South & Central America Laser Hair Removal Market Forecast to 2030 - Regional Analysis - by Laser Type, Product Type, and End User

The South & Central America laser hair removal market is expected to grow from US$ 36.46 million in 2022 to US$ 83.74 million by 2030. It is estimated to grow at a CAGR of 11.0% from 2022 to 2030.

Rising Popularity of Laser-Based Hair Removal Among Men Drive South & Central America Laser Hair Removal Market

Laser hair removal is rapidly gaining traction in modern cosmetic dermatology. The standards of aesthetics and beauty are transforming every day for men and women alike. Men are willing to try out laser treatments for removing excessive hair, generally on the face, and neck, back, and chest parts. They especially appreciate the diode laser's ability to remove even the coarsest hair from relatively large body areas. Getting rid of unwanted hair with the traditional methods is often painful, time-consuming, and gives temporary results that last for a few days to a few weeks. Therefore, just like women, men are also opting for long-lasting body hair removal treatments. Laser hair removal treatments for men offer a remarkable solution for eradicating pesky hair from hard-to-reach areas such as the back, shoulders, and buttocks, ensuring smooth and appealing surfaces.

This treatment is also deemed perfect for urban men who desire a neat and hygienic appearance, and it also serves as an ideal alternative to traditional hair removal methods that are tedious, time-consuming, and messy. Mankini laser hair removal is the male equivalent to full Brazilian laser hair removal. Mankini laser treatments are part of the growing manscaping trends amongst men.

South & Central America Laser Hair Removal Market Overview

The South and Central America laser hair removal market is further segmented into Brazil, Argentina, and the Rest of South & Central America. The market growth in these countries is due to rising number of non-surgical beauty treatments and technological advancements in laser devices used for hair removal treatments. In addition, countries in the region are investing and interested in improving their healthcare facilities and are focusing on primary and advanced care. Brazil has a high number of nonsurgical cosmetic procedures. According to the ISAPS, most aesthetic surgeries were performed in 2019 in Brazil. As per the same source, 10,080 hair removal procedures were performed in 2022 in the country and ranked second for the most cosmetic procedures in 2022. After the US, an impressive number of Brazilian cosmetic procedures underscores a profitable market that attracts business opportunities in this area. Thus, there is a need to analyze the risks and consequences of cosmetic surgery to physical and mental health as a hidden cost to beauty in Brazil and recommend areas for improvement to the cosmetic surgery industry in Brazil to address the problems of surgical failure in Brazil. In Brazil, no qualification is required by law to perform cosmetic nonsurgical procedures. Article 20 of the current legislation 23 only provides that the professional to promote operations in each medical field or specialty must be registered with the Regional Council of Medicine (CRM). The market for aesthetic devices in Brazil has grown rapidly in recent years. In addition, many market players gained international recognition for their innovations in the market. For instance, in 2021, Diolaser received the International Franchise Certificate, recognizing its advancement in internationalization among Brazilian brands. Medical tourism in South American countries has also increased, which has also helped market growth in Brazil. These factors have helped the laser hair removal market grow over the years.

South & Central America Laser Hair Removal Market Segmentation

The South & Central America laser hair removal market is segmented into laser type, product type, end user, and country.

Based on laser type, the South & Central America laser hair removal market is segmented into alexanderite laser, diode laser, Nd: YAG laser, and others. The diode laser segment held the largest share of the South & Central America laser hair removal market in 2022.

Based on product type, the South & Central America laser hair removal market is bifurcated into multiple standard wavelength and specific standard wavelength. The multiple standard wavelength segment held a larger share of the South & Central America laser hair removal market in 2022.

Based on end user, the South & Central America laser hair removal market is segmented into beauty clinics, dermatology clinics, hospitals, and home use. The beauty clinics segment held the largest share of the South & Central America laser hair removal market in 2022.

Based on country, the South & Central America laser hair removal market is segmented into Brazil, Argentina, and the Rest of South & Central America. Brazil dominated the South & Central America laser hair removal market in 2022.

Alma Lasers Ltd, Candela Corp, Lutronic Co Ltd, and Sinclair Pharma Ltd are some of the leading companies operating in the South & Central America laser hair removal market.