SMS Firewall Market Size, Share & Trends Analysis Report by Component (SMS Firewall Platform, Services), SMS Type (A2P Messaging, P2P Messaging), Deployment Mode (On-premise, Cloud), SMS Traffic, Region, and Segment Forecasts, 2023-2030

The global SMS firewall market size is anticipated to reach USD 5.44 billion by 2030, according to the report. The market is projected to grow at a CAGR of 10.5% from 2023 to 2030. Factors such as the increasing threats to mobile messaging services, rising grey route SMS traffic, and the growing number of mobile subscribers are expected to drive market growth.

The COVID-19 pandemic had a positive impact on the SMS firewall industry. There was a rise in SMS spam attacks during the pandemic. These SMS spam attackers were attempting to deceive vulnerable mobile phone subscribers for fraudulent purposes. For instance, scammers were trying to steal customers’ banking credentials under an actual government program named Canada Emergency Response Benefits (CERB). The need to protect SMS subscribers from fraud and the increasing need to prevent grey route traffic had propelled the demand for SMS firewall during the pandemic.

The rapid advancement of technology and the widespread adoption of message marketing have greatly benefited businesses, enabling them to expand their presence in the market and tap into new opportunities. However, this technological growth has also paved the way for increased scams and fraudulent messages, presenting significant security challenges. To address these concerns and establish a secure communication channel between businesses and their customers, implementing an SMS firewall is crucial. An SMS firewall acts as a protective barrier, mitigating various security issues associated with messaging services. It offers a comprehensive defense for mobile networks, safeguarding against SMS-based messaging attacks.

SMS Firewall Market Report Highlights

Based on component, the SMS firewall platform segment held the largest revenue share of 68.3% in 2022. The adoption of SMS firewall platforms is increasing owing to its benefits, such as proactive fraud prevention, SMS revenue monetization, and grey route SMS detection and prevention
Based on SMS type, the A2P segment is anticipated to register the fastest CAGR of 11.5% over the forecast period. A2P messaging has become a popular channel for marketing and promotional activities. Businesses leverage A2P messaging to send notifications about offers, discounts, product launches, and other marketing campaigns. Also, A2P messaging plays a crucial role in the financial sector, particularly in mobile banking and financial services. It allows banks and financial institutions to send alerts, transaction notifications, and authentication codes to their customers securely
Based on SMS traffic, the national traffic segment held the largest revenue share of 85.0% in 2022. One of the major driving factors is a substantial portion of overall message traffic. By implementing an SMS firewall, businesses can maintain the reliability of SMS services for consumers
Based on deployment mode, the on-premise segment is expected to grow at the fastest CAGR of 12.5% over the forecast period. The growth is attributed to organizations that require a high degree of customization and control over their SMS security measures
Asia Pacific held the largest share of 29.6% in 2022 and is expected to retain its position over the forecast period. It can be attributed to the large base of mobile users, high penetration of business messages, and an increasing number of SMS subscribers
In December 2022, Uganda Telecommunications Corporation Ltd. (UCTL) appointed 365squared Ltd., a fully owned subsidiary of Route Mobile Limited, as its partner for A2P SMS monetization solutions and SMS Firewall services

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope
1.2. Market Definitions
1.3. Research Methodology
1.4. Research Assumptions
1.5. List of Data Sources
1.5.1. Secondary Sources
1.5.2. Primary Sources

Chapter 2. Executive Summary

2.1. Market Snapshot
2.2. Segmental Snapshot
2.3. Competitive Landscape Snapshot

Chapter 3. Market Variables, Trends & Scope Outlook

3.1. Market Lineage Outlook
3.2. SMS Firewall Market Value Chain Analysis
3.3. SMS Firewall Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint/Challenge Analysis
3.3.3. Market Opportunity Analysis
3.4. Industry Analysis - Porter’s Five Forces Analysis
3.4.1. Supplier Power
3.4.2. Buyer Power
3.4.3. Substitution Threat
3.4.4. Threat of New Entrants
3.4.5. Competitive Rivalry
3.5. SMS Firewall Market PESTEL Analysis
3.5.1. Political Landscape
3.5.2. Economic Landscape
3.5.3. Social Landscape
3.5.4. Technology Landscape
3.5.5. Environmental Landscape
3.5.6. Legal Landscape
3.6. Impact of COVID-19 on the SMS Firewall Market

Chapter 4. SMS Firewall Market: Component Outlook

4.1. SMS Firewall Market, By Component Analysis & Market Share, 2022 & 2030
4.2. SMS Firewall Platform
4.2.1. SMS firewall platform market estimates and forecasts, 2018 - 2030 (USD Million)
4.2.2. SMS firewall platform market estimates and forecasts, By Region, 2018 - 2030 (USD Million)
4.3. Services
4.3.1. Services market estimates and forecasts, 2018 - 2030 (USD Million)
4.3.2. Services market estimates and forecasts, By Region, 2018 - 2030 (USD Million)

