The push to talk market size has grown strongly in recent years. It will grow from $27.99 billion in 2024 to $29.98 billion in 2025 at a compound annual growth rate (CAGR) of 7.1%. The growth in the historic period can be attributed to increase in penetration of wireless devices and smartphone, increased number of mobile workforce, the growing need for driver safety, and the transition of the LMR (land mobile radio) system from analog to digital.
The push to talk market size is expected to see rapid growth in the next few years. It will grow to $51.74 billion in 2029 at a compound annual growth rate (CAGR) of 14.6%. The growth in the forecast period can be attributed to expansion of the telecommunication sector, the growing defense expenditure, the increasing population, and the increase in adoption of the internet of things (IoT). Major trends in the forecast period include focus on innovative technologies, product innovations, strategic partnerships, implementation of push to talk solutions in a critical portable communication device to offer better communication in emergency situations and enhance the efficiency of frontline workers, and implementation of push to talk solution in mobile devices to offer mission-critical communications.
The push-to-talk market is witnessing significant growth driven by the increasing penetration of wireless devices and smartphones. The rapid adoption of smartphones is evident, with more than 50% of mobile handsets in the USA contributing to anticipated future penetration gains. With 325 million mobile subscriptions in the USA, representing a 103% penetration rate, the push-to-talk market is experiencing rapid expansion due to the widespread use of wireless devices and smartphones.
The growing adoption of the Internet of Things (IoT) is anticipated to drive the expansion of the push-to-talk market in the coming years. The IoT encompasses a network of physical objects, often referred to as 'things,' which are equipped with sensors, software, and other technologies. These interconnected objects can exchange data with other devices and systems via the internet. In the manufacturing sector, a push-to-talk solution integrated with IoT sensors and automatic alerting facilitates timely notifications to workers about potential equipment failures, enabling them to take proactive maintenance actions and avert unplanned downtime. For example, in May 2022, a report from the GSM Association, a UK-based non-profit organization that advocates for mobile network operators globally, projected that there would be over 23 billion connections on the Internet of Things (IoT) by 2025, up from 15.1 billion in 2021. Therefore, the rise in IoT adoption is propelling the growth of the push-to-talk market.
Innovative technologies, including advanced voice recognition and AI-driven features, are playing a significant role in revolutionizing real-time communication and enhancing the user experience in the push-to-talk market. Companies in this market are strategically focusing on integrating innovative technologies to strengthen their market position. For instance, Thuraya introduced an IP-based radio communications system called Thuraya PTT in February 2022, allowing the creation of private networks with seamless switching between satellite, cellular, and LAN technologies. This innovation enhances secure interoperability and efficient communication across diverse platforms, reinforcing the push-to-talk market.
The push-to-talk market is marked by a trend of continuous product innovations, with companies introducing cutting-edge devices and software solutions that address evolving user needs. Major players in the market are concentrating on product innovations to enhance their portfolios. In June 2022, a collaboration between Global Beam Telecom, Cobham Satcom, Inmarsat, and Hytera led to the introduction of BGAN PRISM PTT+, an advanced push-to-talk solution offering end-to-end connectivity solutions to prevent downtime for radio users in Middle East enterprise businesses. This unified network solution, combining satellite connectivity, radio systems, and cellular devices, is expected to accelerate the adoption of modern connectivity in the Middle East.
In August 2022, HP, a US-based information technology company, completed the acquisition of Poly for an undisclosed sum. This strategic move aimed to combine the expertise of both companies, enabling HP to further innovate its operations and provide enhanced solutions and services to its customers. Poly, a US-based manufacturer, specializes in innovative technologies and solutions, including video conferencing tools, conference phones, and push-to-talk solutions.
