EdTech in North America

Key Highlights

• Educational Technology (EdTech) is the integration of technology into educational practices to improve students’ or users’ learning outcomes. It includes a variety of digital tools and resources, including software, hardware, multimedia, and network equipment. With education technology, learners can learn anytime, anywhere, at their own pace, with tools like gamified content and microlearning courses.
• The North American edtech market had total revenues of $85,532 million in 2023, representing a compound annual growth rate (CAGR) of 17.1% between 2018 and 2023.
• The pre k-12 and k-12 segment accounted for the market's largest proportion in 2023, with total revenues of $38,930 million, equivalent to 45.5% of the market's overall value.
• The proportion of internet users in the total population across the US and Canada reached 94.4% and 94.0% respectively in 2023.

Scope

• Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the edtech market in North America
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the edtech market in North America
• Leading company profiles reveal details of key edtech market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the North America edtech market with five year forecasts

Reasons to Buy

• What was the size of the North America edtech market by value in 2023?
• What will be the size of the North America edtech market in 2028?
• What factors are affecting the strength of competition in the North America edtech market?
• How has the market performed over the last five years?
• What are the main segments that make up North America's edtech market?