Chapter 5. SMS Firewall Market: SMS Type Outlook

5.1. SMS Firewall Market, By SMS Type Analysis & Market Share, 2022 & 2030
5.2. A2P Messaging
5.2.1. A2P messaging market estimates and forecasts, 2018 - 2030 (USD Million)
5.2.2. A2P messaging market estimates and forecasts, By Region, 2018 - 2030 (USD Million)
5.3. P2P Messaging
5.3.1. P2P messaging market estimates and forecasts, 2018 - 2030 (USD Million)
5.3.2. P2P messaging market estimates and forecasts, By Region, 2018 - 2030 (USD Million)
5.4. Others
5.4.1. Others market estimates and forecasts, 2018 - 2030 (USD Million)
5.4.2. Others market estimates and forecasts, By Region, 2018 - 2030 (USD Million)

Chapter 6. SMS Firewall Market: SMS Traffic Outlook

6.1. SMS Firewall Market, By SMS Traffic Analysis & Market Share, 2022 & 2030
6.2. National Traffic
6.2.1. National traffic market estimates and forecasts, 2018 - 2030 (USD Million)
6.2.2. National traffic market estimates and forecasts, By Region, 2018 - 2030 (USD Million)
6.3. International Traffic
6.3.1. International traffic market estimates and forecasts, 2018 - 2030 (USD Million)
6.3.2. International traffic market estimates and forecasts, By Region, 2018 - 2030 (USD Million)

Chapter 7. SMS Firewall Market: Deployment Mode Outlook

7.1. SMS Firewall Market, By Deployment Mode Analysis & Market Share, 2022 & 2030
7.2. On-premise
7.2.1. On-premise market estimates and forecasts, 2018 - 2030 (USD Million)
7.2.2. On-premise market estimates and forecasts, By Region, 2018 - 2030 (USD Million)
7.3. Cloud
7.3.1. Cloud market estimates and forecasts, 2018 - 2030 (USD Million)
7.3.2. Cloud market estimates and forecasts, By Region, 2018 - 2030 (USD Million)
7.3.2.1.

Chapter 8. SMS Firewall Market: Regional Estimates & Trend Analysis

8.1. SMS Firewall Market Share by Region, 2022 & 2030
8.2. North America
8.2.1. North America market estimates and forecasts, 2018 - 2030
8.2.2. North America market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.2.3. North America market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.2.4. North America market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.2.5. North America market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.2.6. U.S.
8.2.6.1. U.S. market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.2.6.2. U.S. market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.2.6.3. U.S. market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.2.6.4. U.S. market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.2.7. Canada
8.2.7.1. Canada market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.2.7.2. Canada market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.2.7.3. Canada market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.2.7.4. Canada market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.3. Europe
8.3.1. Europe market estimates and forecasts, 2018 - 2030
8.3.2. Europe market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.3.3. Europe market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.3.4. Europe market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.3.5. Europe market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.3.6. UK
8.3.6.1. UK market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.3.6.2. UK market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.3.6.3. UK market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.3.6.4. UK market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.3.7. Germany
8.3.7.1. Germany market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.3.7.2. Germany market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.3.7.3. Germany market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.3.7.4. Germany market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.3.8. France
8.3.8.1. France market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.3.8.2. France market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.3.8.3. France market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.3.8.4. France market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.3.9. Italy
8.3.9.1. Italy market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.3.9.2. Italy market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.3.9.3. Italy market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.3.9.4. Italy market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.4. Asia Pacific
8.4.1. Asia Pacific market estimates and forecasts, 2018 - 2030
8.4.2. Asia Pacific market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.4.3. Asia Pacific market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.4.4. Asia Pacific market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.4.5. Asia Pacific market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.4.6. India
8.4.6.1. India market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.4.6.2. India market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.4.6.3. India market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.4.6.4. India market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.4.7. China
8.4.7.1. China market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.4.7.2. China market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.4.7.3. China market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.4.7.4. China market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.4.8. Japan
8.4.8.1. Japan market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.4.8.2. Japan market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.4.8.3. Japan market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.4.8.4. Japan market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.4.9. South Korea
8.4.9.1. South Korea market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.4.9.2. South Korea market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.4.9.3. South Korea market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.4.9.4. South Korea market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.5. Latin America
8.5.1. Latin America market estimates and forecasts, 2018 - 2030
8.5.2. Latin America market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.5.3. Latin America market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.5.4. Latin America market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.5.5. Latin America market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.5.6. Brazil
8.5.6.1. Brazil market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.5.6.2. Brazil market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.5.6.3. Brazil market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.5.6.4. Brazil market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.5.7. Mexico
8.5.7.1. Mexico market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.5.7.2. Mexico market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.5.7.3. Mexico market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.5.7.4. Mexico market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.5.8. Argentina
8.5.8.1. Argentina market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.5.8.2. Argentina market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.5.8.3. Argentina market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.5.8.4. Argentina market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.6. Middle East & Africa
8.6.1. Middle East & Africa market estimates and forecasts, 2018 - 2030
8.6.2. Middle East & Africa market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.6.3. Middle East & Africa market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.6.4. Middle East & Africa market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.6.5. Middle East & Africa market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.6.6. Saudi Arabia
8.6.6.1. Saudi Arabia market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.6.6.2. Saudi Arabia market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.6.6.3. Saudi Arabia market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.6.6.4. Saudi Arabia market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.6.7. UAE
8.6.7.1. UAE market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.6.7.2. UAE market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.6.7.3. UAE market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.6.7.4. UAE market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)
8.6.8. South Africa
8.6.8.1. South Africa market estimates and forecasts, By component, 2018 - 2030 (USD Million)
8.6.8.2. South Africa market estimates and forecasts, By SMS type, 2018 - 2030 (USD Million)
8.6.8.3. South Africa market estimates and forecasts, By SMS traffic, 2018 - 2030 (USD Million)
8.6.8.4. South Africa market estimates and forecasts, By deployment mode, 2018 - 2030 (USD Million)

