In this report, the publisher examines the Network-as-a-service (NaaS) business model. NaaS is a modern business model for service providers to quote, sell, and manage network services to enterprises and their wholesale providers. The model enables network operators to deliver a cloud-like consumption model with a frictionless customer experience. Additionally, operators are working together to seamlessly integrate each other’s services; the result is manifested in the NaaS framework.
The report defines NaaS as a series of services integrating multiple platforms to constitute an enterprise-friendly go-to-market strategy. The NaaS concept can additionally help drive more services and innovation in the space. Different ecosystem players define and view their part of the ecosystem NaaS differently these views are discussed in the report.
The publisher thanks the following providers and the MEF NaaS event itself for their invaluable help in researching this area AT&T, British Telecom, Colt, Comcast Business, DCConnect, Digital Reality, Deutsch Telecom, Epsilon, Equinix, Netcracker, Orange, PCCW-Global Connect, RAD, Telefonica, Verizon, Lumen, Sparkle, and Transunion.
Table of Contents
1 Strategic Imperatives
- Why is it Increasingly Difficult to Grow?
- The Strategic Imperative 8™
- The Impact of the Top 3 Strategic Imperatives on the Network as a Service Industry
- Growth Opportunities Fuel the Growth Pipeline Engine™
2 Growth Opportunity Analysis
- What is NaaS?
- What Does NaaS Mean to Ecosystem Players?
- The Building Blocks of Naas
- What Services are Offered Under NaaS?
- How is NaaS Offered in the Market?
- How are Network Operators Approaching NaaS?
- Growth Drivers
- Growth Driver Analysis
- Growth Restraints
- Restraint Analysis
3 Growth Opportunity Universe
- Growth Opportunity 1 - Upsell and Cross-sell Platforms
- Growth Opportunity 2 - Embedded Upgraded Security
- List of Exhibits
- Legal Disclaimer
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- AT&T
- British Telecom
- Colt
- Comcast Business
- DCConnect
- Deutsch Telecom
- Digital Reality
- Epsilon
- Equinix
- Lumen
- Netcracker
- Orange
- PCCW-Global Connect
- RAD
- Sparkle
- Telefonica
- Transunion
- Verizon
