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Comic Book Market Size, Share & Industry Trends Analysis Report By Type (Non-Digital, and Digital), By Genre (Science-Fiction, Manga, Superhero, Non-fiction, and Others), By Format, By Regional Outlook and Forecast, 2023 - 2030

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    Report

  • October 2023
  • Region: Global
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 5935381

The Global Comic Book Market size is expected to reach $15.0 billion by 2030, rising at a market growth of 10.2% CAGR during the forecast period.

Non-fiction comics make complex topics more accessible and engaging. They use visual storytelling to simplify and clarify information, making it easier for readers to understand and retain knowledge. Non-fiction comics are increasingly used in educational settings. Therefore, the non-fiction segment captured $943.0 million revenue in the market in 2022. Non-fiction comics humanize historical figures, scientific concepts, and real-world events. Through character-driven narratives, they provide a personal and relatable perspective, helping readers connect with complex subjects. Some of the factors impacting the market are creation of box sets and special editions of these books, increasing emergence of independent creators, and storage constraints for physical comics.



Collectors highly seek after box sets and special editions. Limited print runs and exclusive packaging make these items valuable for enthusiasts who want to own a piece of history. The release of box sets, and special editions often results in a boost in sales for publishers and retailers. Box sets are an excellent way to curate and package entire series or story arcs, making it convenient for readers to collect and enjoy an entire narrative in one set. Additionally, independent creators often prioritize diverse characters and storylines, addressing underrepresented voices, themes, and experiences that may not be as prevalent in mainstream comics. This diversity attracts a broader audience. Independent creators are known for experimenting with innovative storytelling techniques, pushing the boundaries of the medium. The increasing emergence of independent creators has significantly expanded and enriched the market.

However, physical comics, especially when collected in large quantities, can take up a significant amount of space. This becomes a concern for readers with limited storage space at home. Collectors may need to invest in specialized storage options such as boxes, bags, and boards. These additional costs can deter potential collectors. Moving or relocating a collection can be logistically challenging, especially if it is extensive and valuable. This uncertainty can affect the long-term value of a collection. Storage constraints for physical comics can pose challenges for the market.

Format Outlook

Based on format, the market is classified into hard copy, e-book, and audiobooks. In 2022, the hard copy segment witnessed the largest revenue share in the market. One of the primary advantages of hard copies is the tactile experience they provide. Readers can feel the weight of the paper, turn pages, and physically engage with the artwork and story. Many enthusiasts and collectors highly value this hands-on experience. The benefits of hard copies in the market include the tactile experience, collectability, artistic appreciation, ease of sharing, accessibility, and historical significance.

Genre Outlook

On the basis of genre, the market is divided into science-fiction, manga, superhero, non-fiction, and others. The manga segment garnered a significant revenue share in the market in 2022. Manga caters to a broad range of readers, from children to adults. Its diverse genres and themes, including romance, fantasy, science fiction, horror, slice of life, and more, ensure something for everyone. Manga showcases various artistic styles, from highly detailed and realistic to simplistic and stylized. This diversity appeals to readers with various artistic preferences.

Type Outlook

By type, the market is categorized into digital and non-digital. The non-digital segment covered the highest revenue share in the market in 2022. Traditional print comics, including single issues and graphic novels, remain a cornerstone of the market. These physical, collectible formats appeal to collectors, enthusiasts, and readers who enjoy the tactile experience of flipping through pages. Publishers continue to produce and distribute print comics, catering to a dedicated audience. The non-digital segment embraces the collectible aspect of these, contributing to the market's uplift.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the Asia Pacific region led the market by generating the highest revenue share. Digital platforms and mobile apps have made comics and webtoons accessible to a global audience. Online distribution has played a crucial role in the growth of the market in the region. Many comics and manga in the Asia-Pacific region are adapted into animation (anime) and live-action films and television series. These adaptations often result in increased visibility and a broader audience.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Marvel Entertainment, LLC (The Walt Disney Company), DC Comics (Warner Bros. Discovery, Inc.), Image Comics, Inc., Idea and Design Works LLC (IDW Publishing), Dark Horse Comics LLC (Embracer Group), Shogakukan Co., Ltd., Hakusensha Co., Ltd., Shueisha Inc., TOKYOPOP, and Panini S.p.A.

