The number of live births in Hong Kong declined by 44.4% during 2016-22, reaching 34,500 in 2022. This resulted in a baby population of 116,700 in 2022. The GDP of Hong Kong declined by 3.5% in 2022, due to rising borrowing costs and decreased global demand, while consumer price inflation stood at 2.1%. Overall sales in value terms have decreased in recent years with the sector registering a negative CAGR of 2.9% during 2016-22. In volume terms, sales declined in 2022 registering a negative CAGR of 9.9% during 2016-22. Baby milks remained the largest category in value terms with over 85% of the baby food sector, followed by baby cereals & dry meals. FrieslandCampina and Mead Johnson (Reckitt Benckiser) were the top two companies in 2022. Hypermarkets & supermarkets remained the leading distribution channel, accounting for over 75% of overall value sales in 2022. The publisher estimates that the number of live births will decrease over the forecast period in Hong Kong. The market for baby food in the country is expected to decrease in value terms during 2022-28, registering a negative CAGR of 9.9%.
“Hong Kong Baby Food - Market Assessment and Forecasts to 2028” is an analytical report by the publisher which provides extensive and highly detailed current and future market trends in the Hong Kong market.
What else does this report offer?
“Hong Kong Baby Food - Market Assessment and Forecasts to 2028” is an analytical report by the publisher which provides extensive and highly detailed current and future market trends in the Hong Kong market.
What else does this report offer?
- Consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise to offer extensive data about the trends and dynamics affecting the industry.
- Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors.
- Market profile of the various product sectors with the key features & developments, segmentation, per capita trends and the various manufacturers & brands.
- Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel.
- Future projections considering various trends which are likely to affect the industry.
Scope
- Value sales of the baby milks category decreased from HKD1.7 billion ($214.4 million) in 2016 to HKD1.4 billion ($175.7 million) in 2022, declining at a CAGR of 3.1%.
- Value sales of the baby cereals & dry meals category fell from HKD108 million ($13.9 million) in 2016 to HKD93.4 million ($11.9 million) in 2022, declining at a CAGR of 2.4%.
- Value sales of the baby wet meals and other category decreased from HKD94 million ($12.1 million) in 2016 to HKD90.2 million ($11.5 million) in 2022, registering a negative CAGR of 0.7%.
- Value sales of the baby finger food category grew from HKD36 billion ($4.6 million) in 2016 to HKD39.3 billion ($5 million) in 2022, registering a CAGR of 1.5%.
- The baby drinks category’s value sales fell from HKD2 million ($0.3 million) in 2016 to HKD1.6 million ($0.2 million) in 2022, registering a negative CAGR of 3.4%.
Reasons to Buy
- Evaluate important changes in consumer behavior and identify profitable markets and areas for product innovation.
- Analyse current and forecast behavior trends in each category to identify the best opportunities to exploit.
- Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market.
- Investigates which categories are performing the best and how this is changing market dynamics.
Table of Contents
- Executive Summary
- Part 1: Market Environment
- Value and Volume Growth Analysis by Region
- Growth Analysis of Hong Kong Compared with Other Leading Countries* in Asia-Pacific
- PCC and PCE of Hong Kong Compared with Global and Asia-Pacific Markets
- Part 2: Background
- Births
- Sociodemographic Trends
- Working Women
- Breastfeeding Trends
- Regulations
- Part 3: Overview
- Hong Kong Baby Food Sector Snapshot
- Market Size Analysis
- Manufacturer Shares
- Part 4: Category Analysis
- Baby Milks
- Baby Cereals & Dry Meals
- Baby Wet Meals & Other
- Baby Finger Food
- Baby Drinks
- Part 5: Production and Trade
- Imports
- Exports
- Part 6: Distribution
- Channel Share Analysis
- Baby Food Retailing
- Part 7: Economic Background
- GDP Growth and Inflation
- Part 8: Prospects and Forecasts
- Future Trends
- Part 9: Definitions
- Part 10: Appendix
- Methodology
- About the Publisher
- Birth & population trends, 2009-28
- Birth trends by mother's place of residence, 2008-22
- Number of women of childbearing age, 2010, 2015, and 2017-22
- Live births by age of mother, %, 2011-21
- Trends in working women, 2011 and, 2016-21
- Breastfeeding rates on discharge, 1992, 1997, 2002, 2007, 2009, 2011-16, and 2018-21
- Breastfeeding rates, 2012, 2014, 2016, 2018, and 2020
- Leading categories (value and volume), 2022
- Baby food: manufacturer shares, value & volume, %, 2016-22
- Baby food: manufacturer shares by category, %, 2022
- Baby milks: SKUs by pack type, 2022
- Baby milks: SKUs by pack size, 2022
- Baby milks: brand price positioning analysis, 2022
- Baby milks: manufacturer shares, value & volume, %, 2016-22
- Baby milks: manufacturer & brand shares, value %, 2016-22
- Baby milks: manufacturer & brand shares, volume %, 2016-22
- Baby cereals & dry meals: SKUs by pack type, 2022
