Beauty Drinks Global Market Report 2024

The beauty drinks market size has grown rapidly in recent years. It will grow from $3.03 billion in 2023 to $3.4 billion in 2024 at a compound annual growth rate (CAGR) of 12.2%. The growth observed during the historic period can be attributed to consumer preferences, increased health awareness, a focus on preventive health measures, targeting specific consumer groups, and the rising incidences of skin problems.

The beauty drinks market size is expected to see rapid growth in the next few years. It will grow to $5.26 billion in 2028 at a compound annual growth rate (CAGR) of 11.5%. The projected growth in the forecast period can be attributed to the shift from traditional beauty products, increasing beauty consciousness among consumers, the expansion of e-commerce and online retailing platforms, celebrity endorsements, and rising disposable income levels. Major trends anticipated in the forecast period include continuous advancements in technology.

The increasing prevalence of skin problems is expected to drive the growth of the beauty drinks market in the future. Skin problems encompass a wide range of conditions that affect the skin, leading to various symptoms and impacts on individuals. These conditions include acne, atopic dermatitis, psoriasis, actinic damage, cutaneous lymphoma, rosacea, cutaneous infections, seborrheic dermatitis, among others. Beauty drinks, such as oat milk and fruit juice, can contribute to skin hydration, which is crucial for maintaining skin health, especially for individuals with atopic dermatitis. For instance, the Global Report on Atopic Dermatitis 2022 by the International Eczema Council revealed that in 2021, approximately 223 million people worldwide were living with atopic dermatitis, a chronic inflammatory skin condition characterized by red, itchy rashes. This number includes around 43 million individuals aged 1-4 years old. Consequently, the growing prevalence of skin problems is fueling the beauty drinks market.

Key players in the beauty drinks market are focusing on developing innovative products, such as aloe-based drinks, to protect the skin and provide anti-aging effects. Aloe-based drinks are beverages made from the gel extracted from the aloe vera plant, renowned for its potential health benefits and refreshing taste. For example, in September 2023, L'BRI PURE & NATURAL, a US-based provider of high-quality skin care and beauty products, introduced a new Aloe + Collagen Super Beauty Drink Mix. The berry-flavored drink mix contains Aloe Vera Barbadensis Miller, which helps hydrate the skin, boost collagen formation, and provide essential vitamins to the body. This drink mix is part of L'BRI's line of aloe-based skin and body care products aimed at promoting healthier, younger-looking skin.

In February 2022, Nestlé Health Science S.A., a Switzerland-based pharmaceutical manufacturing company, acquired Vital Proteins for an undisclosed sum. This acquisition enabled Nestlé Health Science to leverage Vital Proteins' expertise in collagen-based products to develop new and innovative beauty drinks that can improve skin health and address various skin issues. Vital Proteins, based in the US, is a manufacturer of collagen-based foods, beverages, and supplements.

Major companies operating in the beauty drinks market report are Nestle SE, PepsiCo, AB InBev, The Coca - Cola Company, Danone S.A., Asahi Group Holdings, Hangzhou Wahaha Group, Fonterra Co-operative Group Limited, Kao Corporation, Amway, Shisedo Co. Ltd., Hain Celestial Group, AMC Group Alimentacion Fresco y Zumos SA, Groupon Inc., Kino Biotech Pte Ltd., Dr. Ci,Labo Co.Ltd., Nutrafol, Suja Life, Sappe Public Company Ltd., Juice Generation, Big Quarck Ltd., Zoppas Industries Group, Evolve BioSystems, Skinade, DyDo Drinco Inc., My Beauty & GO, Suntory Holdings.

North America was the largest region in the beauty drinks market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the beauty drinks market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the beauty drinks market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The beauty drinks market consists of sales of antioxidant-rich drinks, hyaluronic acid drinks, amino acid drinks, and various plant extracts. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

Beauty drinks are beverages specifically formulated and marketed to enhance physical appearance, focusing on improving skin health, hair condition, and overall beauty.

The primary types of beauty drinks include those containing vitamins and minerals, collagen, carotenoids, and others. Vitamin and mineral beauty drinks are enriched with essential nutrients, targeting benefits such as anti-aging, detoxification, radiance, vitality, and more for the skin, hair, and overall health. These beverages are distributed through various channels including grocery retailers, beauty specialty stores, drug stores and pharmacies, among others.

The beauty drinks market research report is one of a series of new reports that provides beauty drinks market statistics, including beauty drinks industry global market size, regional shares, competitors with a beauty drinks market share, detailed beauty drinks market segments, market trends and opportunities, and any further data you may need to thrive in the beauty drinks industry. This beauty drinks market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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