Sachet Packaging Market - Forecasts from 2023 to 2028

The sachet packaging market was valued at US$17.753 billion in 2021 and is projected to expand at a CAGR of 5.32% over the forecast period to reach US$25.517 billion by 2028.

Sachet packaging refers to a small, single-use, and sealed pouch or packet used to hold a predetermined amount of a product, such as food condiments, shampoo, lotion, or medicine. These small, convenient packages offer portability, and cost-effectiveness, and minimize wastage, making them popular for sample distribution, travel-sized products, or providing single servings of various items.

Introduction:

The sachet packaging market refers to the industry that manufactures and supplies small, single-use pouches or packets to hold a wide range of products, including food, beverages, cosmetics, pharmaceuticals, and more. The sachet packaging market serves various sectors, providing consumers with easy access to small quantities of items while reducing overall packaging waste. Sachet packaging is prevalent in various industries, including food and beverages, personal care, pharmaceuticals, and household products. This packaging format enables companies to reach a broader consumer base, offer trial-sized products, and reduce packaging waste.

This market has witnessed significant growth due to its convenience, cost-effectiveness, and ability to cater to the rising demand for on-the-go and portion-controlled products. The sachet packaging market serves various sectors, providing consumers with easy access to small quantities of items while reducing overall packaging waste. Additionally, advancements in packaging materials and technology have further enhanced the popularity of sachet packaging, making it an essential aspect of the consumer goods market.

Drivers:

• Convenience and Portability:Sachet packaging offers unparalleled convenience to consumers. The small, lightweight pouches are easy to carry and use, making them ideal for on-the-go lifestyles. Whether it's carrying travel-sized toiletries, condiments for picnics, or single-use medicine doses, sachet packaging caters to the need for hassle-free, portable products.
• Cost-Effectiveness:The cost-effectiveness of sachet packaging benefits both manufacturers and consumers. For manufacturers, producing sachets typically requires less material, which reduces production costs. For consumers, sachets allow them to try out new products or enjoy occasional use without committing to purchasing larger quantities, making it an affordable option.
• Affordability and Accessibility:Sachet packaging has a significant impact in emerging economies and regions with lower income levels. It provides access to essential products in smaller, more affordable quantities, allowing consumers with limited purchasing power to afford branded and quality products that might otherwise be too expensive.
• Customization and Branding:Manufacturers can leverage sachet packaging as a powerful marketing tool. These small pouches offer ample space for branding and product information, helping to create a strong visual identity for the product. Customization allows companies to target specific customer segments and build brand loyalty.
• Waste Reduction:Sachet packaging reduces product wastage, which can be a concern with larger packaging formats. The pre-measured quantities in sachets ensure consumers use only what they need, minimizing excess that could go unused and potentially be discarded.
• Market Penetration and Consumer Reach:Sachet packaging enables companies to tap into new markets and expand their consumer base. By offering entry-level or trial-sized products in sachets, businesses can reach price-sensitive customers and introduce their products to regions that might not have been economically viable with larger packaging formats.
• Product Protection and Shelf Life:Sachets provide excellent protection for the contents. They create a barrier against contamination, moisture, and light, helping to extend the shelf life of various perishable products, including food, beverages, and personal care items.
• Sustainability and Eco-Friendly Initiatives:As environmental concerns continue to rise, consumers are demanding eco-friendly packaging options. Sachet packaging companies are exploring biodegradable materials and recyclable options to reduce their environmental impact and cater to the growing preference for sustainable products.
• Urbanization and Changing Lifestyles:With urbanization and fast-paced lifestyles becoming the norm, demand for convenience-driven products has risen. Sachet packaging aligns well with these changing consumer habits, offering quick and easy-to-use solutions for busy individuals.
• Rising Demand in Healthcare and Pharma:The healthcare and pharmaceutical industries have seen an increasing demand for unit-dose packaging, especially for medications and single-use healthcare products. Sachet packaging ensures accurate dosing, enhances patient compliance, and maintains hygiene, making it a preferred choice for pharmaceutical companies.

Products offered by key companies:

• The Body Shoplaunched a new line of body washes and shampoos in recyclable sachets. The sachets are made from a combination of paper and plastic, and they can be recycled in most curbside recycling programs.
• Lush Cosmeticslaunched a new line of bath bombs and shower gels in compostable sachets. The sachets are made from a plant-based material called PLA, which can be composted in home compost bins or commercial composting facilities.
• Unileverlaunched a new line of laundry detergent pods in recyclable sachets. The sachets are made from a combination of paper and plastic, and they can be recycled in most curbside recycling programs.

Positive growth in the personal care and cosmetic segment:

The personal care and cosmetic segment of the sachet packaging market is witnessing rapid positive growth. This growth can be attributed to several factors: increasing urbanization, changing consumer preferences towards premium and specialized products, rising disposable incomes, and the trend of offering smaller trial-sized versions of beauty and personal care items. Sachet packaging provides an affordable and accessible way for consumers to try out various cosmetic products before committing to larger quantities, while also enabling brands to reach new customer segments and expand their market presence. Additionally, the convenience and portability of sachet packaging align well with the on-the-go lifestyles of urban consumers.

The Asia-Pacific region is expected to hold a significant share:

The Asia-Pacific region is expected to dominate the sachet packaging market share. The region's dominance can be attributed to several factors, including a large and rapidly growing population, increasing disposable incomes, rising urbanization, and the presence of several emerging economies. The demand for affordable and convenient single-use products is high in this region, and sachet packaging caters to these needs effectively. Additionally, the expanding consumer base, especially in countries like India and China, offers significant growth opportunities for sachet packaging manufacturers and suppliers.

Key developments:

• In Jan 2023,Gujarat-based tea brand, Seven Spring, introduced 100% compostable tea bag sachets, free from plastic and aluminum foils. The compostable packaging aims to reduce plastic pollution, waste, and carbon emissions, contributing to a cleaner and greener future.
• In Dec 2022,Unette Group introduced the Tear n Tuck tube, a sustainable alternative to traditional screw cap tubes, containing 70% less plastic, making it lighter and more cost-effective. The tube offers convenience on the go, with a resealable closure mechanism that ensures no leaks or spillages. It is gaining popularity for various products, including creams, lubricants, and suncream.

Key Segment:

By Material Type

• Plastic
• Paper
• Aluminium Foil
• Others

By Pack Size

• 1 ml to 10 ml
• 11 ml to 20 ml
• 21 ml to 30 ml
• Above 30 ml

By End-Users

• Food
• Personal Care and Cosmetics
• Lubricants and Solvents
• Sealants and Adhesives
• Others

By Geography

• North America
• United States
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Others
• Europe
• United Kingdom
• Germany
• France
• Italy
• Spain
• Others
• Middle East and Africa
• Saudi Arabia
• UAE
• Others
• Asia Pacific
• Japan
• China
• India
• South Korea
• Taiwan
• Thailand
• Indonesia
• Others