The Global Pet Obesity Management Market size is expected to reach $14.5 billion by 2031, rising at a market growth of 5.9% CAGR during the forecast period.
North America has one of the highest pet ownership rates globally, with a significant proportion of households owning one or more pets, particularly dogs and cats. Thus, the North America region acquired 39.9% revenue share in the market 2023.This large pet population drives demand for its products and services to address the health and wellness needs of companion animals.
The pandemic led to changes in consumer spending habits, with some pet owners prioritizing essential pet care products, including specialized pet foods, weight management diets, and nutritional supplements. In response to this demand, pet food producers and distributors began to offer a range of diets tailored to individual pet obesity, low-calorie treats, and weight control formulae. Thus, the COVID-19 pandemic had a positive impact on the market.
Pets, like their owners, are leading increasingly sedentary lifestyles. With less physical activity and more time spent indoors, pets are prone to weight gain. Low-quality pet food or overfeeding can lead to excessive calorie intake, contributing to pet weight gain. Additionally, the rise of table scraps and high calorie treats further exacerbates the issue.
Additionally, Changes in demographics and lifestyles, including urbanization, smaller living spaces, and busier schedules, often accompany the expansion of pet ownership. These factors can reduce pets’ opportunities to engage in physical activity and increase their reliance on convenience foods, contributing to obesity.
However, Pet obesity management often involves feeding pets specialized diets to help them lose weight safely while meeting their nutritional needs. These diets can be more expensive than regular pet food due to their specific formulations and ingredients tailored for weight management. Thus, the high cost of obesity management is hampering the market’s growth.
North America has one of the highest pet ownership rates globally, with a significant proportion of households owning one or more pets, particularly dogs and cats. Thus, the North America region acquired 39.9% revenue share in the market 2023.This large pet population drives demand for its products and services to address the health and wellness needs of companion animals.
The pandemic led to changes in consumer spending habits, with some pet owners prioritizing essential pet care products, including specialized pet foods, weight management diets, and nutritional supplements. In response to this demand, pet food producers and distributors began to offer a range of diets tailored to individual pet obesity, low-calorie treats, and weight control formulae. Thus, the COVID-19 pandemic had a positive impact on the market.
Pets, like their owners, are leading increasingly sedentary lifestyles. With less physical activity and more time spent indoors, pets are prone to weight gain. Low-quality pet food or overfeeding can lead to excessive calorie intake, contributing to pet weight gain. Additionally, the rise of table scraps and high calorie treats further exacerbates the issue.
Additionally, Changes in demographics and lifestyles, including urbanization, smaller living spaces, and busier schedules, often accompany the expansion of pet ownership. These factors can reduce pets’ opportunities to engage in physical activity and increase their reliance on convenience foods, contributing to obesity.
However, Pet obesity management often involves feeding pets specialized diets to help them lose weight safely while meeting their nutritional needs. These diets can be more expensive than regular pet food due to their specific formulations and ingredients tailored for weight management. Thus, the high cost of obesity management is hampering the market’s growth.
Driving and Restraining Factors
Drivers- Growing pet obesity rates
- Increasing pet healthcare expenditure
- Expansion of pet ownership worldwide
- High cost of obesity management
- Limited research and evidence-based guidelines
- Growing awareness of pet health issues
- Increasing the pet food industry globally
- Complexity of multifactorial causes
- Resistance to dietary changes
Animal Type Outlook
On the basis of animal type, the market is segmented into dogs, cats, and other animals. In 2023, the cats segment attained 23.4% revenue share in the market. Many cats today live predominantly indoors, which can lead to reduced physical activity and weight gain.Distribution Channel
Based on distribution channel, the market is categorized into pet specialty stores, e-commerce, and others. In 2023, the e-commerce segment registered 47.4% revenue share in the market. E-commerce offers unparalleled convenience for pet owners, allowing them to browse, purchase, and receive its products from the comfort of their own homes.Products Outlook
Based on product, the market is divided into therapeutic food and supplements. In 2023, the therapeutic food segment garnered 87.7% revenue share in the market. Therapeutic foods are specifically formulated to address the unique nutritional needs of overweight and obese pets.Regional Outlook
Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2023, the Asia Pacific region generated 25.4% revenue share in the market. Rapid economic development in the Asia Pacific region has led to changing dietary patterns, both for humans and pets.Recent Strategies Deployed in the Market
- Feb-2024: Hill's Pet Nutrition came into partnership with Critter Fixers: Country Vets. Through this partnership, Hill's Pet Nutrition would increase awareness about the problem of pet obesity and provide simple tips for pet owners to assist their dogs and cats in losing weight and improving their health.
- Jan-2021: Neogen Corporation took over Megazyme, Ltd., Ireland-based company. Through this acquisition, Neogen Corporation would enhance its connections with major food producers and organizations sharing our commitment to food security and quality.
List of Key Companies Profiled
- Mars Inc.
- Hill's Pet Nutrition (The Colgate-Palmolive Company)
- Nestle S.A.
- Farmina Pet Foods Holding B.V.
- NOW Foods, Inc.
- Virbac
- Sun Pharmaceuticals Industries Ltd.
- Neogen Corporation
- Delicate Care
- Masterpet Australia Pty Ltd. (EBOS Group Ltd.)
Market Report Segmentation
By Product- Therapeutic Food
- Supplements
- Dogs
- Cats
- Other Animals
- E-Commerce
- Pet Specialty Stores
- Others
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Malaysia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Global Pet Obesity Management Market by Product
Chapter 5. Global Pet Obesity Management Market by Animal Type
Chapter 6. Global Pet Obesity Management Market by Distribution Channel
Chapter 7. Global Pet Obesity Management Market by Region
Chapter 8. Company Profiles
Companies Mentioned
- Mars Inc.
- Hill's Pet Nutrition (The Colgate-Palmolive Company)
- Nestle S.A.
- Farmina Pet Foods Holding B.V.
- NOW Foods, Inc.
- Virbac
- Sun Pharmaceuticals Industries Ltd.
- Neogen Corporation
- Delicate Care
- Masterpet Australia Pty Ltd. (EBOS Group Ltd.)
Methodology
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