The Global Communication Test and Measurement Market size is expected to reach $17.6 billion by 2031, rising at a market growth of 9.5% CAGR during the forecast period.
North America is a hub for technological innovation, particularly in the telecommunications and information technology sectors. Canadian manufacturers are investing in smart manufacturing initiatives and digital transformation projects to digitize production processes, monitor equipment performance, and optimize supply chain operations. Consequently, the North America region would generate approximately 34% revenue share of the market in 2031.
The major strategies followed by the market participants are Mergers & Acquisitions as the key developmental strategy to keep pace with the changing demands of end users. For instance, In December 2023, Luna Innovations, Incorporated completed the acquisition of Silixa Ltd., a distributor of fiber optic sensing solutions. With this acquisition, Luna strengthened its standing in the fiber optic sensing market. And in October 2021, Keysight Technologies, Inc. took over SCALABLE Network Technologies, a provider of communications network simulation and solutions for design, testing, and analysis. Through this acquisition, Keysight and SCALABLE will empower customers to model, prototype, and evaluate multi-domain networks and applications using software simulations, reducing risks during development and enhancing the time to market for their products.
Additionally, Industry 4.0 and smart manufacturing involve the integration of automation, data exchange, and advanced manufacturing technologies. This increased connectivity and automation require reliable and high-performance communication networks. Communication test and measurement solutions are needed to ensure these networks' performance, reliability, and security. Thus, because of the adoption of Industry 4.0 and smart manufacturing, the market are anticipated to increase significantly.
The leading players in the market are competing with diverse innovative offerings to remain competitive in the market. The above illustration shows the percentage of revenue shared by some of the leading companies in the market. The leading players of the market are adopting various strategies in order to cater demand coming from the different industries. The key developmental strategies in the market are Acquisitions.
The market is competitive, with established players like Keysight Technologies, Cisco Systems, Inc., Anritsu, and Rohde & Schwarz. They offer a variety of equipment for testing wireless, optical, and wired communications. Competition centers around innovation, performance, pricing, and customer support. Smaller players focusing on specific segments also contribute to the competition. Hence the competitive rivalry is relatively high.
North America is a hub for technological innovation, particularly in the telecommunications and information technology sectors. Canadian manufacturers are investing in smart manufacturing initiatives and digital transformation projects to digitize production processes, monitor equipment performance, and optimize supply chain operations. Consequently, the North America region would generate approximately 34% revenue share of the market in 2031.
The major strategies followed by the market participants are Mergers & Acquisitions as the key developmental strategy to keep pace with the changing demands of end users. For instance, In December 2023, Luna Innovations, Incorporated completed the acquisition of Silixa Ltd., a distributor of fiber optic sensing solutions. With this acquisition, Luna strengthened its standing in the fiber optic sensing market. And in October 2021, Keysight Technologies, Inc. took over SCALABLE Network Technologies, a provider of communications network simulation and solutions for design, testing, and analysis. Through this acquisition, Keysight and SCALABLE will empower customers to model, prototype, and evaluate multi-domain networks and applications using software simulations, reducing risks during development and enhancing the time to market for their products.
Cardinal Matrix - Market Competition Analysis
Based on the Analysis presented in the Cardinal Matrix; Huawei Technologies Co., Ltd. and Cisco Systems, Inc. are the forerunners in the Communication Test and Measurement Market. Companies such as Keysight Technologies, Inc., Fortive Corporation and Yokogawa Electric Corporation are some of the key innovators in Communication Test and Measurement Market. In January 2024, Fortive Corporation took over EA Elektro-Automatik (EA) Holding GmbH, a leading supplier in the sector of power electronics for R&D and industrial applications. Through this acquisition, Fortive enhanced its standing in the electronic test and measurement solutions segment within its precision technologies segment.