Strategies deployed in the Market

  • Oct-2023: IDW Publishing partnered with ABRAMS, a publishing art and illustrated books company, and Mattel, Inc., the leading global toy company. This partnership aimed to launch a publishing program augmenting Mattel's commitment to expanding the Monster High universe.
  • Sep-2022: Dark Horse Comics LLC signed an agreement with Penguin Random House Publisher Services, a division of Penguin Random House. This agreement aimed to sell and distribute Dark Horse’s trade book frontlist and backlist to bookstores.
  • Aug-2022: DC Comics unveiled the DC.com URL, a new website. The launched product would feature weekly drops of new video content, editorial deep dives, fan discussions, digital experiences, and more.
  • Jan-2022: Panini UK Ltd partnered with Games Workshop, a British manufacturer of miniature wargames. This partnership aimed to create a span of Warhammer collectables.
  • Aug-2021: DC Comics partnered with Webtoon, a South Korean webtoon platform. This partnership aimed to collaborate for an upcoming original webcomic series set in the DC Universe.
  • Feb-2021: Marvel Comics collaborated with Def Jam Recordings, an American multinational record label. This collaboration aimed to integrate the voices of young Black creatives with one of the most transformative characters and storylines in graphic arts history: Black Panther.
  • Jul-2019: IDW Publishing took over Peter Maresca’s critically acclaimed Sunday Press Books, known for its archival work collecting classic American newspaper comic strips. This acquisition aimed to produce archival-quality reprints of the comics and newspaper strips that would build the foundation of the entire industry.
  • Feb-2019: Shogakukan Asia, a subsidiary of Shogakukan Co., Ltd. collaborated with Bumilangit Entertainment, an Indonesian intellectual property-based entertainment company. This collaboration aimed to reveal the Gundala comic “Destiny” the Official Movie Adaptation.
  • Jan-2019: Shueisha Inc. signed an agreement with DeNA Co., Ltd., a Japanese provider of mobile portals and e-commerce websites. This agreement aimed to establish a joint venture to pursue joint business in the field of entertainment.

Scope of the Study

Market Segments Covered in the Report:

By Type

  • Non-Digital
  • Digital

By Genre

  • Science-Fiction
  • Manga
  • Superhero
  • Non-fiction
  • Others

By Format

  • Hard Copy
  • E-Book
  • Audiobooks

By Geography

  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America- Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe- Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific- LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Key Market Players

List of Companies Profiled in the Report:

  • Marvel Entertainment, LLC (The Walt Disney Company)
  • DC Comics (Warner Bros. Discovery, Inc.)
  • Image Comics, Inc.
  • Idea and Design Works LLC (IDW Publishing)
  • Dark Horse Comics LLC (Embracer Group)
  • Shogakukan Co., Ltd.
  • Hakusensha Co., Ltd.
  • Shueisha Inc.
  • TOKYOPOP
  • Panini S.p.A.

Unique Offerings

  • Exhaustive coverage
  • The highest number of Market tables and figures
  • Subscription-based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free

 

