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HW Soft Drinks in Australia

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    Report

  • 15 Pages
  • July 2024
  • Region: Australia
  • Euromonitor International
  • ID: 5946158
As a result of the pandemic, many consumers in Australia are now prioritising their health and looking for ways to improve their overall wellbeing. With cardiovascular diseases on the increase in Australia, health concerns related to the cardiovascular system are a primary concern for consumers, as such problems are perceived to make one more susceptible to infections and hinder recovery.

The HW Soft Drinks in Australia report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Asian Speciality Drinks, HW Bottled Water, HW Carbonates, HW Concentrates, HW Energy Drinks, HW Juice, HW RTD Coffee, HW RTD Tea, HW Soft Drinks by Type, HW Sports Drinks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the HW Soft Drinks market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Soft drinks with good source of vitamins, high fibre and offering immune support remain popular as consumers look to boost metabolism and overall health
  • No sugar remains leading health and wellness claim in soft drinks, driven by consumer awareness of negative health impacts associated with a high sugar diet
  • Energy drinks with health and wellness claims continue to gain momentum
PROSPECTS AND OPPORTUNITIES
  • Vegan and plant-based soft drinks well-positioned for future growth
  • No sugar to remain in focus as government considers legislative measures to reduce obesity levels in Australia
  • Energy drinks expected to boost lactose free claim over forecast period
CATEGORY DATA
  • Table 1 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2023
  • Table 2 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2023
  • Table 3 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 4 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 5 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 6 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 7 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 8 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2023-2028
  • Table 9 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2023-2028
HEALTH AND WELLNESS IN AUSTRALIA
EXECUTIVE SUMMARY
  • Health and wellness in focus
  • Consumer weight trends
  • Consumer diet trends
  • Health-related deaths
  • Blood pressure and cholesterol levels
  • Diabetes prevalence
  • DISCLAIMER