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Automotive Floor Mat Market Size, Share & Industry Trends Analysis Report By Material (Rubber, Polymer, and Textile), By Vehicle Type (Passenger Cars, and Commercial Vehicles), By Sales Channel, By Regional Outlook and Forecast, 2023 - 2030

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    Report

  • 300 Pages
  • December 2023
  • Region: Global
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 5922441
The Global Automotive Floor Mat Market size is expected to reach $15.8 billion by 2030, rising at a market growth of 4.4% CAGR during the forecast period. In the year 2022, the market attained a volume of 2,36,105.6 thousand units, experiencing a growth of 3.4% (2019-2022).

Aftermarket suppliers often lead the way in introducing innovative features and materials in floor mats. Therefore, the Aftermarket segment acquired $3,486.9 million in 2022. This can include advancements such as all-weather resistance, built-in technology, or eco-friendly materials. Consumers seeking the latest advancements turn to the aftermarket for cutting-edge floor mat options. Customers preferences and trends change over time. Aftermarket suppliers are agile and responsive to these changes, offering floor mat options that align with evolving consumer demands, whether related to sustainability, technology integration, or design aesthetics. As a result, aftermarket opportunities have positively impacted the market. Some of the factors impacting the market are growing demand for eco-friendly and sustainable materials, expansion of the automotive industry, and changes in the price of raw materials and seasonal demand.

A rising understanding of environmental issues has led consumers to seek products that align with their sustainability values. As individuals become more environmentally conscious, there is a growing preference for automotive accessories, including floor mats, manufactured using eco-friendly materials and processes. Automotive manufacturers and suppliers increasingly adopt corporate sustainability initiatives as part of their business strategies. This includes incorporating sustainable materials in various components, such as floor mats, to lower their carbon footprint and contribute to a more endurable supply chain. The manufacturers are increasingly collaborating with suppliers specializing in sustainable materials. These partnerships facilitate access to innovative eco-friendly materials and support a more sustainable and responsible supply chain. Additionally, an increase in vehicle sales often characterizes the growth of the automotive industry. As more cars, trucks, and other vehicles are sold globally, the demand for accessories like floor mats rises proportionally. New vehicle owners often seek to personalize and protect their vehicles. The automotive industry encompasses various vehicle types, including passenger cars, SUVs, trucks, and commercial vehicles. The production and sales growth across these segments result in a higher demand for various floor mat options tailored to different vehicle models and sizes. The expansion of the automotive industry creates significant opportunities in the aftermarket segment. Vehicle owners, including those with older models, often turn to aftermarket accessories, such as floor mats, for replacement or customization. This innovation caters to consumer preferences for stylish, functional, and durable accessories. Therefore, the expansion of the automotive industry creates a favorable environment for the market.

However, when the prices of raw materials, such as rubber, polymers, or fibers, experience fluctuations, it can lead to cost pressures on manufacturers. Sudden increases in raw material prices may result in higher production costs for automotive floor mats, squeezing profit margins. The automotive industry operates on long planning and production cycles. Fluctuations in raw material prices can disrupt the planning process, making it challenging for manufacturers to predict and control costs effectively. This uncertainty can lead to difficulties in setting competitive prices for floor mats. Overreliance on distinct seasons can make the market vulnerable to economic downturns or unexpected disruptions, impacting overall revenue and profitability. Thus, the above-mentioned factors will cause the market growth to decline.

Vehicle Type Outlook

On the basis of vehicle type, the market is segmented into passenger cars and commercial vehicles. The commercial vehicles segment acquired a substantial revenue share in the market in 2022. Commercial vehicles are subjected to heavy use and various cargo loading and unloading types. Automotive floor mats made from durable materials, such as heavy-duty rubber or all-weather materials, can withstand the rigors of commercial applications, ensuring longevity and cost-effectiveness. Commercial vehicles such as pickup trucks, vans, and buses are often subjected to heavy use and high traffic. These mats help protect the vehicle's interior from dust and debris and reduce maintenance costs. Moreover, commercial vehicles have longer working hours and higher mileage than passenger vehicles. As a result, they require a durable, non-slip mat that can withstand heavy use, thereby driving the demand for mats in commercial vehicles.

