The global market for Artificial Intelligence (AI) in Media and Entertainment was valued at US$23.8 Billion in 2024 and is projected to reach US$89 Billion by 2030, growing at a CAGR of 24.5% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions.
The proliferation of AI in media is driven by several growth factors, notably the increasing demand for personalized content. Consumers' desire for media that reflects their individual tastes has led companies to leverage AI for in-depth analysis of user data, enabling highly customized content recommendations. Furthermore, advancements in machine learning and analytics enhance this capability, allowing for more sophisticated content performance evaluations and trend predictions. AI also addresses the growing need for efficient content management amid the digital content explosion, providing powerful tools for media sorting, tagging, and regulatory compliance. Additionally, AI significantly improves user engagement by facilitating the creation of interactive and immersive experiences through virtual and augmented reality, personalized advertising, and voice recognition technologies.
AI not only streamlines content production and management but also offers substantial competitive advantages by enabling cost reductions and operational scalability without proportional increases in resources. Media companies utilize AI to automate repetitive production tasks, reduce time-to-market for new content, and optimize marketing strategies based on insightful analytics regarding market trends and consumer behavior. AI's scalability allows for the adaptation of content across different cultural contexts and languages, making global distribution more efficient. As AI technology continues to evolve, its integration into the media and entertainment sectors is expected to deepen, broadening its impact and transforming the landscape of digital media consumption. This ongoing digital transformation through AI not only enhances the consumer experience but also redefines the economic model of media production and distribution, promising exciting developments for the future of the industry.
Global Artificial Intelligence (AI) in Media and Entertainment Market - Key Trends and Drivers Summarized
Artificial Intelligence (AI) is reshaping the media and entertainment industry, fundamentally altering how content is created, distributed, and consumed. AI's application extends across various media forms, from gaming and podcasts to streaming services and film production, enhancing creativity and operational efficiency. In gaming, AI enriches player experiences by introducing complex behaviors and adaptive responses in non-player characters, deepening user engagement through more immersive and dynamic gameplay. For podcasts, AI simplifies production by automating tasks like audio editing and transcription, while in streaming services, AI analyzes user behavior to tailor content recommendations, increasing viewer engagement and satisfaction. This personalization is pivotal in meeting modern consumers' expectations, who increasingly demand media experiences that align closely with their preferences.The proliferation of AI in media is driven by several growth factors, notably the increasing demand for personalized content. Consumers' desire for media that reflects their individual tastes has led companies to leverage AI for in-depth analysis of user data, enabling highly customized content recommendations. Furthermore, advancements in machine learning and analytics enhance this capability, allowing for more sophisticated content performance evaluations and trend predictions. AI also addresses the growing need for efficient content management amid the digital content explosion, providing powerful tools for media sorting, tagging, and regulatory compliance. Additionally, AI significantly improves user engagement by facilitating the creation of interactive and immersive experiences through virtual and augmented reality, personalized advertising, and voice recognition technologies.
AI not only streamlines content production and management but also offers substantial competitive advantages by enabling cost reductions and operational scalability without proportional increases in resources. Media companies utilize AI to automate repetitive production tasks, reduce time-to-market for new content, and optimize marketing strategies based on insightful analytics regarding market trends and consumer behavior. AI's scalability allows for the adaptation of content across different cultural contexts and languages, making global distribution more efficient. As AI technology continues to evolve, its integration into the media and entertainment sectors is expected to deepen, broadening its impact and transforming the landscape of digital media consumption. This ongoing digital transformation through AI not only enhances the consumer experience but also redefines the economic model of media production and distribution, promising exciting developments for the future of the industry.
Report Scope
The report analyzes the Artificial Intelligence (AI) in Media and Entertainment market, presented in terms of market value (US$ Thousand). The analysis covers the key segments and geographic regions outlined below.Segments
Solution (Services, Hardware / Equipment); Application (Sales & Marketing, Gaming, Personalization, Production Planning & Management, Plagiarism Detection, Fake Story Detection, Other Applications).Geographic Regions/Countries
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.Key Insights:
- Market Growth: Understand the significant growth trajectory of the AI Services segment, which is expected to reach US$60.5 Billion by 2030 with a CAGR of a 25.8%. The AI Hardware / Equipment segment is also set to grow at 22.1% CAGR over the analysis period.
- Regional Analysis: Gain insights into the U.S. market, valued at $6.6 Billion in 2024, and China, forecasted to grow at an impressive 23.2% CAGR to reach $13.3 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.
Report Features:
- Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
- In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
- Company Profiles: Coverage of major players such as Amazon Web Services, Inc., GrayMeta, Inc., IBM Corporation, Move AI Ltd., Pixellot and more.
- Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.
Why You Should Buy This Report:
- Detailed Market Analysis: Access a thorough analysis of the Global Artificial Intelligence (AI) in Media and Entertainment Market, covering all major geographic regions and market segments.
- Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
- Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Artificial Intelligence (AI) in Media and Entertainment Market.
- Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.
Key Questions Answered:
- How is the Global Artificial Intelligence (AI) in Media and Entertainment Market expected to evolve by 2030?
- What are the main drivers and restraints affecting the market?
- Which market segments will grow the most over the forecast period?
- How will market shares for different regions and segments change by 2030?
- Who are the leading players in the market, and what are their prospects?
Some of the 23 major companies featured in this Artificial Intelligence (AI) in Media and Entertainment market report include:
- Amazon Web Services, Inc.
- GrayMeta, Inc.
- IBM Corporation
- Move AI Ltd.
- Pixellot
- Spiideo AB
- Sportway AB
- Synthesia
- Valossa Labs Oy
- Veritone
Table of Contents
I. METHODOLOGYII. EXECUTIVE SUMMARY2. FOCUS ON SELECT PLAYERSIII. MARKET ANALYSISREST OF WORLDIV. COMPETITION
1. MARKET OVERVIEW
3. MARKET TRENDS & DRIVERS
4. GLOBAL MARKET PERSPECTIVE
UNITED STATES
CANADA
JAPAN
CHINA
EUROPE
FRANCE
GERMANY
ITALY
UNITED KINGDOM
REST OF EUROPE
ASIA-PACIFIC
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Amazon Web Services, Inc.
- GrayMeta, Inc.
- IBM Corporation
- Move AI Ltd.
- Pixellot
- Spiideo AB
- Sportway AB
- Synthesia
- Valossa Labs Oy
- Veritone
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 210 |
| Published | February 2025 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value ( USD | $ 23.8 Billion |
| Forecasted Market Value ( USD | $ 89 Billion |
| Compound Annual Growth Rate | 24.5% |
| Regions Covered | Global |