Chapter 9. SMS Firewall Market Competitive Landscape

9.1. Key Market Participants
9.1.1. BICS
9.1.2. Cellusys
9.1.3. Sinch
9.1.4. Comviva
9.1.5. Route Mobile Limited
9.1.6. Infobip Ltd.
9.1.7. Openmind Networks
9.1.8. Mobileum
9.1.9. HAUD SYSTEMS LTD
9.1.10. AMD Telecom
9.2. Key Company Market Share Analysis, 2022
9.3. Company Categorization/Position Analysis, 2022
9.4. Strategic Mapping
9.4.1. Expansion
9.4.2. Acquisition
9.4.3. Collaborations
9.4.4. Product/service launch
9.4.5. Partnerships
9.4.6. Others

List of Tables

Table 1 Global SMS firewall market revenue estimates and forecast, by component, 2018 - 2030 (USD Million)
Table 2 Global SMS firewall market revenue estimates and forecast, by SMS type, 2018 - 2030 (USD Million)
Table 3 Global SMS firewall market revenue estimates and forecast, by SMS traffic, 2018 - 2030 (USD Million)
Table 4 Global SMS firewall market revenue estimates and forecast, by deployment mode, 2018 - 2030 (USD Million)
Table 5 Global SMS firewall market revenue estimates and forecast, by region, 2018 - 2030 (USD Million)
Table 6 Key companies undertaking partnerships and collaboration
Table 7 Key companies launching a new product

List of Figures

Fig. 1 SMS Firewall market segmentation
Fig. 2 Information procurement
Fig. 3 Data analysis models
Fig. 4 Market formulation and validation
Fig. 5 Data validating & publishing
Fig. 6 Market snapshot
Fig. 7 Segment snapshot (1/2)
Fig. 8 Segment snapshot (2/2)
Fig. 9 Competitive landscape snapshot
Fig. 10 SMS firewall market value, 2018 - 2030 (USD Million)
Fig. 11 SMS firewall market: Industry value chain analysis
Fig. 12 SMS firewall market: Market trends
Fig. 13 SMS firewall market: Porter’s analysis
Fig. 14 SMS firewall market: PESTEL analysis
Fig. 15 SMS firewall market, by Component: Key takeaways
Fig. 16 SMS firewall market, by Component: Market share, 2022 & 2030
Fig. 17 SMS firewall platform market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 18 Services market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 19 SMS firewall market, by SMS Type: Key takeaways
Fig. 20 SMS firewall market, by SMS Type: Market share, 2022 & 2030
Fig. 21 A2P messaging market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 22 P2P messaging market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 23 Others market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 24 SMS firewall market, by SMS Traffic: Key takeaways
Fig. 25 SMS firewall market, by SMS Traffic: Market share, 2022 & 2030
Fig. 26 National traffic market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 27 International traffic market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 28 SMS firewall market, by Deployment Mode: Key takeaways
Fig. 29 SMS firewall market, by Deployment Mode: Market share, 2022 & 2030
Fig. 30 On-premise market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 31 Cloud market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 32 Global SMS firewall market revenue, by region, 2022 & 2030 (USD Million)
Fig. 33 North America SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 34 U.S. SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 35 Canada SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 36 Europe SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 37 UK SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 38 Germany SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 39 France SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 40 Italy SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 41 Asia Pacific SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 42 India SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 43 China SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 44 Japan SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 45 South Korea SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 46 Latin America SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 47 Brazil SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 48 Mexico SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 49 Argentina SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 50 Middle East & Africa SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 51 Saudi Arabia SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 52 UAE SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 53 South Africa SMS firewall market estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 54 Key company categorization
Fig. 55 SMS firewall market - Key company market share analysis, 2022.
Fig. 56 Strategic framework

Companies Profiled

BICS
Cellusys
Sinch
Comviva
Route Mobile Limited
Infobip Ltd.
Openmind Networks
Mobileum
HAUD SYSTEMS LTD
AMD Telecom

Methodology

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Table Information

Report Attribute	Details
No. of Pages	80
Published	November 2023
Forecast Period	2022 - 2030
Estimated Market Value ( USD ) in 2022	$ 2.46 Billion
Forecasted Market Value ( USD ) by 2030	$ 5.44 Billion
Compound Annual Growth Rate	10.5%
Regions Covered	Global
No. of Companies Mentioned	10

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SMS Firewall Market Report Highlights

Table of Contents

Companies Profiled

Methodology

Table Information

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