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Sales Channel Outlook

By sales channel, the market is classified into OEM and aftermarket. In 2022, the OEM segment registered the highest revenue share in the market. OEMs play a vital role in the market by working closely with automakers during the vehicle design phase. Floor mats are integrated into the overall interior design of the vehicle, ensuring a seamless fit and alignment with the manufacturer's aesthetic and functional specifications. OEMs are integrated into the supply chain of the automotive industry. They work closely with automakers to ensure timely and efficient delivery of floor mats for inclusion in the production of new vehicles. This integration helps streamline the overall manufacturing process.

Material Outlook

Based on material, the market is fragmented into rubber, textile, and polymer. In 2022, the rubber segment held the highest revenue share in the market. Rubber floor mats are comfortable to clean and maintain. Most dirt, mud, and spills can be quickly wiped or hosed off, making them a practical choice for vehicle owners who prioritize easy maintenance. This is especially beneficial for commercial vehicles that may experience frequent messes. Rubber mats are naturally resistant to stains. They repel liquids and prevent them from seeping into the mat, making them effective at protecting the vehicle's interior from spills and stains caused by food, beverages, or other substances. Rubber mats have inherent sound-dampening properties that help reduce road noise and vibrations. This feature contributes to a quieter and more comfortable cabin environment, enhancing the overall driving experience for occupants.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the Asia Pacific region generated the largest revenue share in the market. Countries including India, China, South Korea, and Japan are witnessing significant growth in vehicle ownership owing to rising urbanization and disposable income. As more people own vehicles, the demand for vehicle accessories such as floor mats will likely increase. Moreover, Asia Pacific has diverse climate zones, creating demand for specialized mats such as all-weather or heavy-duty floor mats. The availability of aftermarket accessories through various retail channels, including online platforms, makes it easier for customers to purchase floor liners and mats, further boosting the demand.

The market research report covers the analysis of key stakeholders of the market. Key companies profiled in the report include 3M Company, Lear Corporation, Husky Liners, Inc. (RealTruck Group, Inc.), Thermoflex Corporation, Racemark International LLC, Maxliners (Vandapac Co., Ltd.), Covercraft Industries LLC (Audax Management Company, LLC), Auto Custom Carpet, Inc., Suminoe Textile Co., Ltd., and Toyota Boshoku Corporation (Toyota Motor Corporation)

Scope of the Study

Market Segments Covered in the Report:


By Material (Volume, Thousand Units, USD billion, 2019-2030)
  • Rubber
  • Polymer
  • Textile
By Vehicle Type (Volume, Thousand Units, USD billion, 2019-2030)
  • Passenger Cars
  • Commercial Vehicles
By Sales Channel (Volume, Thousand Units, USD billion, 2019-2030)
  • OEM
  • Aftermarket
By Geography (Volume, Thousand Units, USD billion, 2019-2030)
  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America
  • Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
  • LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Key Market Players

List of Companies Profiled in the Report:

  • 3M Company
  • Lear Corporation
  • Husky Liners, Inc. (RealTruck Group, Inc.)
  • Thermoflex Corporation
  • Racemark International LLC
  • Maxliners (Vandapac Co., Ltd.)
  • Covercraft Industries LLC (Audax Management Company, LLC)
  • Auto Custom Carpet, Inc.
  • Suminoe Textile Co., Ltd.
  • Toyota Boshoku Corporation (Toyota Motor Corporation)