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Comic Book Market, by Type
1.4.2 Global Comic Book Market, by Genre
1.4.3 Global Comic Book Market, by Format
1.4.4 Global Comic Book Market, by Geography
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.3 Porter’s Five Force Analysis
Chapter 4. Strategies Deployed in Comic Book Market
Chapter 5. Global Comic Book Market by Type
5.1 Global Non-Digital Market by Region
5.2 Global Digital Market by Region
Chapter 6. Global Comic Book Market by Genre
6.1 Global Science-Fiction Market by Region
6.2 Global Manga Market by Region
6.3 Global Superhero Market by Region
6.4 Global Non-fiction Market by Region
6.5 Global Others Market by Region
Chapter 7. Global Comic Book Market by Format
7.1 Global Hard Copy Market by Region
7.2 Global E-Book Market by Region
7.3 Global Audiobooks Market by Region
Chapter 8. Global Comic Book Market by Region
8.1 North America Comic Book Market
8.1.1 North America Comic Book Market by Type
8.1.1.1 North America Non-Digital Market by Country
8.1.1.2 North America Digital Market by Country
8.1.2 North America Comic Book Market by Genre
8.1.2.1 North America Science-Fiction Market by Country
8.1.2.2 North America Manga Market by Country
8.1.2.3 North America Superhero Market by Country
8.1.2.4 North America Non-fiction Market by Country
8.1.2.5 North America Others Market by Country
8.1.3 North America Comic Book Market by Format
8.1.3.1 North America Hard Copy Market by Country
8.1.3.2 North America E-Book Market by Country
8.1.3.3 North America Audiobooks Market by Country
8.1.4 North America Comic Book Market by Country
8.1.4.1 US Comic Book Market
8.1.4.1.1 US Comic Book Market by Type
8.1.4.1.2 US Comic Book Market by Genre
8.1.4.1.3 US Comic Book Market by Format
8.1.4.2 Canada Comic Book Market
8.1.4.2.1 Canada Comic Book Market by Type
8.1.4.2.2 Canada Comic Book Market by Genre
8.1.4.2.3 Canada Comic Book Market by Format
8.1.4.3 Mexico Comic Book Market
8.1.4.3.1 Mexico Comic Book Market by Type
8.1.4.3.2 Mexico Comic Book Market by Genre
8.1.4.3.3 Mexico Comic Book Market by Format
8.1.4.4 Rest of North America Comic Book Market
8.1.4.4.1 Rest of North America Comic Book Market by Type
8.1.4.4.2 Rest of North America Comic Book Market by Genre
8.1.4.4.3 Rest of North America Comic Book Market by Format
8.2 Europe Comic Book Market
8.2.1 Europe Comic Book Market by Type
8.2.1.1 Europe Non-Digital Market by Country
8.2.1.2 Europe Digital Market by Country
8.2.2 Europe Comic Book Market by Genre
8.2.2.1 Europe Science-Fiction Market by Country
8.2.2.2 Europe Manga Market by Country
8.2.2.3 Europe Superhero Market by Country
8.2.2.4 Europe Non-fiction Market by Country
8.2.2.5 Europe Others Market by Country
8.2.3 Europe Comic Book Market by Format
8.2.3.1 Europe Hard Copy Market by Country
8.2.3.2 Europe E-Book Market by Country
8.2.3.3 Europe Audiobooks Market by Country
8.2.4 Europe Comic Book Market by Country
8.2.4.1 Germany Comic Book Market
8.2.4.1.1 Germany Comic Book Market by Type
8.2.4.1.2 Germany Comic Book Market by Genre
8.2.4.1.3 Germany Comic Book Market by Format
8.2.4.2 UK Comic Book Market
8.2.4.2.1 UK Comic Book Market by Type
8.2.4.2.2 UK Comic Book Market by Genre
8.2.4.2.3 UK Comic Book Market by Format
8.2.4.3 France Comic Book Market
8.2.4.3.1 France Comic Book Market by Type