- Baby cereals & dry meals: SKUs by pack size, 2022
- Baby cereals & dry meals: brand price positioning analysis, 2022
- Baby cereals & dry meals: manufacturer shares, value & volume, %, 2016-22
- Baby cereals & dry meals: manufacturer & brand shares, value %, 2016-22
- Baby cereals & dry meals: manufacturer & brand shares, volume %, 2016-22
- Baby wet meals & other: SKUs by pack type, 2022
- Baby wet meals & other: SKUs by pack size, 2022
- Baby wet meals & other: brand price positioning analysis, 2022
- Baby wet meals & other: manufacturer shares, value & volume, %, 2016-22
- Baby wet meals & other: manufacturer & brand shares, value %, 2016-22
- Baby wet meals & other: manufacturer & brand shares, volume %, 2016-22
- Baby finger food: SKUs by pack type, 2022
- Baby finger food: SKUs by pack size, 2022
- Baby finger food: brand price positioning analysis, 2022
- Baby Finger Food: manufacturer & brand shares, value and volume%, 2016-22
- Baby Finger Food: manufacturer & brand shares, value %, 2016-22
- Baby Finger Food: manufacturer & brand shares, volume %, 2016-22
- Baby drinks: SKUs by pack type, 2022
- Baby drinks: SKUs by pack size, 2022
- Baby drinks: brand price positioning analysis, 2022
- Baby drinks: manufacturer & brand shares, value and volume%, 2016-22
- Baby drinks: manufacturer & brand shares, value %, 2016-22
- Baby drinks: manufacturer & brand shares, volume %, 2016-22
- Baby milks & cereals: trends in imports, 2015-22
- Imports of baby milks & cereals by country of origin, 2020-22
- Other baby food: trends in imports, 2015-22
- Imports of other baby food by country of origin, 2020-22
- Baby milks & cereals: trends in exports, 2015-22
- Exports of baby milks & cereals by country of destination, 2020-22
- Other baby food: trends in exports, 2015-22
- Exports of other baby food by country of destination, 2020-22
- Change in distribution share, 2016-22
- Baby food: sales by outlet type, % value, 2016-22
- Baby food: sales by type of food & outlet type, % value, 2022
- Category definitions
- Terminology definitions
- Baby population, number of babies (’000), 2009-28
- Baby food: market value, current prices ($ million), 2016-22
- Baby food: market value, constant prices, 2016-22
- Baby food: market volume, million kg, 2016-22
- Baby food: domestic market value, current prices ($ million), 2016-22
- Baby food: domestic market value, constant prices, 2016-22
- Baby food: domestic market volume, million kg, 2016-22
- Baby food: domestic PCE, current prices ($), 2016-22
- Baby food: domestic PCE, constant prices, 2016-22
- Baby food: domestic PCC, kg, 2016-22
- Baby milks: category segmentation, value & volume, 2016-22
- Baby food: market value forecasts, current prices ($ million), 2022-28
- Baby food: market value forecasts, constant prices, 2022-28
- Baby food: market volume forecasts, million kg, 2022-28
- Baby food: domestic market value forecasts, current prices ($ million), 2022-28
- Baby food: domestic market value forecasts, constant prices, 2022-28
- Baby food: domestic market volume forecasts, million kg, 2022-28
- Baby food: domestic PCE forecasts, current prices ($), 2022-28
- Baby food: domestic PCE forecasts, constant prices, 2022-28
- Baby food: domestic PCC forecasts, kg, 2022-28
- Exchange rates: LCU per $, 2016-22
- Exchange rates: LCU per $, 2023-28
- SKUs allocation by product typ
- Hong Kong’s value and volume shares in the global and Asia-Pacific baby food sectors, 2022-27
- Hong Kong compared with the other leading countries in terms of market share, growth, and competitive landscape
- PCC comparison - Hong Kong, Asia-Pacific, and global, 2017-27
- PCE comparison - Hong Kong, Asia-Pacific, and global, 2017-27
- Baby food: sector size (value), 2016-22
- Baby food: sector size (volume), 2016-22
- Market size and growth analysis by value and volume, baby food sector, 2016-28
- Baby food: manufacturer shares, value %, 2022
- Baby food: manufacturer shares, volume %, 2022
- Baby food: manufacturer shares by category, % value, 2022
- Market size and growth analysis by value and volume, baby milks category, 2016-28
- Baby milks: PCE & PCC, 2016-22
- Baby milks: PCE & PCC by age group, 2016-22
- Baby milks: segmentation, value, and volume, 2016-22
- Market size and growth analysis by value and volume, baby cereals & dry meals category, 2016-28
- Baby cereals & dry meals: PCE & PCC, 2016-22
- Market size and growth analysis by value and volume, baby wet meals & other category, 2016-28
- Baby wet meals & other: PCE & PCC, 2016-22
- Market size and growth analysis by value and volume, baby finger food category, 2016-28
- Baby Finger Food: PCE & PCC, 2016-22
- Market size and growth analysis by value and volume, baby drinks category, 2016-28
- Baby drinks: PCE & PCC, 2016-22
- Share of key distribution channels (in value terms) - baby food, 2022
- Key distribution channel share by category (in value terms), 2022
- GDP at current prices (HKD billion)
- Real GDP growth rate (%)
- Consumer price inflation (%)
- Unemployment rate (%)
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- FrieslandCampina
- Mead Johnson (Reckitt Benckiser)
- Nestlé
- Abbott Laboratories
- Danone
- HiPP
- Lotte
- Laboratoires Gilbert
