Eyelid Scrub Global Market Report 2024

The eyelid scrub market size has grown strongly in recent years. It will grow from $3.41 billion in 2023 to $3.7 billion in 2024 at a compound annual growth rate (CAGR) of 8.4%. The growth observed in the historic period can be attributed to several factors, including the increasing awareness of ocular health, rising incidence of eye conditions, aging population, increased screen time, the uptick in allergies, and the expansion of e-commerce.

The eyelid scrub market size is expected to see strong growth in the next few years. It will grow to $4.88 billion in 2028 at a compound annual growth rate (CAGR) of 7.2%. The anticipated growth in the forecast period can be ascribed to several factors, including the escalating awareness regarding eye health, the growing prevalence of digital eye strain, heightened consumer emphasis on self-care, expanding investments in healthcare, and rising disposable incomes. Major trends expected during this period encompass innovative delivery formats, personalized solutions for eyelid hygiene, the expansion of product portfolios, collaborations with eye care professionals, and the global expansion of the market.

The anticipated rise in the prevalence of eye illnesses is projected to propel the growth of the eyelid scrub market in the coming years. Eye illnesses encompass a broad spectrum of health conditions and disorders affecting vision, eye health, and overall ocular well-being. Eyelid scrubs play a crucial role in managing various eye illnesses by effectively removing debris, bacteria, and excess oils from the eyelids, thereby reducing the risk of inflammation and enhancing overall eye comfort. For instance, as of March 2021, Eyes of the World LLC, a Spain-based non-profit organization, reported that approximately 1.1 billion people experienced vision loss, a number expected to increase to 1.7 billion by 2050. Additionally, in 2021, about 55% of women and 90 million children encountered vision-related issues. Consequently, the increasing prevalence of eye illnesses is anticipated to drive the demand for eyelid scrubs in the market.

Major players in the eyelid scrub market are concentrating on the development of innovative products, such as the OCuSOFT Lid Scrub allergy eyelid cleanser, aimed at removing oil, debris, pollen, and other contaminants from the eyelids. This allergy eyelid cleanser addresses symptoms associated with seasonal allergies, including redness, itchiness, and irritation of the eyes and eyelids. For instance, in January 2022, OCuSOFT Inc., a US-based privately held eye and skincare company, introduced OCuSOFT Lid Scrub, specifically designed for allergy disorders. This product utilizes ingredients such as green tea extract, tea tree oil, and PHNG-2 (phytosphingosine) to effectively alleviate redness, inflammation, and itching of the eyelids. Its inclusion in the market is significant as it offers relief to individuals suffering from seasonal allergies, providing a soothing, calming, and moisturizing effect on inflamed and irritated eyelids.

In July 2023, CS Pharmaceuticals (CSP), a pharmaceutical company headquartered in the United Kingdom, completed the acquisition of AxeroVision for an undisclosed sum. This acquisition involved the transfer of AXR-270, a selective glucocorticoid receptor agonist, to CSP, granting the company exclusive rights to utilize the molecule in ophthalmology. It bolsters CSP's ophthalmology portfolio, particularly in addressing dry eye disease (DED). AxeroVision, based in the United States, specializes in developing innovative therapies and eye scrubs for treating dry eye disease.

Major companies operating in the eyelid scrub market report are Johnson & Johnson's, Allergan, Alcon AG, Target- brand, Bausch & Lomb Incorporated, Patanjali, ROHTO PHARMACEUTICAL CO. LTD., Prestige Consumer Healthcare Inc., AVEDA CORP., Khadi Natural, Lotus Herbals, VLCC, Bio-Tissue Inc., MORROCANOIL., OCuSOFT Inc., OCuSOFT, APIVITA, Soulflower Co.Ltd., TRESemmé, Cliradex, Eye Love (Heyedrate), TheraTears, Avenova, Parachute, Heyedrate.

North America was the largest region in the eyelid scrub market in 2023. The regions covered in the eyelid scrub market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the eyelid scrub market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

An eyelid scrub is a specialized cleansing solution crafted specifically for the delicate area of the eyelids and its surroundings. It entails using a gentle solution or cleanser to thoroughly clean the eyelids, eyelashes, and the skin surrounding the eyes. The primary aim of an eyelid scrub is to eliminate excess oils, debris, bacteria, and other particles that can accumulate in this area.

Eyelid scrubs are available in various forms, including pre-moistened scrubs, spray scrubs, and dry pad scrubs. Pre-moistened scrubs are disposable wipes or cloths saturated with a cleaning solution or disinfectant, offering convenience in application. These products are distributed through diverse channels such as online pharmacies, retail pharmacies, hospital pharmacies, and eye health clinics. They serve multiple purposes, including addressing allergies, dry eyes, maintaining eye health, and managing minor eye irritations.

The eyelid scrub market research report is one of a series of new reports that provides eyelid scrub market statistics, including eyelid scrub industry global market size, regional shares, competitors with an eyelid scrub market share, detailed eyelid scrub market segments, market trends and opportunities, and any further data you may need to thrive in the eyelid scrub industry. This eyelid scrub market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The eyelid scrub market consists of sales of lid wipes, foam cleaners, blepharitis kits, baby shampoo, and systane lid wipes scrubs. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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