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K-12 Education Market in Thailand 2025-2029

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    Report

  • 142 Pages
  • December 2024
  • Region: Thailand
  • TechNavio
  • ID: 5923875
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The k-12 education market in thailand is forecasted to grow by USD 15.37 billion during 2024-2029, accelerating at a CAGR of 15% during the forecast period. The report on the k-12 education market in thailand provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising awareness of primary education, high aspirations among parents for education of children, and efforts by governments toward improving educational systems.

The k-12 education market in thailand is segmented as below:

By Class Type

  • Primary education
  • Secondary education
  • Pre-primary education

By Type

  • Traditional education
  • Online education

By Geographical Landscape

  • APAC
This study identifies the rise in adoption of advanced technologies into educational products as one of the prime reasons driving the k-12 education market in thailand growth during the next few years. Also, emergence of transitional education and evolution of learning methodologies will lead to sizable demand in the market.

The report on the k-12 education market in thailand covers the following areas:

  • K-12 Education Market in Thailand sizing
  • K-12 Education Market in Thailand forecast
  • K-12 Education Market in Thailand industry analysis
A robust vendor analysis within the report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading k-12 education market in thailand vendors that include Active Internet Technologies LLC, Anthology Inc., Bangkok Patana School, BenQ Corp., Berkeley International School, British International School Phuket, Concordian International School, Coursera Inc., D2L Inc., Darasamuth Phuket School, Harrow School, HeadStart International School Phuket, International Business Machines Corp., International School Bangkok, John Wiley and Sons Inc., KIS International School, Microsoft Corp, NIST International School, Pearson Plc, and Ruamrudee International School. Also, the k-12 education market in thailand analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by Class Type
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Company Market Positioning
2 Market Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Thailand - Market size and forecast 2024-2029 ($ million)
Data Table on Thailand - Market size and forecast 2024-2029 ($ million)
Chart on Thailand: Year-over-year growth 2024-2029 (%)
Data Table on Thailand: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 K-12 Education Market in Thailand 2019 - 2023
Historic Market Size - Data Table on K-12 Education Market in Thailand 2019 - 2023 ($ million)
5.2 Class Type segment analysis 2019 - 2023
Historic Market Size - Class Type Segment 2019 - 2023 ($ million)
5.3 Type segment analysis 2019 - 2023
Historic Market Size - Type Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI on K-12 Education Market in Thailand
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Class Type
8.1 Market segments
Chart on Class Type - Market share 2024-2029 (%)
Data Table on Class Type - Market share 2024-2029 (%)
8.2 Comparison by Class Type
Chart on Comparison by Class Type
Data Table on Comparison by Class Type
8.3 Primary education - Market size and forecast 2024-2029
Chart on Primary education - Market size and forecast 2024-2029 ($ million)
Data Table on Primary education - Market size and forecast 2024-2029 ($ million)
Chart on Primary education - Year-over-year growth 2024-2029 (%)
Data Table on Primary education - Year-over-year growth 2024-2029 (%)
8.4 Secondary education - Market size and forecast 2024-2029
Chart on Secondary education - Market size and forecast 2024-2029 ($ million)
Data Table on Secondary education - Market size and forecast 2024-2029 ($ million)
Chart on Secondary education - Year-over-year growth 2024-2029 (%)
Data Table on Secondary education - Year-over-year growth 2024-2029 (%)
8.5 Pre-primary education - Market size and forecast 2024-2029
Chart on Pre-primary education - Market size and forecast 2024-2029 ($ million)
Data Table on Pre-primary education - Market size and forecast 2024-2029 ($ million)
Chart on Pre-primary education - Year-over-year growth 2024-2029 (%)
Data Table on Pre-primary education - Year-over-year growth 2024-2029 (%)
8.6 Market opportunity by Class Type
Market opportunity by Class Type ($ million)
Data Table on Market opportunity by Class Type ($ million)
9 Market Segmentation by Type
9.1 Market segments
Chart on Type - Market share 2024-2029 (%)
