Portable Power Stations Market Report 2025

The portable power stations market size has grown strongly in recent years. It will grow from $4.39 billion in 2024 to $4.67 billion in 2025 at a compound annual growth rate (CAGR) of 6.5%. The growth in the historic period can be attributed to emerging markets growth, the increase in outdoor and camping activities, and the reduction in lithium-ion batteries cost.

The portable power stations market size is expected to see strong growth in the next few years. It will grow to $6.17 billion in 2029 at a compound annual growth rate (CAGR) of 7.2%. The growth in the forecast period can be attributed to the increasing sales of smart electronic devices, the rising urbanization, and the rising demand for electric vehicles. Major trends in the forecast period include a focus on product innovations, developing solar rechargeable portable power stations, collaborations, and acquisitions, developing portable power stations with smart assistance, and portable power stations with 4g/5g Internet connectivity.

The portable power stations market is anticipated to experience growth driven by the increasing utilization of smart electronic devices. These devices, embedded with microcontrollers enabling continuous connectivity via the internet, have become an integral part of modern living. Portable power stations play a crucial role in supporting these smart devices by providing electric power during situations such as power cuts or outdoor activities, ensuring uninterrupted connectivity. As of August 2022, the Plume IQ Smart Home Market Report revealed that the average home incorporates 17 connected devices, marking a 10% increase from the previous year. The escalating use of smart electronic devices is thus identified as a significant factor propelling the growth of the portable power stations market.

The increasing demand for electric vehicles (EVs) is expected to propel the growth of the portable power stations market in the coming years. Electric vehicles are powered by one or more electric motors rather than internal combustion engines, which typically run on gasoline or diesel. Portable power stations provide EV owners with added flexibility and convenience, making them a useful addition to the EV ecosystem. For example, in April 2024, data from the International Energy Agency, a France-based government agency, indicated that approximately 14 million electric cars were sold in 2023, representing 18% of total car sales, up from 14% in 2022. Consequently, the rising demand for electric vehicles is fueling growth in the portable power stations market.

Leading companies in the portable power station market are concentrating on developing innovative products, such as offering multiple charging options that enable users to recharge the power station through four distinct methods. These charging options include recharging via solar panels, AC wall outlets, and car chargers. For instance, in August 2022, Energizer Holdings, Inc., a US-based battery manufacturing and marketing company, announced the launch of a portable lighting device. This new 2150Wh portable power station provides a 2100W output (4800W peak), capable of powering household appliances like refrigerators and TVs. It supports several charging options, including solar panels and AC/DC adapters, achieving a full recharge in 3-3.5 hours using a 700W solar charger. The device features an LCD touch screen for easy power management and includes various output ports, such as AC, USB, and wireless charging. Equipped with a LiFePO4 battery, it offers up to 2000 cycles and a lifespan of up to 10 years.

Major companies in the portable power stations market are focusing on product innovations to fortify their market presence. In June 2023, Shenzhen Growatt New Energy Technology Co., Ltd launched VITA 550 in Europe, featuring rapid recharge capabilities through wall sockets and solar panels. The product, capable of fully recharging in 2.5 hours using solar panels, provides over 3000+ lifecycles with LiFePO4 batteries. Additionally, it supports car charging, making it suitable for on-the-go scenarios. This product innovation exemplifies the commitment to meeting diverse consumer needs and enhancing the versatility of portable power stations.

In January 2022, Alliance Consumer Group, a US-based multinational consumer goods company, acquired Halo Power for an undisclosed amount. The acquisition is intended to broaden Alliance Consumer Group’s product portfolio by incorporating Halo Power’s innovative energy solutions. Halo Power is a US-based company specializing in portable power products.

Major companies operating in the portable power stations market include Anker Innovations Technology, Berkshire Hathaway Inc, EcoFlow, NRG Energy, Inc. (Goal Zero), Chilwee Group Co., Ltd, Jackery, Shenzhen Sungzu Technology Co., Ltd, AlphaESS, BLUETTI, Allpowers Industrial International, CTECHI, VIPTEK, Luminous Power Technologies, Su-Kam Power Systems, Goal Zero India, Enerdrive, Goal Zero Australia, Ezy Power, Anker Technology Ltd, ABF Energy, Lyon Energy, Aksa, Fuergy, Midland Radio Corp, Scott Electric Inc, Enel X, Ultimate Power Solutions Fzc, Leap Technologies FZC, United Transformers Electric, Monbat Batteries Plc, Electrocomp Pty Ltd.

North America was the largest region in the portable power stations market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the portable power stations market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the portable power stations market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

A portable power station is a portable device with a larger capacity, providing higher output power and AC outlets to supply off-grid electricity through a rechargeable battery. These power stations serve as ideal and transportable emergency power sources, suitable for use both inside and outside the home or during outdoor activities, ensuring users can power their electrical appliances conveniently.

The main power sources for portable power stations are hybrid power and direct power. Hybrid portable power stations incorporate two different power sources, such as photovoltaic panels and a gasoline engine. The technologies involved include lithium-ion and sealed lead-acid batteries. These power stations come in various capacities, including 0-100 WH, 100-200 WH, 200-400 WH, 400-1,000 WH, 1,000-1,500 WH, 1,500 WH and above. They are sold through online sales and direct sales channels and are used for applications such as emergency power, off-grid power, automotive, and others.

The portable power solutions market research report is one of a series of new reports that provides portable power solutions market statistics, including portable power solutions industry global market size, regional shares, competitors with a portable power solutions market share, detailed portable power solutions market segments, market trends and opportunities, and any further data you may need to thrive in the portable power solutions industry. This portable power solutions market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The portable power station market consists of the sales of electrical, gas-powered, solar, and other types of portable power stations. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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