Major companies operating in the push to talk market include The AT&T Inc, Verizon Communications Inc, T-Mobile, Motorola Solutions, Inc, Bell Canada Enterprises Inc, L3Harris Technologies, Inc, Telefonaktiebolaget LM Ericsson, Zebra Technologies Corporation, Hytera Communications Corp Ltd, Icom Inc, Singtel Optus Pty Limited, Bharti Airtel, Reliance Jio Infocomm Ltd., Bharat Sanchar Nigam Limited (BSNL), Nippon Telegraph and Telephone, KDDI Corporation, Tait Communications, Telstra, Iptt & International Push To Talk Ltd, Vodafone, Orange, SFR, Deutsche Telekom AG, BT Group plc, TIM S.p.A, Wind Tre S.p.A., MásMóvil Ibercom, S.A., MTS, MegaFon, Polkomtel Spo.o., CETIN a.s., Nordic Telecom s.r.o, Multicom SA, TELUS, Zello, ESChat, Iridium Communications Inc., Qualcomm Technologies, Inc., Voxer, Mondelez Brasil Norte Nordeste Ltda, Thuraya Telecommunications Company, Etisalat, Nedaa, Shatel.
North America was the largest region in the push to talk market in 2024. The regions covered in the push to talk market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the push to talk market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.
Push-to-talk refers to instant communication utilized in wireless cell phone services, employing a button to toggle the device between voice transmission and voice reception modes. This technology plays a crucial role in supporting the instantaneous communication needs of many first responders.
The primary types of push-to-talk solutions based on technology include 3G, 4G, and Wi-Fi push-to-talk. These technologies facilitate two-way communication through 3G cellular networks, 4G cellular networks, and Wi-Fi networks, respectively. In terms of components, the push-to-talk market is segmented into hardware, software, and services. Hardware encompasses various push-to-talk devices, while software includes programs and software for advancing push-to-talk capabilities. Major end-users of push-to-talk solutions include public safety and security, transportation and logistics, government and defense, among others.
The push-to-talk market research report is one of a series of new reports that provides push-to-talk market statistics, including push-to-talk industry global market size, regional shares, competitors with a push-to-talk market share, detailed push-to-talk market segments, market trends and opportunities, and any further data you may need to thrive in the push-to-talk industry. This push-to-talk market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The push-to-talk market consists of revenues earned by entities that are engaged in providing two-way communication services such as a walkie-talkie. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
The push to talk market size is expected to see rapid growth in the next few years. It will grow to $51.74 billion in 2029 at a compound annual growth rate (CAGR) of 14.6%. The growth in the forecast period can be attributed to expansion of the telecommunication sector, the growing defense expenditure, the increasing population, and the increase in adoption of the internet of things (IoT). Major trends in the forecast period include focus on innovative technologies, product innovations, strategic partnerships, implementation of push to talk solutions in a critical portable communication device to offer better communication in emergency situations and enhance the efficiency of frontline workers, and implementation of push to talk solution in mobile devices to offer mission-critical communications.
The push-to-talk market is witnessing significant growth driven by the increasing penetration of wireless devices and smartphones. The rapid adoption of smartphones is evident, with more than 50% of mobile handsets in the USA contributing to anticipated future penetration gains. With 325 million mobile subscriptions in the USA, representing a 103% penetration rate, the push-to-talk market is experiencing rapid expansion due to the widespread use of wireless devices and smartphones.
The growing adoption of the Internet of Things (IoT) is anticipated to drive the expansion of the push-to-talk market in the coming years. The IoT encompasses a network of physical objects, often referred to as 'things,' which are equipped with sensors, software, and other technologies. These interconnected objects can exchange data with other devices and systems via the internet. In the manufacturing sector, a push-to-talk solution integrated with IoT sensors and automatic alerting facilitates timely notifications to workers about potential equipment failures, enabling them to take proactive maintenance actions and avert unplanned downtime. For example, in May 2022, a report from the GSM Association, a UK-based non-profit organization that advocates for mobile network operators globally, projected that there would be over 23 billion connections on the Internet of Things (IoT) by 2025, up from 15.1 billion in 2021. Therefore, the rise in IoT adoption is propelling the growth of the push-to-talk market.
Innovative technologies, including advanced voice recognition and AI-driven features, are playing a significant role in revolutionizing real-time communication and enhancing the user experience in the push-to-talk market. Companies in this market are strategically focusing on integrating innovative technologies to strengthen their market position. For instance, Thuraya introduced an IP-based radio communications system called Thuraya PTT in February 2022, allowing the creation of private networks with seamless switching between satellite, cellular, and LAN technologies. This innovation enhances secure interoperability and efficient communication across diverse platforms, reinforcing the push-to-talk market.