Unique Offerings

  • Exhaustive coverage
  • The highest number of Market tables and figures
  • Subscription-based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Automotive Floor Mat Market, by Material
1.4.2 Global Automotive Floor Mat Market, by Vehicle Type
1.4.3 Global Automotive Floor Mat Market, by Sales Channel
1.4.4 Global Automotive Floor Mat Market, by Geography
1.5 Methodology for the research
Chapter 2. Market At a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.3 Porter Five Forces Analysis
Chapter 4. Global Automotive Floor Mat Market, By Material
4.1 Global Rubber Market, By Region
4.2 Global Polymer Market, By Region
4.3 Global Textile Market, By Region
Chapter 5. Global Automotive Floor Mat Market, By Vehicle Type
5.1 Global Passenger Cars Market, By Region
5.2 Global Commercial Vehicles Market, By Region
Chapter 6. Global Automotive Floor Mat Market, By Sales Channel
6.1 Global OEM Market, By Region
6.2 Global Aftermarket Market, By Region
Chapter 7. Global Automotive Floor Mat Market, By Region
7.1 North America Automotive Floor Mat Market
7.1.1 North America Automotive Floor Mat Market, By Material
7.1.1.1 North America Rubber Market, By Country
7.1.1.2 North America Polymer Market, By Country
7.1.1.3 North America Textile Market, By Country
7.1.2 North America Automotive Floor Mat Market, By Vehicle Type
7.1.2.1 North America Passenger Cars Market, By Country
7.1.2.2 North America Commercial Vehicles Market, By Country
7.1.3 North America Automotive Floor Mat Market, By Sales Channel
7.1.3.1 North America OEM Market, By Country
7.1.3.2 North America Aftermarket Market, By Country
7.1.4 North America Automotive Floor Mat Market, By Country
7.1.4.1 US Automotive Floor Mat Market
7.1.4.1.1 US Automotive Floor Mat Market, By Material
7.1.4.1.2 US Automotive Floor Mat Market, By Vehicle Type
7.1.4.1.3 US Automotive Floor Mat Market, By Sales Channel
7.1.4.2 Canada Automotive Floor Mat Market
7.1.4.2.1 Canada Automotive Floor Mat Market, By Material
7.1.4.2.2 Canada Automotive Floor Mat Market, By Vehicle Type
7.1.4.2.3 Canada Automotive Floor Mat Market, By Sales Channel
7.1.4.3 Mexico Automotive Floor Mat Market
7.1.4.3.1 Mexico Automotive Floor Mat Market, By Material
7.1.4.3.2 Mexico Automotive Floor Mat Market, By Vehicle Type
7.1.4.3.3 Mexico Automotive Floor Mat Market, By Sales Channel
7.1.4.4 Rest of North America Automotive Floor Mat Market
7.1.4.4.1 Rest of North America Automotive Floor Mat Market, By Material
7.1.4.4.2 Rest of North America Automotive Floor Mat Market, By Vehicle Type
7.1.4.4.3 Rest of North America Automotive Floor Mat Market, By Sales Channel
7.2 Europe Automotive Floor Mat Market
7.2.1 Europe Automotive Floor Mat Market, By Material
7.2.1.1 Europe Rubber Market, By Country
7.2.1.2 Europe Polymer Market, By Country
7.2.1.3 Europe Textile Market, By Country
7.2.2 Europe Automotive Floor Mat Market, By Vehicle Type
7.2.2.1 Europe Passenger Cars Market, By Country
7.2.2.2 Europe Commercial Vehicles Market, By Country
7.2.3 Europe Automotive Floor Mat Market, By Sales Channel
7.2.3.1 Europe OEM Market, By Country
7.2.3.2 Europe Aftermarket Market, By Country
7.2.4 Europe Automotive Floor Mat Market, By Country
7.2.4.1 Germany Automotive Floor Mat Market
7.2.4.1.1 Germany Automotive Floor Mat Market, By Material
7.2.4.1.2 Germany Automotive Floor Mat Market, By Vehicle Type
7.2.4.1.3 Germany Automotive Floor Mat Market, By Sales Channel
7.2.4.2 UK Automotive Floor Mat Market
7.2.4.2.1 UK Automotive Floor Mat Market, By Material
7.2.4.2.2 UK Automotive Floor Mat Market, By Vehicle Type
