The Latin America, Middle East and Africa Breakfast Cereal Market would witness market growth of 5.5% CAGR during the forecast period (2023-2030). In the year 2026, the LAMEA market's volume is expected to surge to 466.4 kilo tonnes, showcasing a growth of 6.9% (2023-2030).
Attractive marketing and promotion strategies employed by businesses have assisted in raising consumer awareness of health and fitness. Market participants' innovative value propositions about health and fitness have significantly increased the net sales of their products. Prominent market participants, including Unilever and Kellogg Company, have made substantial investments in television and social media advertising to raise consumer awareness about how consuming breakfast cereals, like oats and cornflakes, can improve their health and fitness. Therefore, the aforementioned elements synergistically contribute to expanding the market.
Due to the outbreak, individuals confined to their residences have resumed their cereal consumption. It is anticipated that the practices cultivated amidst the pandemic will endure, augmented in their focus on preparing nutritious meals at home and contributing to the expansion of the market. The market had started to recover by late 2019. Still, ready-to-eat products have benefited from the COVID-19 outbreak as consumers seek familiar, comforting items with a lengthy shelf life. For instance, Kellogg Co. and General Mills, Inc. have increased their workforces to satisfy the increased demand.
The LAMEA region encompasses diverse countries with varying economic conditions, cultural preferences, and dietary habits. This diversity influences the breakfast cereal market, leading to differences in product preferences and consumption patterns. The breakfast cereal market in LAMEA has seen the presence of regional/local brands. Thus, the above aspects will expand the market growth across the region in the upcoming years.
The Brazil market dominated the LAMEA Breakfast Cereal Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $1,193.5 Million by 2030. The Argentina market is showcasing a CAGR of 6% during (2023 - 2030). Additionally, The UAE market would register a CAGR of 5.1% during (2023 - 2030).
Based on Product Type, the market is segmented into Ready-to-Eat, and Hot Cereals. Based on Distribution Channel, the market is segmented into Supermarket, Convenience Stores, Online, and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
The market research report covers the analysis of key stakeholders of the market. Key companies profiled in the report include Kellogg Company, General Mills Inc., Nestle S.A., PepsiCo, Inc., Archer Daniels Midland Company, B&G Foods, Inc., Bob's Red Mill Natural Foods, Inc., Post Holdings, Inc. (Attune Foods LLC), Alara Wholefoods Ltd., Bagrrys India Ltd.
Scope of the Study
Market Segments Covered in the Report:
By Product Type (Volume, Kilo Tonnes, USD Billion, 2019-2030)
- Ready-to-Eat
- Hot Cereals
By Distribution Channel (Volume, Kilo Tonnes, USD Billion, 2019-2030)
- Supermarket
- Convenience Stores
- Online
- Others
By Country (Volume, Kilo Tonnes, USD Billion, 2019-2030)
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Key Market Players
List of Companies Profiled in the Report:
- Kellogg Company
- General Mills Inc.
- Nestle S.A.
- PepsiCo, Inc.
- Archer Daniels Midland Company
- B&G Foods, Inc.
- Bob's Red Mill Natural Foods, Inc.
- Post Holdings, Inc. (Attune Foods LLC)
- Alara Wholefoods Ltd.
- Bagrrys India Ltd.
Unique Offerings
- Exhaustive coverage
- The highest number of Market tables and figures
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Table of Contents
Companies Mentioned
- Kellogg Company
- General Mills Inc.
- Nestle S.A.
- PepsiCo, Inc.
- Archer Daniels Midland Company
- B&G Foods, Inc.
- Bob's Red Mill Natural Foods, Inc.
- Post Holdings, Inc. (Attune Foods LLC)
- Alara Wholefoods Ltd.
- Bagrrys India Ltd.
Methodology
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