The push-to-talk market is marked by a trend of continuous product innovations, with companies introducing cutting-edge devices and software solutions that address evolving user needs. Major players in the market are concentrating on product innovations to enhance their portfolios. In June 2022, a collaboration between Global Beam Telecom, Cobham Satcom, Inmarsat, and Hytera led to the introduction of BGAN PRISM PTT+, an advanced push-to-talk solution offering end-to-end connectivity solutions to prevent downtime for radio users in Middle East enterprise businesses. This unified network solution, combining satellite connectivity, radio systems, and cellular devices, is expected to accelerate the adoption of modern connectivity in the Middle East.
In August 2022, HP, a US-based information technology company, completed the acquisition of Poly for an undisclosed sum. This strategic move aimed to combine the expertise of both companies, enabling HP to further innovate its operations and provide enhanced solutions and services to its customers. Poly, a US-based manufacturer, specializes in innovative technologies and solutions, including video conferencing tools, conference phones, and push-to-talk solutions.
Major companies operating in the push to talk market include The AT&T Inc, Verizon Communications Inc, T-Mobile, Motorola Solutions, Inc, Bell Canada Enterprises Inc, L3Harris Technologies, Inc, Telefonaktiebolaget LM Ericsson, Zebra Technologies Corporation, Hytera Communications Corp Ltd, Icom Inc, Singtel Optus Pty Limited, Bharti Airtel, Reliance Jio Infocomm Ltd., Bharat Sanchar Nigam Limited (BSNL), Nippon Telegraph and Telephone, KDDI Corporation, Tait Communications, Telstra, Iptt & International Push To Talk Ltd, Vodafone, Orange, SFR, Deutsche Telekom AG, BT Group plc, TIM S.p.A, Wind Tre S.p.A., MásMóvil Ibercom, S.A., MTS, MegaFon, Polkomtel Spo.o., CETIN a.s., Nordic Telecom s.r.o, Multicom SA, TELUS, Zello, ESChat, Iridium Communications Inc., Qualcomm Technologies, Inc., Voxer, Mondelez Brasil Norte Nordeste Ltda, Thuraya Telecommunications Company, Etisalat, Nedaa, Shatel.
North America was the largest region in the push to talk market in 2024. The regions covered in the push to talk market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the push to talk market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.
Push-to-talk refers to instant communication utilized in wireless cell phone services, employing a button to toggle the device between voice transmission and voice reception modes. This technology plays a crucial role in supporting the instantaneous communication needs of many first responders.
The primary types of push-to-talk solutions based on technology include 3G, 4G, and Wi-Fi push-to-talk. These technologies facilitate two-way communication through 3G cellular networks, 4G cellular networks, and Wi-Fi networks, respectively. In terms of components, the push-to-talk market is segmented into hardware, software, and services. Hardware encompasses various push-to-talk devices, while software includes programs and software for advancing push-to-talk capabilities. Major end-users of push-to-talk solutions include public safety and security, transportation and logistics, government and defense, among others.