7.2.4.2.3 UK Automotive Floor Mat Market, By Sales Channel
7.2.4.3 France Automotive Floor Mat Market
7.2.4.3.1 France Automotive Floor Mat Market, By Material
7.2.4.3.2 France Automotive Floor Mat Market, By Vehicle Type
7.2.4.3.3 France Automotive Floor Mat Market, By Sales Channel
7.2.4.4 Russia Automotive Floor Mat Market
7.2.4.4.1 Russia Automotive Floor Mat Market, By Material
7.2.4.4.2 Russia Automotive Floor Mat Market, By Vehicle Type
7.2.4.4.3 Russia Automotive Floor Mat Market, By Sales Channel
7.2.4.5 Spain Automotive Floor Mat Market
7.2.4.5.1 Spain Automotive Floor Mat Market, By Material
7.2.4.5.2 Spain Automotive Floor Mat Market, By Vehicle Type
7.2.4.5.3 Spain Automotive Floor Mat Market, By Sales Channel
7.2.4.6 Italy Automotive Floor Mat Market
7.2.4.6.1 Italy Automotive Floor Mat Market, By Material
7.2.4.6.2 Italy Automotive Floor Mat Market, By Vehicle Type
7.2.4.6.3 Italy Automotive Floor Mat Market, By Sales Channel
7.2.4.7 Rest of Europe Automotive Floor Mat Market
7.2.4.7.1 Rest of Europe Automotive Floor Mat Market, By Material
7.2.4.7.2 Rest of Europe Automotive Floor Mat Market, By Vehicle Type
7.2.4.7.3 Rest of Europe Automotive Floor Mat Market, By Sales Channel
7.3 Asia Pacific Automotive Floor Mat Market
7.3.1 Asia Pacific Automotive Floor Mat Market, By Material
7.3.1.1 Asia Pacific Rubber Market, By Country
7.3.1.2 Asia Pacific Polymer Market, By Country
7.3.1.3 Asia Pacific Textile Market, By Country
7.3.2 Asia Pacific Automotive Floor Mat Market, By Vehicle Type
7.3.2.1 Asia Pacific Passenger Cars Market, By Country
7.3.2.2 Asia Pacific Commercial Vehicles Market, By Country
7.3.3 Asia Pacific Automotive Floor Mat Market, By Sales Channel
7.3.3.1 Asia Pacific OEM Market, By Country
7.3.3.2 Asia Pacific Aftermarket Market, By Country
7.3.4 Asia Pacific Automotive Floor Mat Market, By Country
7.3.4.1 China Automotive Floor Mat Market
7.3.4.1.1 China Automotive Floor Mat Market, By Material
7.3.4.1.2 China Automotive Floor Mat Market, By Vehicle Type
7.3.4.1.3 China Automotive Floor Mat Market, By Sales Channel
7.3.4.2 Japan Automotive Floor Mat Market
7.3.4.2.1 Japan Automotive Floor Mat Market, By Material
7.3.4.2.2 Japan Automotive Floor Mat Market, By Vehicle Type
7.3.4.2.3 Japan Automotive Floor Mat Market, By Sales Channel
7.3.4.3 India Automotive Floor Mat Market
7.3.4.3.1 India Automotive Floor Mat Market, By Material
7.3.4.3.2 India Automotive Floor Mat Market, By Vehicle Type
7.3.4.3.3 India Automotive Floor Mat Market, By Sales Channel
7.3.4.4 South Korea Automotive Floor Mat Market
7.3.4.4.1 South Korea Automotive Floor Mat Market, By Material
7.3.4.4.2 South Korea Automotive Floor Mat Market, By Vehicle Type
7.3.4.4.3 South Korea Automotive Floor Mat Market, By Sales Channel
7.3.4.5 Singapore Automotive Floor Mat Market
7.3.4.5.1 Singapore Automotive Floor Mat Market, By Material
7.3.4.5.2 Singapore Automotive Floor Mat Market, By Vehicle Type
7.3.4.5.3 Singapore Automotive Floor Mat Market, By Sales Channel
7.3.4.6 Malaysia Automotive Floor Mat Market
7.3.4.6.1 Malaysia Automotive Floor Mat Market, By Material
7.3.4.6.2 Malaysia Automotive Floor Mat Market, By Vehicle Type
7.3.4.6.3 Malaysia Automotive Floor Mat Market, By Sales Channel
7.3.4.7 Rest of Asia Pacific Automotive Floor Mat Market
7.3.4.7.1 Rest of Asia Pacific Automotive Floor Mat Market, By Material
7.3.4.7.2 Rest of Asia Pacific Automotive Floor Mat Market, By Vehicle Type
7.3.4.7.3 Rest of Asia Pacific Automotive Floor Mat Market, By Sales Channel
7.4 LAMEA Automotive Floor Mat Market
7.4.1 LAMEA Automotive Floor Mat Market, By Material
