+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Omnom - How a Wellness Restaurant Inspires UK Consumers Through Enlightened Eating

  • PDF Icon

    Report

  • 18 Pages
  • October 2023
  • Region: United Kingdom
  • GlobalData
  • ID: 5917666
This report explains the success of Omnom, a London-based brand that emphasizes a modern approach to eating and wellbeing, blending Eastern philosophies and charity initiatives.

Omnom's health-centric approach caters to Londoners seeking lifestyle-aligned dining, while UK consumers increasingly prefer local restaurants for unique experiences that bolster the community and economy.

Scope

  • In today's competitive market, foodservice brands must strategically focus on promoting health and wellness to cater to the growing consumer demand for nutritious and mindful dining options.
  • Foodservice brands must ensure their strategy is transparent and easily comprehensible for consumers, fostering trust and loyalty through a clear and valuable approach.
  • It is vital for brands to recognize the importance of offering both affordable pricing and added value to meet the diverse expectations of budget-conscious consumers, especially during the cost-of-living crisis.
  • Foodservice brands should integrate immersive and memorable experiences into their restaurants, enhancing customer engagement and creating a unique brand atmosphere in order to grow organically in a saturated market.

Reasons to Buy

  • Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.
  • Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
  • Access valuable strategic take-outs to help direct future decision-making and inform new product development.

Table of Contents

  • What?
  • Why?
  • Take-outs
  • Appendix

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Omnom