The aqueous-based metal cleaners market size is expected to see strong growth in the next few years. It will grow to $17.86 billion in 2030 at a compound annual growth rate (CAGR) of 6.8%. The growth in the forecast period can be attributed to increasing automation in manufacturing, rising demand for sustainable cleaners, growth in electronics manufacturing, stricter workplace safety norms, advancements in aqueous cleaning chemistry. Major trends in the forecast period include increasing adoption of water based industrial cleaning solutions, rising demand for low hazard and non corrosive metal cleaners, growing use in precision component cleaning, expansion of environmentally compliant cleaning processes, higher focus on worker safety and regulatory compliance.
The growing preference for eco-friendly products is expected to propel the growth of the aqueous-based metal cleaner market going forward. Eco-friendly products are designed and manufactured to minimize environmental impact, often using sustainable materials and processes that reduce harm to the planet. Aqueous-based metal cleaners align with this trend by offering a sustainable, non-toxic alternative to traditional solvent-based cleaners, thereby reducing harmful chemical emissions and environmental footprint. For example, in April 2024, the National Association of Convenience Stores reported that 80% of consumers were very or somewhat concerned about the environmental impact of their purchases, up from 68% in 2023 and 66% in 2022. Therefore, the rising preference for eco-friendly products is expected to drive the aqueous-based metal cleaner market.
Major companies in the aqueous-based metal cleaners market are focusing on developing innovative solutions such as eco-friendly, high-efficiency, and surface-protective cleaners to improve cleaning performance while minimizing environmental impact. High-efficiency and surface-protective cleaners are formulations that clean metal surfaces quickly and thoroughly while leaving a protective layer that prevents corrosion, tarnish, or damage. For instance, in May 2024, Quick Sheen, a US-based manufacturing company, introduced Maximum Strength All Metal Polish, an eco-friendly product designed for use on chrome, aluminum, stainless steel, and silver. The polish features a water-based, non-abrasive formula free from petroleum, wax, and harsh ingredients, providing a streak-free, high-gloss finish without residue. It removes tarnish, oxidation, fingerprints, and grime without scratching the metal surface and forms an invisible protective layer that guards against future oxidation and environmental damage, with protection lasting up to six months per application.
In January 2024, MacDermid Enthone Industrial Solutions acquired the surface-finishing and cleaning-chemical solutions business of All Star Chemical Company for an undisclosed amount. This acquisition enabled MacDermid Enthone to expand its portfolio of cleaning and metal-preparation solutions, including aqueous and industrial cleaning chemistries, strengthening its position in the global metal-cleaning chemicals market. It also broadened the company’s capabilities in surface finishing, degreasing, and parts cleaning services. Startek Chemicals Ltd. is an India-based company that provides aqueous-based cleaners.
Major companies operating in the aqueous-based metal cleaners market are BASF SE, Aervoe Industries Inc., Henkel AG & Co. KGaA, Nouryon B.V., Stepan Company, Ashland Global Holdings Inc., Quaker Chemical Corp, Zep Inc., CRC Industries Inc., Crest Industrial Chemicals Inc., KYZEN Corporation, PCC Chemax Inc., Hubbard-Hall Inc., Cavalier Chemicals Inc., Chautauqua Chemical Company, DST-Chemicals A/S, Rochester Midland Corporation, Spartan Chemical Company Inc., A.W. Chesterton Company, Dow Inc., Evonik Industries AG.
Asia-Pacificwas the largest region in the aqueous-based metal cleaners’ market in 2025. The regions covered in the aqueous-based metal cleaners market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the aqueous-based metal cleaners market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The aqueous-based metal cleanser market consists of sales of cleaning systems, detergents, surfactants and emulsifiers. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 1-3 business days.
Table of Contents
Executive Summary
Aqueous-Based Metal Cleaners Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses aqueous-based metal cleaners market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase::
- Gain a truly global perspective with the most comprehensive report available on this market covering 16 geographies.
- Assess the impact of key macro factors such as geopolitical conflicts, trade policies and tariffs, inflation and interest rate fluctuations, and evolving regulatory landscapes.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on end user analysis.
- Benchmark performance against key competitors based on market share, innovation, and brand strength.
- Evaluate the total addressable market (TAM) and market attractiveness scoring to measure market potential.
- Suitable for supporting your internal and external presentations with reliable high-quality data and analysis
- Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for aqueous-based metal cleaners? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The aqueous-based metal cleaners market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Technology: Ultrasonic; Rinse; Dip; Spray2) By Chemistry: Alkaline; Acidic; Neutral
3) By Cleaning Chemical: Builders; Sequestrants and inhibitors; Surfactants; Other Cleaning Chemicals
4) By End-User: Manufacturing; Automotive and Aerospace; Healthcare; Other End-Users
Subsegments:
1) By Ultrasonic: Ultrasonic Cleaning Tanks; Ultrasonic Cleaning Solutions2) By Rinse: Rinse Stations; Rinse Aids
3) By Dip: Dip Tanks; Dip Solutions
4) By Spray: Spray Equipment; Spray Solutions
Companies Mentioned: BASF SE; Aervoe Industries Inc.; Henkel AG & Co. KGaA; Nouryon B.V.; Stepan Company; Ashland Global Holdings Inc.; Quaker Chemical Corp; Zep Inc.; CRC Industries Inc.; Crest Industrial Chemicals Inc.; KYZEN Corporation; PCC Chemax Inc.; Hubbard-Hall Inc.; Cavalier Chemicals Inc.; Chautauqua Chemical Company; DST-Chemicals a/S; Rochester Midland Corporation; Spartan Chemical Company Inc.; a.W. Chesterton Company; Dow Inc.; Evonik Industries AG
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Aqueous-Based Metal Cleaners market report include:- BASF SE
- Aervoe Industries Inc.
- Henkel AG & Co. KGaA
- Nouryon B.V.
- Stepan Company
- Ashland Global Holdings Inc.
- Quaker Chemical Corp
- Zep Inc.
- CRC Industries Inc.
- Crest Industrial Chemicals Inc.
- KYZEN Corporation
- PCC Chemax Inc.
- Hubbard-Hall Inc.
- Cavalier Chemicals Inc.
- Chautauqua Chemical Company
- DST-Chemicals A/S
- Rochester Midland Corporation
- Spartan Chemical Company Inc.
- A.W. Chesterton Company
- Dow Inc.
- Evonik Industries AG
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 13.73 Billion |
| Forecasted Market Value ( USD | $ 17.86 Billion |
| Compound Annual Growth Rate | 6.8% |
| Regions Covered | Global |
| No. of Companies Mentioned | 22 |


