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Top Digital Trends for 2024

  • Report

  • 28 Pages
  • April 2024
  • Region: Global
  • Frost & Sullivan
  • ID: 5970644

Technological Convergence will Drive Transformational Growth in 2024

This report anticipates 2024 to be a year of convergence of novelty and necessity, with a paradigm shift to the mainstream adoption of artificial intelligence (AI). The retail experience will be completely transformed by social commerce and metaverse developments, which will drive eCommerce. In addition, a more individualized and decentralized digital ecosystem is becoming possible with the implementation of Web 3.0.

Prescriptive analytics and behavioral digital intelligence will enable advanced data analytics for businesses, while AI-powered cyber resilience will prove to be a critical instrument to safeguard digital assets and expedite decision-making while traversing unprecedented challenges. In terms of sustainability, carbon accounting will see strong adoption as a data source for the transparency movement that guides value-based purchasing. It will drive tangible accountability that will ultimately be seen as a source of awareness for conscious investors.

In battery technology, the report anticipates the development of new chemistries that will be cheaper, denser, lighter, and offer better thermal stability than lithium-ion batteries.

One of the major challenges in adopting digital trends is data privacy and security risks leading to a lack of user trust. Businesses can establish ethical data-sourcing approaches and enforce and promote regulations by offering relevant training programs for operators.

Key Issues Addressed

  • What are the top digital trends in 2024?
  • Which technologies will impact businesses in 2024?
  • What are the most significant challenges?
  • What steps should industry participants take to mitigate these challenges?
  • What is the trend impact in 2024?
  • What are the growth opportunities in this industry?

Table of Contents

Strategic Imperative

  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • The Megatrend Universe - Overview
  • Growth Opportunities Fuel the Growth Pipeline Engine™

Executive Dashboard

  • Key Findings
  • Top Digital Trends for 2024
  • Methodology

Top Digital Trends for 2024

  • Trend 1 - Increasing Adoption of Generative AI
  • Trend 2 - Expansion of Social Commerce
  • Trend 3 - Integration of Carbon Accounting Software
  • Trend 4 - Surge in Hyperautomation
  • Trend 5 - Immersive eCommerce
  • Trend 6 - Rise of Behavioral Digital Intelligence
  • Trend 7 - Implementation of Web 3.0
  • Trend 8 - AI-enabled Cyber Resilience
  • Trend 9 - New Battery Technology Development
  • Trend 10 - Prescriptive Analytics

Next Steps

  • Your Next Steps
  • Why Now?