The push-to-talk market research report is one of a series of new reports that provides push-to-talk market statistics, including push-to-talk industry global market size, regional shares, competitors with a push-to-talk market share, detailed push-to-talk market segments, market trends and opportunities, and any further data you may need to thrive in the push-to-talk industry. This push-to-talk market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The push-to-talk market consists of revenues earned by entities that are engaged in providing two-way communication services such as a walkie-talkie. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
Table of Contents
1. Executive Summary2. Push to Talk Market Characteristics3. Push to Talk Market Trends and Strategies4. Push to Talk Market - Macro Economic Scenario including the impact of Interest Rates, Inflation, Geopolitics and Covid and Recovery on the Market32. Global Push to Talk Market Competitive Benchmarking and Dashboard33. Key Mergers and Acquisitions in the Push to Talk Market34. Recent Developments in the Push to Talk Market
5. Global Push to Talk Growth Analysis and Strategic Analysis Framework
6. Push to Talk Market Segmentation
7. Push to Talk Market Regional and Country Analysis
8. Asia-Pacific Push to Talk Market
9. China Push to Talk Market
10. India Push to Talk Market
11. Japan Push to Talk Market
12. Australia Push to Talk Market
13. Indonesia Push to Talk Market
14. South Korea Push to Talk Market
15. Western Europe Push to Talk Market
16. UK Push to Talk Market
17. Germany Push to Talk Market
18. France Push to Talk Market
19. Italy Push to Talk Market
20. Spain Push to Talk Market
21. Eastern Europe Push to Talk Market
22. Russia Push to Talk Market
23. North America Push to Talk Market
24. USA Push to Talk Market
25. Canada Push to Talk Market
26. South America Push to Talk Market
27. Brazil Push to Talk Market
28. Middle East Push to Talk Market
29. Africa Push to Talk Market
30. Push to Talk Market Competitive Landscape and Company Profiles
31. Push to Talk Market Other Major and Innovative Companies
35. Push to Talk Market High Potential Countries, Segments and Strategies
36. Appendix
Executive Summary
Push to Talk Global Market Report 2025 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on push to talk market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase:
- Gain a truly global perspective with the most comprehensive report available on this market covering 15 geographies.
- Assess the impact of key macro factors such as conflict, pandemic and recovery, inflation and interest rate environment and the 2nd Trump presidency.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market shares.
- Benchmark performance against key competitors.
- Suitable for supporting your internal and external presentations with reliable high quality data and analysis
- Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for push to talk? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The push to talk market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include:
- The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) By Technology: 3G, 4G, Wi-Fi, Other Technologies2) By Componets Type: Hardware, Software, Services
3) By End User: Public Safety and Security, Transportations and Logistics, Government and Defense, Other End Users
Subsegments:
1) By 3G: CDMA (Code Division Multiple Access); UMTS (Universal Mobile Telecommunications System); HSPA (High-Speed Packet Access)2) By 4G: LTE (Long-Term Evolution); LTE Advanced; VoLTE (Voice over LTE)
3) By Wi-Fi: Wi-Fi Direct; Wi-Fi Calling; Wi-Fi Mesh Networking
4) By Other Technologies: Satellite Communication; Bluetooth PTT Solutions; Proprietary Push-To-Talk Systems
Key Companies Mentioned: The AT&T Inc; Verizon Communications Inc; T-Mobile; Motorola Solutions, Inc; Bell Canada Enterprises Inc
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Companies Mentioned
- The AT&T Inc
- Verizon Communications Inc
- T-Mobile
- Motorola Solutions, Inc
- Bell Canada Enterprises Inc
- L3Harris Technologies, Inc
- Telefonaktiebolaget LM Ericsson
- Zebra Technologies Corporation
- Hytera Communications Corp Ltd
- Icom Inc
- Singtel Optus Pty Limited
- Bharti Airtel
- Reliance Jio Infocomm Ltd.
- Bharat Sanchar Nigam Limited (BSNL)
- Nippon Telegraph and Telephone
- KDDI Corporation
- Tait Communications
- Telstra
- Iptt & International Push To Talk Ltd
- Vodafone
- Orange
- SFR
- Deutsche Telekom AG
- BT Group plc
- TIM S.p.A
- Wind Tre S.p.A.
- MásMóvil Ibercom, S.A.
- MTS
- MegaFon
- Polkomtel Spo.o.
- CETIN a.s.
- Nordic Telecom s.r.o
- Multicom SA
- TELUS
- Zello
- ESChat
- Iridium Communications Inc.
- Qualcomm Technologies, Inc.
- Voxer
- Mondelez Brasil Norte Nordeste Ltda
- Thuraya Telecommunications Company
- Etisalat
- Nedaa
- Shatel
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 200 |
| Published | March 2025 |
| Forecast Period | 2025 - 2029 |
| Estimated Market Value ( USD | $ 29.98 Billion |
| Forecasted Market Value ( USD | $ 51.74 Billion |
| Compound Annual Growth Rate | 14.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 44 |