Market Growth Factors
Cybersecurity testing services help organizations proactively identify and mitigate security risks before malicious actors can exploit them. Organizations can identify weaknesses in their network infrastructure, applications, and security controls by conducting comprehensive security assessments, penetration testing, vulnerability scanning, and threat modelling. Therefore, the market is expanding significantly due to the rising cybersecurity testing services.Additionally, Industry 4.0 and smart manufacturing involve the integration of automation, data exchange, and advanced manufacturing technologies. This increased connectivity and automation require reliable and high-performance communication networks. Communication test and measurement solutions are needed to ensure these networks' performance, reliability, and security. Thus, because of the adoption of Industry 4.0 and smart manufacturing, the market are anticipated to increase significantly.
Market Restraining Factors
The high upfront cost of testing equipment can make it inaccessible for smaller organizations, startups, and companies operating on tight budgets. This limits their ability to invest in comprehensive testing capabilities, potentially hindering their competitiveness and ability to deliver high-quality products and services. High testing equipment costs can deter investment in research and development (R&D) initiatives to develop new testing methodologies, technologies, and solutions. Thus, high cost of testing equipment can slow down the growth of the market.
The leading players in the market are competing with diverse innovative offerings to remain competitive in the market. The above illustration shows the percentage of revenue shared by some of the leading companies in the market. The leading players of the market are adopting various strategies in order to cater demand coming from the different industries. The key developmental strategies in the market are Acquisitions.
Driving and Restraining Factors
Drivers- Rising Cybersecurity Testing Services
- Adoption Of Industry 4.0 And Smart Manufacturing
- Widespread Deployment Of 5g Networks
- High Cost of Testing Equipment
- Limited Standardization and Fragmentation
- Increasing Cloud-Based Testing Platforms
- Growing Education and Training Programs
- Significant Regulatory Compliance Requirements
- Data Privacy and Security Concerns
Test Solution Outlook
Based on test solution, the market is classified into wireline and wireless. The wireless segment recorded a 32.7% revenue share in the market in 2023. Wireless test solutions provide real-world simulation and emulation capabilities to replicate diverse wireless environments, scenarios, and conditions in controlled testing environments. By simulating various network conditions, mobility patterns, interference scenarios, and propagation characteristics, these solutions enable organizations to validate the performance and resilience of wireless systems under different real-world scenarios.Offering Outlook
By offering, the market is categorized into hardware, software, and services. In 2023, the hardware segment held 55.4% revenue share in the market. Hardware components such as test instruments, analyzers, probes, and meters form the backbone of communication test and measurement infrastructure. These devices are essential for conducting a wide range of tests and measurements, including signal analysis, spectrum analysis, power measurements, and modulation analysis, across various communication technologies and protocols.
Type of Test Outlook
On the basis of type of test, the market is divided into enterprise test, field network test, lab & manufacturing test, and network assurance test. The enterprise test segment covered a 18.5% revenue share in the market in 2023. Enterprise test solutions offer end-to-end testing capabilities that cater to the diverse communication infrastructure deployed within enterprises. These solutions encompass a wide range of testing functionalities, including network performance testing, security testing, protocol conformance testing, interoperability testing, and user experience testing, ensuring comprehensive coverage of enterprise communication systems.End-user Outlook
By end-user, the market is fragmented into telecommunication service provider, network equipment manufacturer, mobile device manufacturer, and others. In 2023, the telecommunication service provider segment held 46.2% revenue share in the market. Telecommunication providers prioritize quality assurance to deliver reliable, high-performance customer communication services. They invest in communication test and measurement solutions to validate network performance, assess service quality, and ensure compliance with service level agreements (SLAs), driving demand for testing tools and technologies that support their quality assurance initiatives.By Regional Analysis
Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2023, the Asia Pacific region acquired a 28.53% revenue share in the market. The Asia Pacific region is experiencing rapid growth in telecommunications infrastructure, driven by increasing internet penetration, rising smartphone adoption, and growing demand for digital services. The Asia Pacific region is home to a large manufacturing base and is experiencing increasing adoption of industry automation technologies such as robotics, artificial intelligence, and industrial IoT.Market Competition and Attributes
The market is competitive, with established players like Keysight Technologies, Cisco Systems, Inc., Anritsu, and Rohde & Schwarz. They offer a variety of equipment for testing wireless, optical, and wired communications. Competition centers around innovation, performance, pricing, and customer support. Smaller players focusing on specific segments also contribute to the competition. Hence the competitive rivalry is relatively high.
