Menstrual Care in Australia

Menstrual care in Australia experienced growth in both retail volume and current value terms in 2023, fuelled by several factors. As consumers resumed their normal routines, including going back to work and being more mobile, the demand for menstrual care products increased. Convenience remains paramount for consumers, and disposable menstrual care items offer the convenience they seek, which contributed to the rise in demand.

The Menstrual Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Menstrual Care Including Intimate Wipes, Pantyliners, Tampons, Towels.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Menstrual Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.