The Polish cigarettes category accounted for a value share of 1.4% and 23.1%, respectively, in the global and Eastern Europe markets in 2023. The per capita consumption (PCC) of cigarettes in Poland stood at 1,036 pieces in 2023 and was higher than the global (597.7 pieces) level but lower than the regional (1,774.7 pieces) level. The PCC is forecast to increase to 1,043 pieces in 2028.
Key Highlights
- Per capita expenditure of cigarettes was higher in Poland than at the global level in 2023
- The Czech Republic was the leading exporter of cigarettes to Poland
- Germany was the largest importer of cigarettes from Poland
- Convenience stores was the leading distribution channel in the cigarettes category in Poland
- Philip Morris International was the leading company in the cigarettes category
Scope
This report brings together multiple data sources to provide a comprehensive overview of the cigarettes category in Poland, as part of the analyst’s global coverage of the category. It includes analysis on the following:- Market Context: The report provides comparative analysis of the value shares of Poland in the Eastern Europe and global cigarettes category. Additionally, the per capita expenditure of cigarettes in Poland is also compared with the Eastern Europe and global levels.
- Market Size and Structure : The report offers an overview of the growth at a category level and provides analysis for cigarettes by value, volume, and CAGR for the period 2018-28. The section also includes value analysis of segments, value and volume analysis of sub-segments segments under cigarettes category for the period 2018-28.
- Production and Trade: It covers production, imports, and exports of the country in the cigarettes category.
- Taxation and Prices: It covers taxation and prices in the country and effects in the cigarettes category.
- Retail Distribution: It analyzes the leading distribution channels at category level in 2023. The consumer reports cover the following distribution channels: cash & carries and warehouse clubs, convenience stores, department stores, e-retailers, hypermarkets & supermarkets, tobacco specialists, vending machines, and other general retailers.
- Manufacturers and Brands: The report provides analysis on leading companies by category in 2023 and analyzes the market share.
- Packaging: The report provides percentage share (in 2023) and growth analysis (for 2018-2028) of various pack materials, pack types, and primary outer types used in the cigarettes sector.
- Smoking Population: The report covers consumption of cigarettes by gender in Poland.
- Operating Constraints: The report cover the impact of policies and regulation on cigarettes category in Poland.
- Prospects and Forecasts: The report covers forecast analysis of categories in the cigarettes category.
- Macroeconomic analysis: The report also provides an outlook on macroeconomic indicators in Poland, with a detailed summary of the economy, labor market, and demographics.
- Time period: The report provides category value and volume data, including category level data for the period 2018-28. Distribution channel and company data is of 2023.
Reasons to Buy
- Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market. Identify the areas of growth and opportunities, which will aid effective marketing planning. The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers. Understand the market dynamics and essential data to benchmark your position and identify where to compete.
Table of Contents
- Report scope
- Introduction
- Executive Summary
- Market Context
- Value and Volume Growth Analysis by Region
- PCC and PCE of Poland compared to global and Eastern Europe markets
- Market Size and Structure
- Market Size Analysis
- Market Size Analysis - Category: Cigarettes
- Segment Analysis (In Value Terms): Cigarettes
- Segment Analysis (In Volume Terms): Cigarettes
- Sub-segment Analysis (In Value Terms): Cigarettes
- Sub-segment Analysis (In Volume Terms): Cigarettes
- Production and Trade
- Production - Cigarettes
- Imports - Cigarettes
- Exports - Cigarettes
- Taxation and Pricing
- Taxation - Cigarettes
- Retail Prices - Cigarettes
- Retail Distribution
- Channel Share Analysis - Cigarettes
- Manufacturers and Brands
- Leading Companies by Volume Share - Cigarettes
- Brand Share Analysis of Top Companies - Cigarettes