Data Table on Type - Market share 2024-2029 (%)
9.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
9.3 Traditional education - Market size and forecast 2024-2029
Chart on Traditional education - Market size and forecast 2024-2029 ($ million)
Data Table on Traditional education - Market size and forecast 2024-2029 ($ million)
Chart on Traditional education - Year-over-year growth 2024-2029 (%)
Data Table on Traditional education - Year-over-year growth 2024-2029 (%)
9.4 Online education - Market size and forecast 2024-2029
Chart on Online education - Market size and forecast 2024-2029 ($ million)
Data Table on Online education - Market size and forecast 2024-2029 ($ million)
Chart on Online education - Year-over-year growth 2024-2029 (%)
Data Table on Online education - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Type
Market opportunity by Type ($ million)
Data Table on Market opportunity by Type ($ million)
10 Customer Landscape
10.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Drivers, Challenges, and Opportunity/Restraints
11.1 Market drivers
11.2 Market challenges
11.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
11.4 Market opportunities/restraints
12 Competitive Landscape
12.1 Overview
12.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
12.3 Landscape disruption
Overview on factors of disruption
12.4 Industry risks
Impact of key risks on business
13 Competitive Analysis
13.1 Companies profiled
Companies covered
13.2 Company ranking index
Company ranking index
13.3 Market positioning of companies
Matrix on companies position and classification
13.4 Active Internet Technologies LLC
Active Internet Technologies LLC - Overview
Active Internet Technologies LLC - Product / Service
Active Internet Technologies LLC - Key offerings
SWOT
13.5 Bangkok Patana School
Bangkok Patana School - Overview
Bangkok Patana School - Product / Service
Bangkok Patana School - Key offerings
SWOT
13.6 BenQ Corp.
BenQ Corp. - Overview
BenQ Corp. - Product / Service
BenQ Corp. - Key offerings
SWOT
13.7 Berkeley International School
Berkeley International School - Overview
Berkeley International School - Product / Service
Berkeley International School - Key offerings
SWOT
13.8 British International School Phuket
British International School Phuket - Overview
British International School Phuket - Product / Service
British International School Phuket - Key offerings
SWOT
13.9 Concordian International School
Concordian International School - Overview
Concordian International School - Product / Service
Concordian International School - Key offerings
SWOT
13.10 Darasamuth Phuket School
Darasamuth Phuket School - Overview
Darasamuth Phuket School - Product / Service
Darasamuth Phuket School - Key offerings
SWOT
13.11 Harrow School
Harrow School - Overview
Harrow School - Product / Service
Harrow School - Key offerings
SWOT
13.12 HeadStart International School Phuket
HeadStart International School Phuket - Overview
HeadStart International School Phuket - Product / Service
HeadStart International School Phuket - Key offerings
SWOT
13.13 International Business Machines Corp.
International Business Machines Corp. - Overview
International Business Machines Corp. - Business segments
International Business Machines Corp. - Key news
International Business Machines Corp. - Key offerings
International Business Machines Corp. - Segment focus
SWOT
13.14 International School Bangkok
International School Bangkok - Overview
International School Bangkok - Product / Service
International School Bangkok - Key offerings
SWOT
13.15 KIS International School
KIS International School - Overview
KIS International School - Product / Service
KIS International School - Key offerings
SWOT
13.16 Microsoft Corp
Microsoft Corp - Overview
Microsoft Corp - Business segments
Microsoft Corp - Key news
Microsoft Corp - Key offerings
Microsoft Corp - Segment focus
SWOT
13.17 NIST International School
NIST International School - Overview
NIST International School - Product / Service
NIST International School - Key offerings
SWOT
13.18 Ruamrudee International School
Ruamrudee International School - Overview
Ruamrudee International School - Product / Service
Ruamrudee International School - Key offerings
SWOT
14 Appendix
14.1 Scope of the report
14.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
14.3 Currency conversion rates for US$
Currency conversion rates for US$
14.4 Research methodology
Research methodology
14.5 Data procurement
Information sources
14.6 Data validation
Data validation
14.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
14.8 Data synthesis
Data synthesis
14.9 360 degree market analysis
360 degree market analysis
14.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Country Market Characteristics
