Super Hi-Vision Global Market Report 2024

The global super hi-vision market has grown exponentially in recent years. It will grow from $87.04 billion in 2023 to $107.12 billion in 2024 at a compound annual growth rate (CAGR) of 23.1%. The growth in the historic period can be attributed to increasing demand for high-quality video content, growing popularity of immersive viewing experiences, rising disposable income levels, demand for high-end tvs and other display devices, growing adoption of cloud computing.

The global super hi-vision market is expected to see exponential growth in the next few years. It will grow to $246.54 billion in 2028 at a compound annual growth rate (CAGR) of 23.2%. The growth in the forecast period can be attributed to growing virtual reality (VR) and augmented reality (AR), growing adoption of super hi-vision in the enterprise sector, growing gaming and other interactive applications, demand for streaming services. Major trends in the forecast period include consumer electronics innovation, research and development investment, content upscaling, integration of artificial intelligence (AI) and machine learning (ML), seamless multi-device connectivity.

The super hi-vision market is poised for substantial growth due to the rising popularity of streaming and online video platforms. These platforms enable users to watch a wide range of multimedia content in real-time over the internet, without the need for downloading. Super hi-vision, with its remarkable resolution of 7680 x 4320 pixels, offers unparalleled detail and clarity, surpassing lower-resolution formats like 4K or Full HD. This technology enhances the viewer's experience by delivering sharper images, finer details, and more immersive visuals, particularly when streaming content in 8K. For instance, as of April 2023, Netflix reported a significant increase in paying subscribers, growing from 223 million in the fourth quarter of 2022 to 231 million in the first quarter of 2023, highlighting the surging demand for streaming services and its positive impact on the super hi-vision market.

The growing demand for medical imaging services is expected to drive the expansion of the super hi-vision market in the future. Medical imaging services encompass a variety of diagnostic and healthcare services that employ different imaging technologies to generate visual representations of the interior of the human body. Super Hi-Vision displays offer exceptionally high-resolution screens, enabling medical professionals to examine medical images with unparalleled clarity and precision. For example, in July 2022, the UK's National Health Service reported that there were 43.3 million imaging tests conducted in England between April 2021 and March 2022, with 3.67 million imaging tests performed in March 2022 alone. This underscores the rising demand for medical imaging services, which, in turn, is fueling the growth of the super hi-vision market.

The limited availability of high-speed internet could hinder the market's expansion during the forecast period. Super Hi-Vision technology relies on high-speed internet to efficiently stream and display high-resolution content. However, the restricted availability of high-speed internet may deter consumers from adopting the technology. For example, in December 2022, the US Federal Communications Commission reported that in 2021, 9.3% of rural residents lacked access to fixed broadband technology, compared to only 0.7 percent of urban residents. This disparity highlights the challenge of minimal high-speed internet availability, which, in turn, is impeding the growth of the super hi-vision market.

Leading companies in the industry are actively developing advanced display technologies, including laser display solutions, to maintain their competitive edge. Laser display technology harnesses lasers to produce high-quality, bright, and vivid images for various applications. As an example, in January 2022, Hisense Group, a Chinese consumer electronics and home appliance company, introduced its ULED (ultra-light emitting diode) 8K Mini-LED series and a cutting-edge 8K laser display technology solution at CES 2022. This innovation represents a synergy of impressive ULED and Mini LED technologies, resulting in enhanced picture quality and increased brightness levels.

LG Chem Ltd., a South Korean chemical manufacturing company, acquired LG Electronics Inc.'s chemical electronic materials business for $460 million in August 2021. This strategic move was aimed at diversifying LG Chem's business portfolio and strengthening its presence in the battery materials industry. Additionally, it positions the company to become a global leader in general separation membrane technology through the acquisition of the separation membrane business. LG Electronics Inc. is a South Korean electronics manufacturer known for its development of super hi-vision technological products.

Major players in the super hi-vision market are Samsung Electronics Co. Ltd., Dell Technologies Inc., Sony Corporation, Panasonic Corporation, Haier Group Corporation, Netflix Inc., Canon Inc., BOE Technology Group Co. Ltd., Sharp Corporation, Koninklijke Philips N.V., Seiko Epson Corporation, TCL Electronics Holdings Limited, Skyworth Group Co. Ltd., AU Optronics Corporation, Innolux Corporation, Hisense Group Co. Ltd., British Broadcasting Corporation (BBC), Nikon Corporation, Konka Group Co. Ltd., Japan Broadcasting Corporation (NHK), Vizio Inc., Apple TV+, Dolby Laboratories Inc., BenQ Corporation, ViewSonic Corporation, Eizo Corporation, Sharp NEC Display Solutions Ltd., Ikegami Tsushinki Co. Ltd., Red Digital Cinema Camera Company.

North America was the largest region in the super hi-vision market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in super hi-vision report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the super hi-vision market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The primary categories of super hi-vision encompass 8K and 4K. 8K denotes a display resolution format boasting approximately 7680 x 4320 pixels, delivering substantially superior image clarity and detail when compared to lower-resolution formats. It is integrated into various devices such as monitors, televisions, cameras, and full domes, serving a wide range of purposes in television broadcasting, commercial electronics, camera lenses, medical science, space science, and defense sectors.

This report provides super hi-vision market statistics, including super hi-vision industry global market size, regional shares, competitors with a super hi-vision market share, detailed super hi-vision market segments, market trends and opportunities and any further data you may need to thrive in the super hi-vision industry. This super hi-vision market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The super hi-vision market consists of revenues earned by entities by providing services such as broadcasting services, content creation services and streaming services. The market value includes the value of related goods sold by the service provider or included within the service offering. The super hi-vision market also includes sales of camcorders, broadcasting equipment and displays. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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