netherlands Risk Index (GCRI)
- Netherlands Risk Analysis - Compared to Global and Western Europe Markets
- Methodology
- Definitions
- Appendix
- Leading Value Categories
- Leading Categories (Volume),
- Cross-Category Comparison - By Value (2017-27)
- Cross-Category Comparison - By Volume (2017-27)
- Per Capita Consumption (by Category), Netherlands Compared to Western Europe and Global Levels (in kg),
- Segment-Level Analysis (in Value Terms) - Ambient meat
- Segment-Level Analysis (in Volume Terms) - Ambient meat
- Segment-Level Analysis (in Value Terms) - Chilled raw packaged meat - processed
- Segment-Level Analysis (in Volume Terms) - Chilled raw packaged meat - processed
- Segment-Level Analysis (in Value Terms) - Chilled raw packaged meat - whole cuts
- Segment-Level Analysis (in Volume Terms) - Chilled raw packaged meat - whole cuts
- Segment-Level Analysis (in Value Terms) - Cooked meats - packaged
- Segment-Level Analysis (in Volume Terms) - Cooked meats - packaged
- Segment-Level Analysis (in Value Terms) - Fresh meat (counter)
- Segment-Level Analysis (in Volume Terms) - Fresh meat (counter)
- Segment-Level Analysis (in Value Terms) - Frozen meat (counter)
- Segment-Level Analysis (in Volume Terms) - Frozen meat (counter)
- Change in Distribution Share, 2017-
- Top Five Companies Share By Brand (in Value Terms) in the meat Sector,
- Brand Shares of Top Five Companies (in Value Terms) by Category,
- Category comparison - with H&W claims and non-H&W claims, 2017-
- Use of primary type by category (in pack units),
- Volume share analysis of top nine cities by category (%),
- Performance Overview (Score: 1-100)
- Category Data, By Segment
- Per Capita Consumption (in Units), 2017-
- Per Capita Expenditure ($), 2017-
- Meat sales Distribution in Netherlands - By Category (EUR Million),
- Brand Share (in Value Terms) in the meat Sector,
- Brand share (in volume terms) in the meat sector,
- Brand Share (in Value Terms) in the meat Sector, By Category,
- Key health & wellness product attributes driving sales in the Netherlands ($ million), 2017-
- Key health & wellness consumer benefits driving sales in the Netherlands ($ million), 2017-
- Pack Material (in Million Pack Units), 2017-
- Pack Materials by Category (in Million Pack Units),
- Pack Type (in Million Pack Units), 2017-
- Pack Types by Category (in Million Pack Units),
- Closure Type (in Million Pack Units), 2017-
- Closure Types by Category (in Million Pack Units),
- Primary Outer Type (in Million Pack Units), 2017-
- Primary Outer Types by Category (in Million Pack Units),
- Real GDP (EUR Billion) Value and Annual Growth (%), 2019-
- Nominal GDP (EUR Billion) Value and Annual Growth (%), 2019-
- Consumer Price Inflation (%), 2019-
- Employed People (Million) and Unemployment Rate (%), 2019-
- Nominal Household Final Consumption Expenditure and Annual Growth (%), 2019-
- Population and Annual Growth (%), 2019-
- Population by Age Group (%)
- Population by Gender (%)
- Population by Rural-Urban Split (%)
- Value and Volume Shares of Netherlands in the Global and Western Europe meat Sector, 2022-
- Netherlands Compared to the Other Top Countries in Terms of Market Share, Growth, and the Competitive Landscape
- PCC Comparison - Netherlands, Western Europe, and Global, 2017-
- PCE Comparison - Netherlands, Western Europe, and Global, 2017-
- Market Size and Growth Analysis by Value and Volume, meat Sector, 2017-
- Cross-Category Comparison - Value Growth Analysis and Category Winners and Losers
- Cross-Category Comparison - Volume Growth Analysis and Category Winners and Losers
- Market Size and Growth Analysis by Value and Volume, Ambient meat Category, 2017-
- Market Size and Growth Analysis by Value and Volume, Chilled raw packaged meat - processed, 2017-
- Market Size and Growth Analysis by Value and Volume, Chilled raw packaged meat - whole cuts Category, 2017-
- Market Size and Growth Analysis by Value and Volume, Cooked meats - counter Category, 2017-
- Market Size and Growth Analysis by Value and Volume, Cooked meats - packaged, Category, 2017-
- Market Size and Growth Analysis by Value and Volume, Fresh meat (counter), Category, 2017-
- Market Size and Growth Analysis by Value and Volume, Frozen meat (counter), Category, 2017-
- Share of Key Distribution Channels (in Value Terms) - meat,
- Key Distribution Channel Share by Category (in Value Terms),
- Leading Companies (in Value and Volume Terms) in the meat Sector,
- Private Label Penetration by Category (in Value Terms),
- Growth Analysis, Private Label and Brands, 2017-
- Category-Wise Consolidation/Fragmentation (in Value Terms) - meat ,
- Prominence of health & wellness claims by category, $ million, 2017-
- Contribution of health & wellness by product attributes, $ million, 2017-
- Contribution of health & wellness by consumer benefits, $ million, 2017-
- Key Pack Materials in the Dutch meat Sector by Percentage Share of Pack Units,
- Annual Growth Rate by Key Pack Material, 2017-
- Use of Pack Material by Category (in Pack Units),
- Key Pack Types in the Dutch meat Sector by Percentage Share of Pack Units,
- Annual Growth Rate by Key Pack Type, 2017-
- Use of Pack Type by Category (in Pack Units),
- Key Closure Types in the Dutch meat Sector by Percentage Share of Pack Units,
- Annual Growth Rate by Key Closure Type, 2017-
- Use of Closure Type by Category (in Pack Units),
- Key Primary Outer Types in the Dutch meat Sector by Percentage Share of Pack Units,
- Annual Growth Rate by Key Primary Outer Type, 2017-
- Volume share analysis of top nine cities (%), 2017-
- Demographic Analysis
- Real GDP (EUR Billion) and Annual Growth (%)
- Nominal GDP (EUR Billion) and Annual Growth (%)
- Consumer Price Inflation (%)
- Nominal Household Final Consumption Expenditure Growth (%) in EUR Terms
- Population (Million) and Annual Growth (%)
- Population by Age Group (%)
- Population by Gender (%)
- Population by Rural-Urban Split (%)
- Employed People (Million) and Unemployment Rate (%)
- Economic Summary, Labor Market Trends, and Demographic Trends
- Five Lowest-Risk Nations in GCRI Q4
- Five Highest-Risk Nations in GCRI Q4
- Netherlands's Performance in Country Risk Analysis in Comparison to Western Europe and the World
- List of 108 Countries Analyzed to Identify the High-Potential Countries in Different Regions
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Unilever
- Victus Participations
- Zwanenberg Food Group B.V.
- Streeckgenoten
- Alif
- Hormel Foods Corporation
- Nomad Foods
- The Meat Lovers