Recent Strategies Deployed in the Market
- Apr-2024: Rohde & Schwarz GmbH & Co. KG expanded its footprints in India by inaugurating a facility in Bangaluru, housing R&D, system integration, as well as calibration and repair services. Through this expansion, Rohde & Schwarz strengthened its commitment to the Make in India initiative of the government by fostering innovation across the automotive, telecom, semiconductor, electronics, aerospace, and defense sectors.
- Feb-2024: Viavi Solutions, Inc. signed a distribution agreement with Electro Rent Corporation, a provider of test and measurement equipment rental solutions and services. Under this agreement, Electro Rent will sell Viavi's test instruments in North America, including fiber optics, optical transport, antennas, and wireless field equipment.
- Feb-2024: Keysight Technologies, Inc. came into partnership with Deutsche Telekom AG, a German telecommunications company. Under this partnership, Keysight Technologies will act as a test partner for the Deutsche Telekom Satellite NB-IoT Early Adopter Program and will provide an end-to-end testbed for narrowband Internet of Things (NB-IoT) non-terrestrial networks (NTN), facilitating designers and developers in validating reference designs for solutions compliant with 3GPP Release 17 (Rel-17) NTN standards.
- Feb-2024: Keysight Technologies, Inc. launched the E7515W UXM Wireless Connectivity Test Platform for Wi-Fi. The E7515W UXM serves as a network emulation solution, providing testing for signaling radio frequency (RF) and throughput for devices utilizing Wi-Fi 7 technology, which encompasses features like 4x4 MIMO and 320 MHz bandwidth. Additionally, the E7515W solution facilitates quicker test setups with reduced complexity while providing improved load and bandwidth performance.
- Feb-2024: Rohde & Schwarz GmbH & Co. KG formed a collaboration with Autotalks Ltd., a provider of vehicle-to-vehicle communication and V2i/V2x/V2v technology for autonomous connected vehicles. Under this collaboration, the companies will verify the 5G-V2X chipset using the capabilities of the R&S CMP180 radiocommunication tester. Additionally, the TEKTON3 and SECTON3 were verified using the 5G-V2X capability of the R&S CMP180 radio communication tester.
List of Key Companies Profiled
- Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
- Cisco Systems, Inc.
- Fortive Corporation (Fluke Corporation)
- Viavi Solutions, Inc.
- Yokogawa Electric Corporation
- Keysight Technologies, Inc.
- Rohde & Schwarz GmbH & Co. KG
- Calnex Solutions plc
- Anritsu Corporation
- Luna Innovations, Incorporated
Market Report Segmentation
By Test Solution- Wireline
- Wireless
- Hardware
- Software
- Services
- Field Network Test
- Network Assurance Test
- Enterprise Test
- Lab & Manufacturing Test
- Telecommunication Service Provider
- Network Equipment Manufacturer
- Mobile Device Manufacturer
- Others
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Competition Analysis - Global
Chapter 5. Global Communication Test and Measurement Market by Test Solution
Chapter 6. Global Communication Test and Measurement Market by Offering
Chapter 7. Global Communication Test and Measurement Market by Type of Test
Chapter 8. Global Communication Test and Measurement Market by End-user
Chapter 9. Global Communication Test and Measurement Market by Region
Chapter 10. Company Profiles
Companies Mentioned
- Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
- Cisco Systems, Inc.
- Fortive Corporation (Fluke Corporation)
- Viavi Solutions, Inc.
- Yokogawa Electric Corporation
- Keysight Technologies, Inc.
- Rohde & Schwarz GmbH & Co. KG
- Calnex Solutions plc
- Anritsu Corporation
- Luna Innovations, Incorporated
Methodology
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