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HW Hot Drinks in New Zealand

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    Report

  • 15 Pages
  • October 2024
  • Region: New Zealand
  • Euromonitor International
  • ID: 5946132
The COVID-19 crisis has left a lasting impact on how New Zealanders work, with remote working now firmly entrenched and many companies downsizing their office footprints and actively encouraging employees to work from home. This has resulted in increasing consumer interest in many claims within health and wellness hot drinks, due to a more engaged and conscious consumer base who are increasingly concerned about the health impact of potentially sedentary and stressful lifestyles.

The HW Hot Drinks in New Zealand report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Coffee, HW Hot Drinks by Type, HW Other Hot Drinks, HW Tea.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the HW Hot Drinks market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • New ways of working driving increased interest in many claims
  • No sugar the leading claim as consumers seek to improve health
  • High protein drops to insignificant sales but sees major new launch in 2023
PROSPECTS AND OPPORTUNITIES
  • Organic hot drinks to benefit from conscientious consumption trend
  • No sugar to remain leading claim but would see even stronger growth if sugary drinks tax were introduced
  • Plant-based claims may emerge in other hot drinks in forecast period
CATEGORY DATA
  • Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2019-2023
  • Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2019-2023
  • Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2019-2023
  • Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2019-2023
  • Table 5 Company Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2019-2023
  • Table 6 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2019-2023
  • Table 7 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2019-2023
  • Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2023-2028
  • Table 9 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2023-2028
HEALTH AND WELLNESS IN NEW ZEALAND
EXECUTIVE SUMMARY
  • Health and wellness in focus
  • Consumer weight trends
  • Consumer diet trends
  • Health-related deaths
  • Blood pressure and cholesterol levels
  • Diabetes prevalence
  • DISCLAIMER