8.2.4.3.2 France Comic Book Market by Genre
8.2.4.3.3 France Comic Book Market by Format
8.2.4.4 Russia Comic Book Market
8.2.4.4.1 Russia Comic Book Market by Type
8.2.4.4.2 Russia Comic Book Market by Genre
8.2.4.4.3 Russia Comic Book Market by Format
8.2.4.5 Spain Comic Book Market
8.2.4.5.1 Spain Comic Book Market by Type
8.2.4.5.2 Spain Comic Book Market by Genre
8.2.4.5.3 Spain Comic Book Market by Format
8.2.4.6 Italy Comic Book Market
8.2.4.6.1 Italy Comic Book Market by Type
8.2.4.6.2 Italy Comic Book Market by Genre
8.2.4.6.3 Italy Comic Book Market by Format
8.2.4.7 Rest of Europe Comic Book Market
8.2.4.7.1 Rest of Europe Comic Book Market by Type
8.2.4.7.2 Rest of Europe Comic Book Market by Genre
8.2.4.7.3 Rest of Europe Comic Book Market by Format
8.3 Asia Pacific Comic Book Market
8.3.1 Asia Pacific Comic Book Market by Type
8.3.1.1 Asia Pacific Non-Digital Market by Country
8.3.1.2 Asia Pacific Digital Market by Country
8.3.2 Asia Pacific Comic Book Market by Genre
8.3.2.1 Asia Pacific Science-Fiction Market by Country
8.3.2.2 Asia Pacific Manga Market by Country
8.3.2.3 Asia Pacific Superhero Market by Country
8.3.2.4 Asia Pacific Non-fiction Market by Country
8.3.2.5 Asia Pacific Others Market by Country
8.3.3 Asia Pacific Comic Book Market by Format
8.3.3.1 Asia Pacific Hard Copy Market by Country
8.3.3.2 Asia Pacific E-Book Market by Country
8.3.3.3 Asia Pacific Audiobooks Market by Country
8.3.4 Asia Pacific Comic Book Market by Country
8.3.4.1 China Comic Book Market
8.3.4.1.1 China Comic Book Market by Type
8.3.4.1.2 China Comic Book Market by Genre
8.3.4.1.3 China Comic Book Market by Format
8.3.4.2 Japan Comic Book Market
8.3.4.2.1 Japan Comic Book Market by Type
8.3.4.2.2 Japan Comic Book Market by Genre
8.3.4.2.3 Japan Comic Book Market by Format
8.3.4.3 India Comic Book Market
8.3.4.3.1 India Comic Book Market by Type
8.3.4.3.2 India Comic Book Market by Genre
8.3.4.3.3 India Comic Book Market by Format
8.3.4.4 South Korea Comic Book Market
8.3.4.4.1 South Korea Comic Book Market by Type
8.3.4.4.2 South Korea Comic Book Market by Genre
8.3.4.4.3 South Korea Comic Book Market by Format
8.3.4.5 Singapore Comic Book Market
8.3.4.5.1 Singapore Comic Book Market by Type
8.3.4.5.2 Singapore Comic Book Market by Genre
8.3.4.5.3 Singapore Comic Book Market by Format
8.3.4.6 Malaysia Comic Book Market
8.3.4.6.1 Malaysia Comic Book Market by Type
8.3.4.6.2 Malaysia Comic Book Market by Genre
8.3.4.6.3 Malaysia Comic Book Market by Format
8.3.4.7 Rest of Asia Pacific Comic Book Market
8.3.4.7.1 Rest of Asia Pacific Comic Book Market by Type
8.3.4.7.2 Rest of Asia Pacific Comic Book Market by Genre
8.3.4.7.3 Rest of Asia Pacific Comic Book Market by Format
8.4 LAMEA Comic Book Market
8.4.1 LAMEA Comic Book Market by Type
8.4.1.1 LAMEA Non-Digital Market by Country
8.4.1.2 LAMEA Digital Market by Country
8.4.2 LAMEA Comic Book Market by Genre
8.4.2.1 LAMEA Science-Fiction Market by Country
8.4.2.2 LAMEA Manga Market by Country
8.4.2.3 LAMEA Superhero Market by Country
8.4.2.4 LAMEA Non-fiction Market by Country
8.4.2.5 LAMEA Others Market by Country
8.4.3 LAMEA Comic Book Market by Format
8.4.3.1 LAMEA Hard Copy Market by Country
8.4.3.2 LAMEA E-Book Market by Country
8.4.3.3 LAMEA Audiobooks Market by Country
8.4.4 LAMEA Comic Book Market by Country