- Smoking Population
- Smoking Population, by Gender
- Packaging Analysis
- Pack Material Growth Analysis
- Pack Type Growth Analysis
- Closure Type Growth Analysis
- Primary Outer Type Growth Analysis
- Operating Constraints
- Prospects and Forecasts
- Cigarettes Growth Analysis
- Macroeconomic Analysis
- GDP Growth and Inflation
- Population Growth
- Labor Market Trend
- Economic Summary, Labor Market Trends, and Demographic Trends
- Poland Risk Index (GCRI) 2024
- Poland Risk Analysis - Compared to Global And Eastern Europe Markets
- Methodology
- Definitions
- Appendix
- Leading categories (value), 2023
- Fastest-growing segments (value), 2023
- Leading companies by category (volume), 2023
- Leading channel by category (volume), 2023
- Leading value and volume categories
- Cigarettes - value analysis by segment, 2018-28
- Cigarettes- value analysis by sub-segment, 2018-28
- Cigarettes - volume analysis by sub-segment, 2018-28
- Cigarette production, 2000-23
- Imports of cigarettes, 2021-23
- Imports by country of origin, million pieces, 2021-23
- Imports by country of origin, percentage share (%), 2021-23
- Exports of cigarettes, 2020-23
- Exports by country of destination, million pieces, 2021-23
- Exports by country of destination, percentage share (%), 2021-23
- Taxation - cigarettes
- Retail prices - cigarettes
- Change in distribution share in cigarettes, 2018-23
- Brand volume shares of top five companies by category, 2023
- Performance overview (score: 1-100)
- Sector data, by category
- Per capita consumption (pieces), 2018-28
- Per capita expenditure ($), 2018-28
- Cigarettes volume sales distribution in Poland, 2023
- Brand volume share by category, 2023
- Pack material (in million pack units), 2018-2028
- Pack materials by category (in million pack units), 2023
- Pack type (in million pack units), 2018-2028
- Pack types by category (in million pack units), 2023
- Primary outer type (in million pack units), 2018-2028
- Primary outer types by category (in million pack units), 2023
- Nominal GDP (PLN billion) value and annual growth (%), 2020-28
- Consumer price inflation (%), 2020-28
- Employed people (million) and unemployment rate (%), 2020-28
- Nominal household final consumption expenditure and annual growth (%), 2020-28
- Population and annual growth (%), 2020-28
- Population by age group (%)
- Population by gender (%)
- Value share of Poland in the global and Eastern European cigarettes category, 2023-28
- Per capita expenditure comparison - Poland , Eastern Europe, and global, 2018-28
- Market size and growth analysis by value, cigarettes category, 2018-28
- Market size and growth analysis by value and volume, cigarettes category, 2018-28
- Key distribution channels - cigarettes, in million pieces
- Leading companies (in volume million pieces) in the cigarettes category, 2023
- Key pack materials in the Polish cigarettes category by percentage share of pack units, 2023
- Annual growth rate by key pack material, 2018-2028
- Use of pack material by category (in Pack Units), 2023
- Key pack types in the Polish cigarettes category by percentage share of pack units, 2023
- Annual growth rate by key pack type, 2018-2028
- Use of pack type by category (in pack units), 2023
- Key primary outer types in the Polish cigarettes category by percentage share of pack units, 2023
- Annual growth rate by key primary outer type, 2018-2028
- Use of primary type by category (in pack units), 2023
- Percentages of adult smokers by gender, 2009-28
- Cigarettes consumption, million pieces, 2018-28
- Percentages of adult smokers by gender, 2008-28
- Cigarettes consumption, million pieces, 2018-28
- Real GDP (PLN billion) and annual growth (%)
- Nominal GDP (PLN billion) and annual growth (%)
- Consumer price inflation (%)
- Nominal household final consumption expenditure growth (%) in PLN terms
- Population (million) and annual growth (%)
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Employed people (million) and unemployment rate (%)
- Five lowest-risk nations in GCRI Q2 2023
- Five highest-risk nations in GCRI Q2 2023
- Poland’s performance in country risk analysis in comparison Eastern Europe and world average
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Philip Morris International
- British American Tobacco
- Japan Tobacco
- Imperial Brands
