India Collagen - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts 2019 - 2029

The India collagen market size is expected to grow from USD 67.36 million in 2024 to USD 97.27 million by 2029, at a CAGR of 7.62% during the forecast period.

Key Highlights

• India's collagen market is driven by the various applications of collagen in the end-user industries, including supplements, beauty & personal care, and food & beverages, among others. Collagen-based products, on the other hand, are consumed across the country, not only as beauty supplements but also as effective supplements to deal with physical ailments for consumers with osteoarthritis, arthritis, and other bone and joint health ailments.
• According to a survey conducted by GOQii, a preventive health company that is recognized by government entities like the Central Drugs and Standard Control Organization (CDSCO, Ministry of Health), in the year 2020, 23% of respondents in NCR Delhi had arthritis, whereas, 18% of respondents had arthritis in Mumbai.
• Likewise, a substantial number of individuals across India suffer from this disease. This indicates that collagen ingredients have a huge potential for growth in the nation due to their applications in bone and joint health supplement products. Animal-based collagen has a price that is half of that of marine-based collagen and has the ability to accommodate shellfish sensitivities. The segment was able to take the lead in the source category.
• The high demand for healthy foods, especially skin-boosting foods, has surged in India over the past few years. Among all the nutrients and proteins, collagen-based products have been gaining traction across the nation. So, the rising demand for fortified food and beverages is expected to drive the demand for collagen and other such ingredients in the market studied.
• The market in India is currently dominated by trends that blend non-gluten protein sources, catering to the preferences of both indulgent consumers and health-conscious individuals. Furthermore, the growing awareness among customers regarding the advantages of collagen-based beauty products has prompted manufacturers to integrate collagen into their product offerings in the personal care sector.
• For instance, the Face Shop pomegranate and collagen volume lifting cream contains marine collagen, which provides resilience to the skin and prevents the formation of lines and wrinkles, thereby reducing signs of aging. An increase in the number of such innovations is also expected to drive the demand for collagen across India.

Collagen in India Market Trends

Wide Application and Benefits of Collagen Across End-User Industry

• The busy lifestyle and lack of time to follow a healthy skincare routine are anticipated to increase the sale of collagen supplements and collagen-based food & beverages. The higher growth of collagen in the Indian market is attributed to its functionalities, including its ability to maintain active joints and younger-looking skin essential for healthy aging.
• Moreover, the convenience associated with collagen supplements and collagen-infused food & beverages, along with the low or zero side effects of these products, has been the key factor impacting the purchase intentions of collagen-based products across the nation. Thus, collagen helps in improving skin health. It's widely used in beauty supplements across the region. Hence, the huge population base of aged customers across the nation can offer lucrative opportunities for the growth of the market studied.
• According to World Health Organization (WHO), in the year 2021, 67.51% of individuals across India were aged between 15-64 years, and 6.8% were aged 65 years. Collagen-infused products with vitamins, minerals, and blends of all are gaining popularity owing to their great benefits. Some of the brands offering collagen-beauty supplements across India include Oziva, Swissie, Bodywise, and HKVitals, among many others.
• The players offering collagen-based products for consumption have been increasing their production and market penetration, which is further driving the demand for collagen across India. Hence, various functionalities of collagen coupled with the increased awareness among customers regarding the benefits of collagen-based products are anticipated to drive the collagen market in India during the forecast period.

Marine Collagen as the Fastest Growing Segment by Form

• High bioavailability and marine collagen's acceptance as a fat alternative are the major factors expected to contribute towards making the marine collagen source the fastest-growing segment. Additionally, the increasing production of fish in India is also expected to play a crucial role in driving the market studied. The easy availability of raw materials can allow collagen manufacturers across the nation to extract and offer collagen to end-user industries at competitive prices and thrive in the market, which could further propel the market studied.
• According to the Ministry of Fisheries & Animal Husbandry & Dairying (India), the production of marine fish across the region rose from 3.48 million metric tons in the year 2021 to 4.13 million metric tons in the financial year 2022.
• Furthermore, marine-sourced collagen has various health benefits. As per the National Library of Medicine, there has been an increase in the number of scientific studies on the various uses of collagen derived from marine sources. Due to its water solubility, metabolic compatibility, and accessibility, marine collagen can be used as a biomaterial. Marine collagen has been demonstrated to have anti-aging properties by slowing aging in addition to speeding up wound healing. So, many companies have been innovating marine collagen products to boost skin health and for other purposes across the country.
• For instance, in July 2023, CHOSEN, a dermatological skincare brand in India, relaunched TOR Mighty Marine Collagen Powder in pomegranate flavor. Such innovations and increasing awareness about the use of marine collagen products can play a crucial role in driving the market.
• Additionally, research on humans has demonstrated that marine collagen can improve skin elasticity, lessen wrinkles, and improve the overall structure and appearance of skin. Hence, the increased availability of raw materials coupled with the wide range of applications of marine-sourced collagen is expected to drive the marine collagen segment over the upcoming years.

India Collagen Industry Overview

India's collagen market is highly competitive, with regional as well as international companies offering their solutions in the market. The major players operating in the market include Gelita AG, Titan Biotech, Nitta Gelatin Group, Gelita AG, and Jellice Group, among others. The companies offering collagen in the market have been using some strategies like expansions, partnerships, and mergers & acquisitions to cater to the growing demand for collagen across the nation as well as to strengthen their position in the market.

Some of the prominent companies operating in the country have been acquiring other players to strengthen their foothold in the market. Additionally, the companies have been sourcing raw materials locally or importing collagen ingredients after producing them in other countries to achieve cost competitiveness. Hence, the strategies used by the players and the streamlining of the supply chain of their offerings could play an important role in establishing the position of the companies offering collagen ingredients across India.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

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