8.4.4.1 Brazil Comic Book Market
8.4.4.1.1 Brazil Comic Book Market by Type
8.4.4.1.2 Brazil Comic Book Market by Genre
8.4.4.1.3 Brazil Comic Book Market by Format
8.4.4.2 Argentina Comic Book Market
8.4.4.2.1 Argentina Comic Book Market by Type
8.4.4.2.2 Argentina Comic Book Market by Genre
8.4.4.2.3 Argentina Comic Book Market by Format
8.4.4.3 UAE Comic Book Market
8.4.4.3.1 UAE Comic Book Market by Type
8.4.4.3.2 UAE Comic Book Market by Genre
8.4.4.3.3 UAE Comic Book Market by Format
8.4.4.4 Saudi Arabia Comic Book Market
8.4.4.4.1 Saudi Arabia Comic Book Market by Type
8.4.4.4.2 Saudi Arabia Comic Book Market by Genre
8.4.4.4.3 Saudi Arabia Comic Book Market by Format
8.4.4.5 South Africa Comic Book Market
8.4.4.5.1 South Africa Comic Book Market by Type
8.4.4.5.2 South Africa Comic Book Market by Genre
8.4.4.5.3 South Africa Comic Book Market by Format
8.4.4.6 Nigeria Comic Book Market
8.4.4.6.1 Nigeria Comic Book Market by Type
8.4.4.6.2 Nigeria Comic Book Market by Genre
8.4.4.6.3 Nigeria Comic Book Market by Format
8.4.4.7 Rest of LAMEA Comic Book Market
8.4.4.7.1 Rest of LAMEA Comic Book Market by Type
8.4.4.7.2 Rest of LAMEA Comic Book Market by Genre
8.4.4.7.3 Rest of LAMEA Comic Book Market by Format
Chapter 9. Company Profiles
9.1 Marvel Entertainment, LLC (The Walt Disney Company)
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segment and Regional Analysis
9.1.4 Recent strategies and developments:
9.1.4.1 Partnerships, Collaborations, and Agreements:
9.1.5 SWOT Analysis
9.2 DC Comics (Warner Bros. Discovery, Inc.)
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental and Regional Analysis
9.2.4 Recent strategies and developments:
9.2.4.1 Partnerships, Collaborations, and Agreements:
9.2.4.2 Product Launches and Product Expansions:
9.2.5 SWOT Analysis
9.3 Image Comics, Inc.
9.3.1 Company Overview
9.3.2 SWOT Analysis
9.4 Idea and Design Works LLC (IDW Publishing)
9.4.1 Company Overview
9.4.2 Recent strategies and developments:
9.4.2.1 Partnerships, Collaborations, and Agreements:
9.4.2.2 Acquisition and Mergers:
9.4.3 SWOT Analysis
9.5 Dark Horse Comics LLC (Embracer Group)
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Recent strategies and developments:
9.5.4.1 Partnerships, Collaborations, and Agreements:
9.5.5 SWOT Analysis
9.6 Shogakukan Co., Ltd.
9.6.1 Company Overview
9.6.2 Recent strategies and developments:
9.6.2.1 Partnerships, Collaborations, and Agreements:
9.6.3 SWOT Analysis
9.7 Hakusensha Co., Ltd.
9.7.1 Company Overview
9.7.2 SWOT Analysis
9.8 Shueisha Inc.
9.8.1 Company Overview
9.8.2 Recent strategies and developments:
9.8.2.1 Partnerships, Collaborations, and Agreements:
9.8.3 SWOT Analysis
9.9 TOKYOPOP
9.9.1 Company Overview
9.9.2 SWOT Analysis
9.10. Panini S.p.A.
9.10.1 Company Overview
9.10.2 Recent strategies and developments:
9.10.2.1 Partnerships, Collaborations, and Agreements:
9.10.3 SWOT Analysis
Chapter 10. Winning Imperative of Comic Book Market

Companies Mentioned

  • Marvel Entertainment, LLC (The Walt Disney Company)
  • DC Comics (Warner Bros. Discovery, Inc.)
  • Image Comics, Inc.
  • Idea and Design Works LLC (IDW Publishing)
  • Dark Horse Comics LLC (Embracer Group)
  • Shogakukan Co., Ltd.
  • Hakusensha Co., Ltd.
  • Shueisha Inc.
  • TOKYOPOP
  • Panini S.p.A.

Methodology

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