SEO & Internet Marketing Consultants in the UK - Industry Market Research Report

Digital protection: Despite weakening business confidence, marketing budgets remain strong, pushing up revenue

The internet has become an essential part of everyday life, with consumers spending hours a day online and businesses using it to provide and promote services and products. As a result, businesses are spending heavily on digital advertising to reach and engage with consumers, replacing traditional channels (like TV and print). Soaring digital ad spend is contributing to a surge in demand for SEO and internet marketing consultants, which advise businesses on how to enhance their online presence, generate more online traffic and ultimately boost sales. Industry revenue is expected to swell at a compound annual rate of 11.2% over the five years through 2022-23 to £19.2 billion, including an anticipated 5.4% rise in 2022-23. This industry provides internet marketing and search engine optimisation (SEO) consultancy services. SEO and internet marketing consultants provide expert advice and assistance in the fields of website search, internet display and user functionality, social media development and integration and internet campaigns. This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.