7.4.1.1 LAMEA Rubber Market, By Country
7.4.1.2 LAMEA Polymer Market, By Country
7.4.1.3 LAMEA Textile Market, By Country
7.4.2 LAMEA Automotive Floor Mat Market, By Vehicle Type
7.4.2.1 LAMEA Passenger Cars Market, By Country
7.4.2.2 LAMEA Commercial Vehicles Market, By Country
7.4.3 LAMEA Automotive Floor Mat Market, By Sales Channel
7.4.3.1 LAMEA OEM Market, By Country
7.4.3.2 LAMEA Aftermarket Market, By Country
7.4.4 LAMEA Automotive Floor Mat Market, By Country
7.4.4.1 Brazil Automotive Floor Mat Market
7.4.4.1.1 Brazil Automotive Floor Mat Market, By Material
7.4.4.1.2 Brazil Automotive Floor Mat Market, By Vehicle Type
7.4.4.1.3 Brazil Automotive Floor Mat Market, By Sales Channel
7.4.4.2 Argentina Automotive Floor Mat Market
7.4.4.2.1 Argentina Automotive Floor Mat Market, By Material
7.4.4.2.2 Argentina Automotive Floor Mat Market, By Vehicle Type
7.4.4.2.3 Argentina Automotive Floor Mat Market, By Sales Channel
7.4.4.3 UAE Automotive Floor Mat Market
7.4.4.3.1 UAE Automotive Floor Mat Market, By Material
7.4.4.3.2 UAE Automotive Floor Mat Market, By Vehicle Type
7.4.4.3.3 UAE Automotive Floor Mat Market, By Sales Channel
7.4.4.4 Saudi Arabia Automotive Floor Mat Market
7.4.4.4.1 Saudi Arabia Automotive Floor Mat Market, By Material
7.4.4.4.2 Saudi Arabia Automotive Floor Mat Market, By Vehicle Type
7.4.4.4.3 Saudi Arabia Automotive Floor Mat Market, By Sales Channel
7.4.4.5 South Africa Automotive Floor Mat Market
7.4.4.5.1 South Africa Automotive Floor Mat Market, By Material
7.4.4.5.2 South Africa Automotive Floor Mat Market, By Vehicle Type
7.4.4.5.3 South Africa Automotive Floor Mat Market, By Sales Channel
7.4.4.6 Nigeria Automotive Floor Mat Market
7.4.4.6.1 Nigeria Automotive Floor Mat Market, By Material
7.4.4.6.2 Nigeria Automotive Floor Mat Market, By Vehicle Type
7.4.4.6.3 Nigeria Automotive Floor Mat Market, By Sales Channel
7.4.4.7 Rest of LAMEA Automotive Floor Mat Market
7.4.4.7.1 Rest of LAMEA Automotive Floor Mat Market, By Material
7.4.4.7.2 Rest of LAMEA Automotive Floor Mat Market, By Vehicle Type
7.4.4.7.3 Rest of LAMEA Automotive Floor Mat Market, By Sales Channel
Chapter 8. Company Profiles
8.1 3M Company
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 SWOT Analysis
8.2 Lear Corporation
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 SWOT Analysis
8.3 Husky Liners, Inc. (RealTruck Group, Inc.)
8.3.1 Company Overview
8.3.2 SWOT Analysis
8.4 Thermoflex Corporation
8.4.1 Company Overview
8.4.2 SWOT Analysis
8.5 Racemark International LLC
8.5.1 Company Overview
8.5.2 SWOT Analysis
8.6 Maxliner (Vandapac Co., Ltd.)
8.6.1 Company Overview
8.7 Covercraft Industries LLC (Audax Management Company, LLC)
8.7.1 Company Overview
8.8 Auto Custom Carpet, Inc.
8.8.1 Company Overview
8.9 Suminoe Textile Co., Ltd.
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Segmental and Regional Analysis
8.10. Toyota Boshoku Corporation (Toyota Motor Corporation)
8.10.1 Company Overview
8.10.2 Financial Analysis
8.10.3 Segmental and Regional Analysis
8.10.4 Research & Development Expenses
8.10.5 SWOT Analysis
Chapter 9. Winning Imperative for Automotive Floor Mat Market

Companies Mentioned

  • 3M Company
  • Lear Corporation
  • Husky Liners, Inc. (RealTruck Group, Inc.)
  • Thermoflex Corporation
  • Racemark International LLC
  • Maxliners (Vandapac Co., Ltd.)
  • Covercraft Industries LLC (Audax Management Company, LLC)
  • Auto Custom Carpet, Inc.
  • Suminoe Textile Co., Ltd.
  • Toyota Boshoku Corporation (Toyota Motor Corporation)

Methodology

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