Exhibits 4: Executive Summary - Chart on Market Segmentation by Class Type
Exhibits 5: Executive Summary - Chart on Market Segmentation by Type
Exhibits 6: Executive Summary - Chart on Company Market Positioning
Exhibits 7: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 8: Overview on criticality of inputs and factors of differentiation
Exhibits 9: Overview on factors of disruption
Exhibits 10: Impact of drivers and challenges in 2024 and 2029
Exhibits 11: Parent Market
Exhibits 12: Data Table on - Parent Market
Exhibits 13: Market characteristics analysis
Exhibits 14: Value chain analysis
Exhibits 15: Offerings of companies included in the market definition
Exhibits 16: Market segments
Exhibits 17: Chart on Thailand - Market size and forecast 2024-2029 ($ million)
Exhibits 18: Data Table on Thailand - Market size and forecast 2024-2029 ($ million)
Exhibits 19: Chart on Thailand: Year-over-year growth 2024-2029 (%)
Exhibits 20: Data Table on Thailand: Year-over-year growth 2024-2029 (%)
Exhibits 21: Historic Market Size - Data Table on K-12 Education Market in Thailand 2019 - 2023 ($ million)
Exhibits 22: Historic Market Size - Class Type Segment 2019 - 2023 ($ million)
Exhibits 23: Historic Market Size - Type Segment 2019 - 2023 ($ million)
Exhibits 24: Five forces analysis - Comparison between 2024 and 2029
Exhibits 25: Bargaining power of buyers - Impact of key factors 2024 and 2029
Exhibits 26: Bargaining power of suppliers - Impact of key factors in 2024 and 2029
Exhibits 27: Threat of new entrants - Impact of key factors in 2024 and 2029
Exhibits 28: Threat of substitutes - Impact of key factors in 2024 and 2029
Exhibits 29: Threat of rivalry - Impact of key factors in 2024 and 2029
Exhibits 30: Chart on Market condition - Five forces 2024 and 2029
Exhibits 31: Chart on Class Type - Market share 2024-2029 (%)
Exhibits 32: Data Table on Class Type - Market share 2024-2029 (%)
Exhibits 33: Chart on Comparison by Class Type
Exhibits 34: Data Table on Comparison by Class Type
Exhibits 35: Chart on Primary education - Market size and forecast 2024-2029 ($ million)
Exhibits 36: Data Table on Primary education - Market size and forecast 2024-2029 ($ million)
Exhibits 37: Chart on Primary education - Year-over-year growth 2024-2029 (%)
Exhibits 38: Data Table on Primary education - Year-over-year growth 2024-2029 (%)
Exhibits 39: Chart on Secondary education - Market size and forecast 2024-2029 ($ million)
Exhibits 40: Data Table on Secondary education - Market size and forecast 2024-2029 ($ million)
Exhibits 41: Chart on Secondary education - Year-over-year growth 2024-2029 (%)
Exhibits 42: Data Table on Secondary education - Year-over-year growth 2024-2029 (%)
Exhibits 43: Chart on Pre-primary education - Market size and forecast 2024-2029 ($ million)
Exhibits 44: Data Table on Pre-primary education - Market size and forecast 2024-2029 ($ million)
Exhibits 45: Chart on Pre-primary education - Year-over-year growth 2024-2029 (%)
Exhibits 46: Data Table on Pre-primary education - Year-over-year growth 2024-2029 (%)
Exhibits 47: Market opportunity by Class Type ($ million)
Exhibits 48: Data Table on Market opportunity by Class Type ($ million)
Exhibits 49: Chart on Type - Market share 2024-2029 (%)
Exhibits 50: Data Table on Type - Market share 2024-2029 (%)
Exhibits 51: Chart on Comparison by Type
Exhibits 52: Data Table on Comparison by Type
Exhibits 53: Chart on Traditional education - Market size and forecast 2024-2029 ($ million)
Exhibits 54: Data Table on Traditional education - Market size and forecast 2024-2029 ($ million)
Exhibits 55: Chart on Traditional education - Year-over-year growth 2024-2029 (%)
Exhibits 56: Data Table on Traditional education - Year-over-year growth 2024-2029 (%)
Exhibits 57: Chart on Online education - Market size and forecast 2024-2029 ($ million)
Exhibits 58: Data Table on Online education - Market size and forecast 2024-2029 ($ million)
Exhibits 59: Chart on Online education - Year-over-year growth 2024-2029 (%)
Exhibits 60: Data Table on Online education - Year-over-year growth 2024-2029 (%)
Exhibits 61: Market opportunity by Type ($ million)
Exhibits 62: Data Table on Market opportunity by Type ($ million)
Exhibits 63: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 64: Impact of drivers and challenges in 2024 and 2029
Exhibits 65: Overview on criticality of inputs and factors of differentiation
Exhibits 66: Overview on factors of disruption
Exhibits 67: Impact of key risks on business
Exhibits 68: Companies covered
Exhibits 69: Company ranking index
Exhibits 70: Matrix on companies position and classification
Exhibits 71: Active Internet Technologies LLC - Overview
