Artificial Intelligence (AI) Software Global Market Report 2024

The artificial intelligence (AI) software market size has grown exponentially in recent years. It will grow from $168.98 billion in 2023 to $222.7 billion in 2024 at a compound annual growth rate (CAGR) of 31.7%. The growth observed during the historic period can be attributed to several factors, including advancements in image recognition and analysis, the proliferation of recommendation engine tools, the adoption of robotic process automation (RPA) tools, the implementation of AI solutions in healthcare, and the support provided by regulatory measures and ethical guidelines.

The artificial intelligence (AI) software market size is expected to see exponential growth in the next few years. It will grow to $678.82 billion in 2028 at a compound annual growth rate (CAGR) of 32.2%. The anticipated growth in the forecast period is expected to stem from several key factors, including the broadening of AI applications across industries, the emergence of edge AI and integration with the Internet of Things (IoT), the increased adoption of AI in healthcare, and the expansion of autonomous systems and robotics. Noteworthy trends anticipated during this period include the development of explainable AI, the democratization of AI technologies, the utilization of AI for automation and augmentation purposes, the transformation of healthcare through AI, the application of AI in cybersecurity, and its role in addressing challenges related to climate and sustainability.

The surge in investments in AI startups is poised to drive the growth of the artificial intelligence (AI) software market. AI startups specialize in the development and deployment of AI technologies to address specific challenges or meet market demands. Increased investments in AI startups are driven by the growing need for AI solutions across various industries, driven by their cost-effectiveness and scalability. These investments fuel marketing and sales efforts, enabling AI companies to expand their market presence and stimulate the adoption of software solutions. For example, data from the International Trade Administration revealed that AI startups raised $1.5 billion in funding in 2021, up from $1.3 billion in 2020, underscoring the role of increased investments in driving the growth of the AI software market.

Leading players in the AI software market are concentrating on the development of advanced solutions to enhance cybersecurity capabilities for their clientele. One such innovation is Security Copilot, an AI-powered solution designed to bolster cybersecurity measures by analyzing vast datasets and automating various cybersecurity tasks. Microsoft Corporation introduced Security Copilot in March 2024, empowering security teams with advanced capabilities to swiftly detect and respond to threats. This solution leverages a specialized language model coupled with security-specific functionalities, informed by global threat intelligence, to deliver tailored insights and guidance for cybersecurity operations. It aims to distill extensive data signals into actionable insights, proactively identify cyber threats, and fortify security postures effectively.

In March 2024, Apple Inc. bolstered its presence in the AI landscape through the acquisition of Darwin.ai, a developer of AI software solutions specializing in automating customer conversations. This strategic move aims to integrate Darwin.ai's visual inspection solutions and AI system optimization into Apple's AI division, enhancing its AI offerings and reinforcing its position in the AI market. While the financial details of the acquisition remain undisclosed, it signifies Apple's commitment to advancing its AI capabilities and leveraging innovative AI solutions to meet evolving customer needs.

Major companies operating in the artificial intelligence (ai) software market are Amazon.com Inc., Apple Inc., Google Plc, Meta Platforms Inc., Tencent Holdings Limited, Intel Corporation, Accenture plc, International Business Machines Corporation, Deloitte Touche Tohmatsu Limited, Oracle Corporation, SAP SE, Salesforce.com Inc., NVIDIA Corporation, Cognizant Technology Solutions Corporation, Adobe Inc., Baidu Inc., Infosys Limited, Wipro Limited, Micro Focus International plc, Palantir Technologies Inc., OpenAI, Nuance Communications Inc., UiPath Inc., Automation Anywhere Inc., CognitiveScale Inc.

North America was the largest region in the artificial intelligence (AI) software market in 2023. The regions covered in the artificial intelligence (AI) software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the artificial intelligence (AI) software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Artificial intelligence (AI) software encompasses computer programs and algorithms with the capability to learn from data, identify patterns, make decisions, and solve problems independently or with minimal human involvement. Designed to simulate tasks requiring human intelligence, this software finds application across diverse industries and domains. Its uses include process automation, improved decision-making, personalized experiences, operational optimization, and product and service innovation.

The primary deployment models for artificial intelligence (AI) software are on-premises and cloud-based. On-premises deployment involves hosting software, hardware, or infrastructure within an organization's physical premises. It incorporates various technologies such as computer vision, data analytics, machine learning, and natural language processing, utilized in applications such as voice processing, text analysis, and image recognition. AI software caters to a wide range of end-users across sectors such as law, retail, healthcare, banking, finance, insurance, advertising, media, automotive, transportation, agriculture, manufacturing, and more.

The artificial intelligence (AI) software market research report is one of a series of new reports that provides artificial intelligence (AI) software market statistics, including artificial intelligence (AI) software industry global market size, regional shares, competitors with an artificial intelligence (AI) software market share, detailed artificial intelligence (AI) software market segments, market trends and opportunities, and any further data you may need to thrive in the artificial intelligence (AI) software industry. This artificial intelligence (AI) software market research report delivers a complete perspective on everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The artificial intelligence (AI) software market consists of revenues earned by entities by providing services such as speech recognition, predictive analysis, anomaly detection, education and training, and content generation. The market value includes the value of related goods sold by the service provider or included within the service offering. The artificial intelligence market also includes sales of chatbots, virtual assistants, image recognition and analysis tools, autonomous systems, and cybersecurity solutions. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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