Automotive Navigation Systems Market Report 2026

The automotive navigation systems market size has grown strongly in recent years. It will grow from $38.77 billion in 2025 to $40.77 billion in 2026 at a compound annual growth rate (CAGR) of 5.2%. The growth in the historic period can be attributed to growth of gps technology, increase in vehicle ownership, demand for route optimization, expansion of road networks, automotive infotainment adoption.

The automotive navigation systems market size is expected to see strong growth in the next few years. It will grow to $50.15 billion in 2030 at a compound annual growth rate (CAGR) of 5.3%. The growth in the forecast period can be attributed to connected car adoption, integration with adas systems, electric vehicle navigation needs, smart city development, cloud-based navigation platforms. Major trends in the forecast period include integration of real-time traffic data, growth of connected navigation platforms, adoption of 3d and dynamic routing, expansion of oem-fitted navigation systems, rising use in fleet tracking.

The growing number of vehicles is expected to propel the growth of the automotive navigation systems market going forward. Vehicles are machines designed to transport people or goods on land, including cars, buses, trucks, motorcycles, and other motorized transport modes. The increasing number of vehicles is largely driven by rising urbanization, as population movement toward cities boosts demand for both personal and public transportation. Automotive navigation systems support this expansion by offering real-time route guidance, traffic updates, location intelligence, and safe-navigation assistance as global vehicle usage continues to increase. For instance, in January 2025, according to Cox Automotive, a US-based system software company, electric vehicle sales in 2023 were revised upward to 1,212,758 units, representing a 49% increase compared to 2022, and continued to rise in 2024, growing by 7.3% to reach 1,301,411 units. Therefore, the rising number of vehicles is driving the growth of the automotive navigation systems market.

Major companies operating in the automotive navigation systems market are focusing on developing innovative technologies, such as AI-powered and personalized navigation maps, to enhance user experience, improve routing accuracy, and deliver customized driving solutions. AI-powered navigation maps use artificial intelligence to provide precise, real-time directions and personalized route recommendations by analyzing traffic conditions, driver behavior, and points of interest. For instance, in June 2024, Genesys International, an India-based surveying services company, launched an AI-powered navigation map featuring Intelligent Speed Assistance (ISA), which notifies drivers of speed limits and lane departures, thereby contributing to improved road safety.

In June 2023, Rivian Automotive Inc., a US-based electric vehicle manufacturer, acquired Iternio AB for an undisclosed amount. Through this acquisition, Rivian aims to enhance its in-vehicle navigation capabilities by integrating Iternio’s advanced electric vehicle-specific route-planning technology, including real-time range estimation, charging-stop optimization, and energy-consumption modeling, directly into Rivian’s embedded navigation system. Iternio AB is a Sweden-based company known for providing automotive navigation solutions through its flagship product, A Better Routeplanner.

Major companies operating in the automotive navigation systems market report include Ford Motor Company, BMW Group, Robert Bosch GmbH, Panasonic Corporation, Denso Corporation, Continental AG, AISIN SEIKI Co. Ltd., Mitsubishi Motors Corporation, Harman International Industries, Garmin Ltd., JVCKENWOOD Corporation, Kenwood Corporation, HERE Technologies, MiTAC Holdings Corp., Pioneer Electronics, TomTom International BV, NNG Software Developing and Commercial LLC, Telenav Inc., Clarion Technologies, Delphi Technologies, Faurecia Clarion, Alpine Electronics, Navis-AMSP.

North America was the largest region in the automotive navigation systems market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the automotive navigation systems market report include Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the automotive navigation systems market report include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The automotive navigation systems market consists of revenues earned by entities by providing services such as route planning, real-time traffic information, visual maps, speed limit information, and predictive destinations. The market value includes the value of related goods sold by the service provider or included within the service offering. The automotive navigation systems market also includes sales of products such as portable GPS navigation devices, head-up display (HUD) navigation units, off-road GPS navigation units, and built-in navigation system tools. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributor and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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