According to the report, the global electric kettle market size reached a value of USD 5.30 billion in 2023. Aided by the escalating demand for convenient and efficient kitchen appliances, alongside technological advancements, the market is projected to further grow at a CAGR of 5.10% between 2024 and 2032 to reach a value of USD 8.4 billion by 2032.
Electric kettles, renowned for their convenience, speed, and energy efficiency, have become indispensable in modern kitchens. These appliances cater to a wide array of consumer needs, from boiling water for tea and coffee to preparing instant meals, showcasing their versatility and utility. The market's expansion is buoyed by several key factors, including rising living standards, the increasing prevalence of fast-paced lifestyles, and a growing inclination towards energy-efficient appliances.
The shift towards fast-paced and health-conscious lifestyles is one of the major driving factors of the electric kettle market growth. With increasing awareness about the health benefits of various teas and herbal infusions, consumers across the world are more inclined to invest in appliances that offer convenience without compromising on health. Moreover, the surge in remote work and home-based activities, spurred by global circumstances such as the COVID-19 pandemic, has further accelerated the demand for electric kettles, as individuals seek comfort and efficiency in home cooking and beverage preparation.
Another significant driver of the electric kettle market expansion is the continuous innovation in product features and functionalities. Manufacturers are integrating cutting-edge technologies such as temperature control, keep-warm functions, and rapid boiling features, enhancing consumer convenience and energy efficiency. Smart electric kettles, equipped with Wi-Fi or Bluetooth connectivity, allowing users to control their kettles via smartphones, are gaining traction, reflecting the market's evolution towards smart home ecosystems.
As per the electric kettle market analysis, the development of rapid boiling technology has significantly reduced the time it takes to boil water, making electric kettle even more convenient and energy-efficient for the users. This technology utilises powerful heating elements that can bring water to a boil in a fraction of the time compared to traditional kettles or stovetop methods. Rapid boiling not only saves time but also reduces energy consumption, aligning with the growing consumer demand for fast and eco-friendly appliances.
The global emphasis on sustainability and energy conservation is another factor contributing to the electric kettle market share. Electric kettles are lauded for their energy efficiency, consuming less electricity compared to traditional stovetop methods. Consumers, increasingly eco-conscious, prefer electric kettles as they align with the broader goal of reducing carbon footprints. This environmental consideration, coupled with the potential cost savings on energy bills, underscores the electric kettle's appeal.
The electric kettle market exhibits significant regional variations, with Asia-Pacific leading the charge, attributed to its large population base, rising disposable incomes, and strong cultural affinity for tea. Europe and North America also present substantial market opportunities, driven by the preference for premium appliances and the growing adoption of smart home devices. The market for electric kettle is characterised by intense competition, with key players focusing on innovation, product diversification, and strategic partnerships to consolidate their market position.
As per the electric kettle market outlook, the market is poised for continued growth, fuelled by technological advancements, shifting lifestyle trends, and a heightened focus on sustainability. As consumers increasingly seek convenience, efficiency, and eco-friendly options, the market will remain a dynamic and evolving sector within the global consumer electronics landscape.
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Electric kettles, renowned for their convenience, speed, and energy efficiency, have become indispensable in modern kitchens. These appliances cater to a wide array of consumer needs, from boiling water for tea and coffee to preparing instant meals, showcasing their versatility and utility. The market's expansion is buoyed by several key factors, including rising living standards, the increasing prevalence of fast-paced lifestyles, and a growing inclination towards energy-efficient appliances.
The shift towards fast-paced and health-conscious lifestyles is one of the major driving factors of the electric kettle market growth. With increasing awareness about the health benefits of various teas and herbal infusions, consumers across the world are more inclined to invest in appliances that offer convenience without compromising on health. Moreover, the surge in remote work and home-based activities, spurred by global circumstances such as the COVID-19 pandemic, has further accelerated the demand for electric kettles, as individuals seek comfort and efficiency in home cooking and beverage preparation.
Another significant driver of the electric kettle market expansion is the continuous innovation in product features and functionalities. Manufacturers are integrating cutting-edge technologies such as temperature control, keep-warm functions, and rapid boiling features, enhancing consumer convenience and energy efficiency. Smart electric kettles, equipped with Wi-Fi or Bluetooth connectivity, allowing users to control their kettles via smartphones, are gaining traction, reflecting the market's evolution towards smart home ecosystems.
As per the electric kettle market analysis, the development of rapid boiling technology has significantly reduced the time it takes to boil water, making electric kettle even more convenient and energy-efficient for the users. This technology utilises powerful heating elements that can bring water to a boil in a fraction of the time compared to traditional kettles or stovetop methods. Rapid boiling not only saves time but also reduces energy consumption, aligning with the growing consumer demand for fast and eco-friendly appliances.
The global emphasis on sustainability and energy conservation is another factor contributing to the electric kettle market share. Electric kettles are lauded for their energy efficiency, consuming less electricity compared to traditional stovetop methods. Consumers, increasingly eco-conscious, prefer electric kettles as they align with the broader goal of reducing carbon footprints. This environmental consideration, coupled with the potential cost savings on energy bills, underscores the electric kettle's appeal.
The electric kettle market exhibits significant regional variations, with Asia-Pacific leading the charge, attributed to its large population base, rising disposable incomes, and strong cultural affinity for tea. Europe and North America also present substantial market opportunities, driven by the preference for premium appliances and the growing adoption of smart home devices. The market for electric kettle is characterised by intense competition, with key players focusing on innovation, product diversification, and strategic partnerships to consolidate their market position.
As per the electric kettle market outlook, the market is poised for continued growth, fuelled by technological advancements, shifting lifestyle trends, and a heightened focus on sustainability. As consumers increasingly seek convenience, efficiency, and eco-friendly options, the market will remain a dynamic and evolving sector within the global consumer electronics landscape.
Market Segmentation
The market can be divided based on material, application, sales channel, and region.Market Breakup by Material
- Stainless Steel
- Glass
- Plastic
- Others
Market Breakup by Application
- Residential
- Commercial
Market Breakup by Sales Channel
- Supermarkets and Hypermarkets
- Speciality Stores
- Online Stores
- Others
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
The report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global electric kettle market. Some of the major players explored in the report are as follows:- Koninklijke Philips N.V.
- Robert Bosch GmbH
- Midea Group Co. Ltd.
- Electrolux AB
- Conair LLC
- Breville USA, Inc.
- Aroma Housewares Company
- Hamilton Beach Brands, Inc.
- Bajaj Electricals Limited
- Hangzhou Jiuchuang Household Appliances Co., Ltd.
- Bonavita
- Others
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Table of Contents
1 Preface2 Report Coverage - Key Segmentation and Scope4 Key Assumptions7 Opportunities and Challenges in the Market16 Key Trends and Developments in the Market
3 Report Description
5 Executive Summary
6 Market Snapshot
8 Global Electric Kettle Market Analysis
9 North America Electric Kettle Market Analysis
10 Europe Electric Kettle Market Analysis
11 Asia Pacific Electric Kettle Market Analysis
12 Latin America Electric Kettle Market Analysis
13 Middle East and Africa Electric Kettle Market Analysis
14 Market Dynamics
15 Competitive Landscape
List of Key Figures and Tables
Companies Mentioned
- Koninklijke Philips N.V.
- Robert Bosch GmbH
- Midea Group Co. Ltd.
- Electrolux AB
- Conair LLC
- Breville USA Inc.
- Aroma Housewares Company
- Hamilton Beach Brands Inc.
- Bajaj Electricals Limited
- Hangzhou Jiuchuang Household Appliances Co. Ltd.
- Bonavita
Methodology
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