Network Traffic Analysis Solutions Market Report 2025

This report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

The network traffic analysis solutions market size has grown rapidly in recent years. It will grow from $5.31 billion in 2024 to $6.03 billion in 2025 at a compound annual growth rate (CAGR) of 13.7%. The growth in the historic period can be attributed to shift towards encrypted traffic, emphasis on user behavior analytics, expansion of BYOD policies, rise of cloud computing.

The network traffic analysis solutions market size is expected to see rapid growth in the next few years. It will grow to $10.07 billion in 2029 at a compound annual growth rate (CAGR) of 13.7%. The growth in the forecast period can be attributed to integration with soar platforms, shift towards XDR approaches, focus on threat hunting capabilities, adoption of cloud-native architectures, shift towards remote work. Major trends in the forecast period include Integration with AI and machine learning, emerging technologies, real-time visibility, cloud-native solutions, AI-driven security.

The increasing incidence of cyberattacks is expected to drive the growth of the network traffic analysis solutions market in the future. Cyberattacks involve malicious efforts by individuals or organizations to disrupt, damage, or gain unauthorized access to computer systems, networks, or digital devices. Given the rising frequency and complexity of cyber threats, organizations are investing in network traffic analysis solutions to identify and mitigate potential security breaches. These solutions are crucial in rapidly detecting anomalies, conducting threat analysis, and enhancing overall security measures within organizations. For example, according to the Australian Cyber Security Centre in November 2022, cybercrime reports surged to 76,000, marking a 13% increase from the previous year. Hence, the escalating number of cyberattacks is fueling the expansion of the network traffic analysis solutions market.

Key players in the network traffic analysis solutions market are concentrating on developing innovative solutions, such as alphaSOC analytics engines and cloud-native network traffic analysis, to deliver advanced detection and prevention capabilities against cyber threats in cloud networks. For instance, in October 2022, AlphaSOC, a US-based network telemetry company, introduced alphaSOC analytics engines aimed at identifying compromised workloads across leading cloud platforms, contributing to enhanced cloud security measures. These engines leverage advanced network behavior analytics to strengthen cybersecurity measures. Moreover, this cutting-edge technology enables the monitoring and analysis of network traffic in cloud environments, thereby bolstering cybersecurity measures through the identification and prevention of cyberattacks.

In April 2024, BMC Software, a US-based information technology company, acquired Netreo Inc. for an undisclosed amount. The goal of this acquisition is to enhance the capabilities of BMC’s Helix platform by integrating Netreo’s IT network and application observability solutions. This integration will create a unified platform offering full-stack, open observability and AIOps solutions, which aim to accelerate and streamline IT service delivery. Ultimately, this will improve operational management and provide real-time intelligence, helping customers gain a competitive edge. Netreo Inc., also based in the US, specializes in network traffic analysis solutions.

Major companies operating in the network traffic analysis solutions market are Microsoft Corporation, Accenture plc, International Business Machines Corporation, Cisco Systems Inc., Broadcom Inc., Hewlett Packard Enterprise Co., Nokia Corporation, NEC Corporation, Palo Alto Networks Inc., Juniper Networks, Viavi Solutions Inc., Dynatrace LLC, Cloudflare Inc., NETSCOUT Systems Inc., FireEye Inc., SolarWinds Corporation, Progress Software Corporation, Ascom Holdings, Allot Ltd., Ipswitch Inc., Core Security Technologies, Awake Security, Kentik Technologies Inc., Plixer International Inc., Bricata Inc.

North America was the largest region in the network traffic analysis solutions market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the network traffic analysis solutions market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the network traffic analysis solutions market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The network traffic analysis solutions market includes revenues earned by entities by providing services such as security incident detection, forensic analysis, application performance monitoring, traffic collection and analysis, and anomaly detection services. The market value includes the value of related goods sold by the service provider or included within the service offering. The network traffic analysis solutions market consists of sales of packet capture, data processing engines, analysis engines, visualization tools, threat intelligence feeds, and intrusion detection systems. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

Network traffic analysis solutions encompass tools and techniques utilized to monitor, analyze, and interpret network traffic patterns and behaviors. These tools offer insights into activities within a computer network, aiding in the identification of anomalies, security threats, performance issues, and optimization opportunities.

The primary components of network traffic analysis solutions consist of solutions and services. Solutions typically refer to software or systems designed for monitoring, analyzing, and managing network traffic. They encompass various deployments, including cloud and on-premises, and cater to industry verticals such as banking, financial services and insurance (BFSI), government, healthcare, energy and utilities, education, telecommunications and information technology, manufacturing, and retail.

The network traffic analysis solutions market research report is one of a series of new reports that provides network traffic analysis solutions market statistics, including network traffic analysis solutions industry global market size, regional shares, competitors with a network traffic analysis solutions market share, detailed network traffic analysis solutions market segments, market trends and opportunities, and any further data you may need to thrive in the network traffic analysis solutions industry. This network traffic analysis solutions market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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