Yacht Market Report 2026

The yacht market size has grown steadily in recent years. It will grow from $9.41 billion in 2025 to $9.75 billion in 2026 at a compound annual growth rate (CAGR) of 3.6%. The growth in the historic period can be attributed to increase in high-net-worth individuals, growth of marine tourism, demand for leisure boating, traditional yacht craftsmanship, expansion of marina infrastructure.

The yacht market size is expected to see steady growth in the next few years. It will grow to $11.12 billion in 2030 at a compound annual growth rate (CAGR) of 3.3%. The growth in the forecast period can be attributed to sustainable marine propulsion adoption, smart yacht technology integration, growth in experiential tourism, demand for long-range yachts, customization trends. Major trends in the forecast period include growth of luxury and custom yachts, adoption of hybrid propulsion systems, demand for smart navigation systems, expansion of charter services, focus on lightweight hull designs.

Growing tourism is expected to contribute to the growth of the yacht market. Growing tourism refers to the increasing trend and expansion of the tourism industry in a particular region or globally. Growing tourism can provide opportunities for the yacht industry to thrive, capitalize on increased demand for yacht-related services, and contribute to the economic development of regions that embrace and promote yachting as part of their tourism offerings. For instance, in September 2024, according to the UN Tourism, a Spain-based specialized agency, approximately 790 million tourists traveled internationally in the first seven months of 2024, reflecting an increase of about 11% compared to 2023. Therefore, growing tourism is expected to positively impact the growth of the yacht market during the forecast period.

Major companies operating in the yacht market are concentrating on developing innovative offerings, such as hybrid motor yachts, to address the growing demand for environmentally responsible and family-oriented luxury boating experiences. Hybrid motor yachts combine conventional combustion engines with electric propulsion systems, delivering lower fuel consumption, reduced emissions, and quieter operation compared with traditional yachts. For instance, in March 2023, Azimut-Benetti S.p.A., an Italy-based luxury yacht manufacturer, introduced the Seadeck Series, a new range of hybrid motor yachts designed for families. The Seadeck Series is equipped with Volvo hybrid propulsion and advanced onboard systems that reduce energy consumption, along with a planing hull that improves efficiency, achieving up to a 40% reduction in CO₂ emissions compared with comparable traditional flybridge yachts. Its distinctive “Fun Island” aft terrace design enhances the connection between interior and exterior spaces, encouraging closer interaction with the sea while maximizing onboard comfort. The series also incorporates sustainable materials such as cork, underscoring Azimut’s comprehensive approach to environmentally conscious yacht design.

In September 2023, Brunswick Corporation, a U.S.-based manufacturer of recreational products such as boats, marine engines, and fitness equipment, announced its acquisition of Fliteboard for $250 million. Through this acquisition, Brunswick aims to strengthen its position in the electric mobility market by integrating advanced eFoiling technology. This move aligns with Brunswick's ACES strategy, enhancing its offerings in autonomy, connectivity, and electrification. Fliteboard is an Australia-based company known for its innovative eFoiling technology, represents a new frontier in water sports that can complement yacht experiences.

Major companies operating in the yacht market report include Ferretti S.p.A., Sanlorenzo S.p.A., Feadship, Princess Yachts Limited, Sunseeker International, Azimut Benetti Group, Heesen Yachts, Fr. Lürssen Werft GmbH & Co. KG, Fincantieri S.p.A., Damen Shipyards Group, Christensen Shipyards Ltd, Horizon Yacht, Ocean Alexander, Michael Rybovich & Sons Boatworks, Burger Boat Company, MCP Yachts, Delta Yachts, Numarine, Majesty Yachts, Nomad Yachts, Oryx Yachts, Schaefer Yachts, Moonday Yachts, Yerliyurt Marin, Robertson & Caine.

Europe was the largest region in the yacht market in 2025. North America is expected to be the fastest-growing region in the forecast period. The regions covered in the yacht market report include Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the yacht market report include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The yacht market consists of sales of sailing yachts, motor yachts, gulet yachts, and open yachts. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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