Exhibits 72: Active Internet Technologies LLC - Product / Service
Exhibits 73: Active Internet Technologies LLC - Key offerings
Exhibits 74: SWOT
Exhibits 75: Bangkok Patana School - Overview
Exhibits 76: Bangkok Patana School - Product / Service
Exhibits 77: Bangkok Patana School - Key offerings
Exhibits 78: SWOT
Exhibits 79: BenQ Corp. - Overview
Exhibits 80: BenQ Corp. - Product / Service
Exhibits 81: BenQ Corp. - Key offerings
Exhibits 82: SWOT
Exhibits 83: Berkeley International School - Overview
Exhibits 84: Berkeley International School - Product / Service
Exhibits 85: Berkeley International School - Key offerings
Exhibits 86: SWOT
Exhibits 87: British International School Phuket - Overview
Exhibits 88: British International School Phuket - Product / Service
Exhibits 89: British International School Phuket - Key offerings
Exhibits 90: SWOT
Exhibits 91: Concordian International School - Overview
Exhibits 92: Concordian International School - Product / Service
Exhibits 93: Concordian International School - Key offerings
Exhibits 94: SWOT
Exhibits 95: Darasamuth Phuket School - Overview
Exhibits 96: Darasamuth Phuket School - Product / Service
Exhibits 97: Darasamuth Phuket School - Key offerings
Exhibits 98: SWOT
Exhibits 99: Harrow School - Overview
Exhibits 100: Harrow School - Product / Service
Exhibits 101: Harrow School - Key offerings
Exhibits 102: SWOT
Exhibits 103: HeadStart International School Phuket - Overview
Exhibits 104: HeadStart International School Phuket - Product / Service
Exhibits 105: HeadStart International School Phuket - Key offerings
Exhibits 106: SWOT
Exhibits 107: International Business Machines Corp. - Overview
Exhibits 108: International Business Machines Corp. - Business segments
Exhibits 109: International Business Machines Corp. - Key news
Exhibits 110: International Business Machines Corp. - Key offerings
Exhibits 111: International Business Machines Corp. - Segment focus
Exhibits 112: SWOT
Exhibits 113: International School Bangkok - Overview
Exhibits 114: International School Bangkok - Product / Service
Exhibits 115: International School Bangkok - Key offerings
Exhibits 116: SWOT
Exhibits 117: KIS International School - Overview
Exhibits 118: KIS International School - Product / Service
Exhibits 119: KIS International School - Key offerings
Exhibits 120: SWOT
Exhibits 121: Microsoft Corp - Overview
Exhibits 122: Microsoft Corp - Business segments
Exhibits 123: Microsoft Corp - Key news
Exhibits 124: Microsoft Corp - Key offerings
Exhibits 125: Microsoft Corp - Segment focus
Exhibits 126: SWOT
Exhibits 127: NIST International School - Overview
Exhibits 128: NIST International School - Product / Service
Exhibits 129: NIST International School - Key offerings
Exhibits 130: SWOT
Exhibits 131: Ruamrudee International School - Overview
Exhibits 132: Ruamrudee International School - Product / Service
Exhibits 133: Ruamrudee International School - Key offerings
Exhibits 134: SWOT
Exhibits 135: Inclusions checklist
Exhibits 136: Exclusions checklist
Exhibits 137: Currency conversion rates for US$
Exhibits 138: Research methodology
Exhibits 139: Information sources
Exhibits 140: Data validation
Exhibits 141: Validation techniques employed for market sizing
Exhibits 142: Data synthesis
Exhibits 143: 360 degree market analysis
Exhibits 144: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the k-12 education market in thailand: Active Internet Technologies LLC, Anthology Inc., Bangkok Patana School, BenQ Corp., Berkeley International School, British International School Phuket, Concordian International School, Coursera Inc., D2L Inc., Darasamuth Phuket School, Harrow School, HeadStart International School Phuket, International Business Machines Corp., International School Bangkok, John Wiley and Sons Inc., KIS International School, Microsoft Corp, NIST International School, Pearson Plc, and Ruamrudee International School.

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is rise in adoption of advanced technologies into educational products."

According to the report, one of the major drivers for this market is the rising awareness of primary education.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Active Internet Technologies LLC
  • Anthology Inc.
  • Bangkok Patana School
  • BenQ Corp.
  • Berkeley International School
  • British International School Phuket
  • Concordian International School
  • Coursera Inc.
  • D2L Inc.
  • Darasamuth Phuket School
  • Harrow School
  • HeadStart International School Phuket
  • International Business Machines Corp.
  • International School Bangkok
  • John Wiley and Sons Inc.
  • KIS International School
  • Microsoft Corp
  • NIST International School
  • Pearson Plc
  • Ruamrudee International School