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Breakfast Food Market Report and Forecast 2024-2032

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    Report

  • 154 Pages
  • May 2024
  • Region: Global
  • Expert Market Research
  • ID: 5973816
According to the report, the global breakfast food market size was around USD 460 billion in 2023. Aided by the increasing consumption of nutritious breakfast food and the growing emphasis on sustainability, the market is estimated to grow at a CAGR of 5.1% between 2024 and 2032, reaching a value of nearly USD 725.20 billion by 2032.

Breakfast food refers to the various types of food items commonly consumed in the morning as the first meal of the day. These foods are typically designed to provide energy and nutrients to kickstart the day. Breakfast foods can vary across cultures. For instance, while cereals, pancakes, and eggs, are common in the USA, Germans enjoy bread rolls served with meats, cheese, or spreads.

The global breakfast food market growth is driven by the increasing consumer preference for convenient and nutritious meal options. As lifestyles become busier, the demand for ready-to-eat and easy-to-prepare breakfast foods is rising. The market, which encompasses a wide range of products including cereals, breads, eggs, dairy products, and breakfast bars, is expected to continue its upward trajectory in the coming years.

The shift towards a health-conscious lifestyle has had a profound impact on the breakfast food market. Consumers are now more aware of the nutritional content of their meals and are actively seeking out options that align with their wellness goals. This has led to a surge in demand for breakfast foods that are high in protein, low in sugar, and made from whole grains. These products not only offer the essential nutrients needed to start the day but also cater to specific dietary preferences and needs, such as gluten-free or vegan diets. Manufacturers are responding to this trend by reformulating existing products and introducing new ones that boast health benefits, such as added vitamins and minerals, to meet the evolving consumer demands.

In today's fast-paced world, convenience plays a crucial role in shaping consumer preferences, especially when it comes to breakfast. There has been a spike in the demand for quick and easy solutions that fit into their busy schedules without compromising on taste or quality. Ready-to-eat cereals, breakfast bars, and pre-packaged smoothies are examples of products that have gained popularity due to their convenience. These products require minimal preparation time, making them ideal for consumers who are looking for a hassle-free breakfast option. The convenience factor is further enhanced by innovative packaging solutions that allow for on-the-go consumption, catering to the needs of commuters and those with hectic morning routines. This is one of the key breakfast food market trends.

The breakfast food market is witnessing a wave of innovation as manufacturers strive to cater to diverse consumer tastes and preferences. New flavours, ingredients, and packaging formats are being introduced to entice consumers and provide them with a wider range of choices. For instance, exotic fruit flavours, superfood ingredients, and culturally inspired recipes are being incorporated into traditional breakfast products to offer a unique and exciting eating experience. Additionally, the rise of personalised nutrition has led to the development of customisable breakfast options, allowing consumers to tailor their meals according to their individual dietary requirements. This constant innovation is key to maintaining consumer interest and driving the breakfast food market growth.

Economic growth and rising disposable incomes, particularly in emerging economies, are enabling consumers to spend more on premium breakfast food products. As people's purchasing power increases, they are more willing to invest in high-quality, nutritious, and convenient breakfast options. This trend is evident in the growing demand for organic, non-GMO, and artisanal products that command a higher price point. Furthermore, the willingness to pay a premium for convenience and health benefits is not limited to affluent consumers; it is becoming more widespread, indicating a broader shift in consumer priorities when it comes to breakfast foods. Such factors are expected to bolster the breakfast food market expansion in the coming years.

Market Segmentation

The global breakfast food market can be divided based on product type, distribution channel, and region.

Market Breakup by Product Type

  • Breakfast Cereals
  • Snack Bars
  • Ready Meals
  • Beverages
  • Others

Market Breakup by Distribution Channel

  • Supermarkets and Hypermarkets
  • Speciality Stores
  • Online
  • Others

Market Breakup by Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Competitive Landscape

The report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global breakfast food market. Some of the major players explored in the report are as follows:
  • General Mills Inc.
  • Conagra Brands, Inc.
  • The Kellogg Company
  • Nestlé S.A.
  • Dr. August Oetker Nahrungsmittel KG
  • Unilever Plc
  • The Kraft Heinz Company
  • Del Monte Food Inc.
  • ITC Limited
  • Pladis Foods Ltd.
  • Others

Table of Contents

1 Preface2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Breakfast Food Market Analysis
8.1 Key Industry Highlights
8.2 Global Breakfast Food Historical Market (2018-2023)
8.3 Global Breakfast Food Market Forecast (2024-2032)
8.4 Global Breakfast Food Market by Product Type
8.4.1 Breakfast Cereals
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Snack Bars
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Ready Meals
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.4 Beverages
8.4.4.1 Historical Trend (2018-2023)
8.4.4.2 Forecast Trend (2024-2032)
8.4.5 Others
8.5 Global Breakfast Food Market by Distribution Channel
8.5.1 Supermarkets and Hypermarkets
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Speciality Stores
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Online
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.5.4 Others
8.6 Global Breakfast Food Market by Region
8.6.1 North America
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Europe
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Asia Pacific
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Latin America
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.6.5 Middle East and Africa
8.6.5.1 Historical Trend (2018-2023)
8.6.5.2 Forecast Trend (2024-2032)
9 North America Breakfast Food Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Breakfast Food Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Breakfast Food Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Breakfast Food Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Breakfast Food Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 General Mills Inc.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Conagra Brands, Inc.
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 The Kellogg Company
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Nestlé S.A.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Dr. August Oetker Nahrungsmittel KG
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Unilever Plc
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 The Kraft Heinz Company
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Del Monte Food Inc.
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 ITC Limited
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Pladis Foods Ltd.
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Breakfast Food Market: Key Industry Highlights, 2018 and 2032
2. Global Breakfast Food Historical Market: Breakup by Product Type (USD Billion), 2018-2023
3. Global Breakfast Food Market Forecast: Breakup by Product Type (USD Billion), 2024-2032
4. Global Breakfast Food Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
5. Global Breakfast Food Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
6. Global Breakfast Food Historical Market: Breakup by Region (USD Billion), 2018-2023
7. Global Breakfast Food Market Forecast: Breakup by Region (USD Billion), 2024-2032
8. North America Breakfast Food Historical Market: Breakup by Country (USD Billion), 2018-2023
9. North America Breakfast Food Market Forecast: Breakup by Country (USD Billion), 2024-2032
10. Europe Breakfast Food Historical Market: Breakup by Country (USD Billion), 2018-2023
11. Europe Breakfast Food Market Forecast: Breakup by Country (USD Billion), 2024-2032
12. Asia Pacific Breakfast Food Historical Market: Breakup by Country (USD Billion), 2018-2023
13. Asia Pacific Breakfast Food Market Forecast: Breakup by Country (USD Billion), 2024-2032
14. Latin America Breakfast Food Historical Market: Breakup by Country (USD Billion), 2018-2023
15. Latin America Breakfast Food Market Forecast: Breakup by Country (USD Billion), 2024-2032
16. Middle East and Africa Breakfast Food Historical Market: Breakup by Country (USD Billion), 2018-2023
17. Middle East and Africa Breakfast Food Market Forecast: Breakup by Country (USD Billion), 2024-2032
18. Global Breakfast Food Market Structure

Companies Mentioned

  • General Mills Inc.
  • Conagra Brands, Inc.
  • The Kellogg Company
  • Nestlé S.A.
  • Dr. August Oetker Nahrungsmittel KG
  • Unilever Plc
  • The Kraft Heinz Company
  • Del Monte Food Inc.
  • ITC Limited
  • Pladis Foods Ltd.

Methodology

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Table Information